{"id":1805,"date":"2025-07-09T11:48:07","date_gmt":"2025-07-09T03:48:07","guid":{"rendered":"https:\/\/www.buygoogle.cc\/blog\/?p=1805"},"modified":"2025-07-09T11:56:06","modified_gmt":"2025-07-09T03:56:06","slug":"google%ef%bc%9a%e5%b9%bf%e5%91%8a%e5%bc%ba%e5%ba%a6%e6%9c%aa%e7%94%a8%e4%ba%8e%e5%b9%bf%e5%91%8a%e6%8e%92%e5%90%8d","status":"publish","type":"post","link":"https:\/\/www.buygoogle.cc\/blog\/?p=1805","title":{"rendered":"Google\uff1a\u5e7f\u544a\u5f3a\u5ea6\u672a\u7528\u4e8e\u5e7f\u544a\u6392\u540d"},"content":{"rendered":"<p><span>\u5c3d\u7ba1\u6709\u4e9b\u5e7f\u544a\u5546\u53ef\u80fd\u8ba4\u4e3a\u5e7f\u544a\u5f3a\u5ea6\u662f\u963b\u6b62\u5173\u952e\u8bcd\u7ade\u4ef7\u7684\u201c\u4e3b\u8981\u56e0\u7d20\u201d\uff0c\u4f46\u4e8b\u5b9e\u5e76\u975e\u5982\u6b64\u3002\u8fd9\u662f Google \u5e7f\u544a\u8054\u7edc\u5458 Ginny Marvin \u7684\u8bf4\u6cd5\u3002\u00a0<\/span><\/p>\n<p><strong><span>\u5e7f\u544a\u5f3a\u5ea6\u3002<\/span><\/strong><span>\u5728\u56de\u590d\u4e00\u4f4d\u5e7f\u544a\u5ba2\u6237\u5728 X \u4e0a\u7684\u5e16\u5b50\u65f6\uff0c\u4ed6\u8868\u793a\u201c\u5e7f\u544a\u5f3a\u5ea6\u662f\u963b\u6b62\u5173\u952e\u8bcd\u56e0\u5e7f\u544a\u6392\u540d\u800c\u8fdb\u5165\u62cd\u5356\u7684\u4e3b\u8981\u56e0\u7d20\u201d\uff0cMarvin<\/span><a href=\"https:\/\/x.com\/adsliaison\/status\/1778861620267037112\" target=\"_blank\" rel=\"noopener\"><span>\u5199\u9053<\/span><\/a><span>\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u201c\u5e7f\u544a\u5f3a\u5ea6\u4e0d\u7528\u4e8e<\/span><a href=\"https:\/\/support.google.com\/google-ads\/answer\/1722122?hl=en\" target=\"_blank\" rel=\"noopener\"><span>\u5e7f\u544a\u6392\u540d<\/span><\/a><span>\uff0c\u4e5f\u4e0d\u662f\u2018\u56e0\u5e7f\u544a\u6392\u540d\u800c\u963b\u6b62\u5173\u952e\u5b57\u8fdb\u5165\u7ade\u4ef7\u7684\u56e0\u7d20\u2019\u3002<\/span><\/li>\n<li><span>\u201c\u5e7f\u544a\u5f3a\u5ea6\u662f\u4e00\u79cd\u72ec\u7279\u7684\u8bca\u65ad\u5de5\u5177\u3002\u91cd\u7533\u4e00\u4e0b\uff0c\u5b83\u4e0d\u662f\u62cd\u5356\u7684\u56e0\u7d20\u3002\u5b83\u53ea\u662f\u5e2e\u52a9\u8868\u660e\u53ef\u7528\u8d44\u4ea7\u7684\u591a\u6837\u6027\u548c\u76f8\u5173\u6027\uff0c\u4ee5\u6700\u5927\u9650\u5ea6\u5730\u589e\u52a0\u67e5\u8be2\u4e2d\u53ef\u80fd\u663e\u793a\u7684\u5e7f\u544a\u7ec4\u5408\u6570\u91cf\u3002\u66f4\u591a\u53ef\u7528\u7ec4\u200b\u200b\u5408\u901a\u5e38\u610f\u5473\u7740\u60a8\u5c06\u6709\u66f4\u591a\u673a\u4f1a\u5728\u66f4\u591a\u62cd\u5356\u4e2d\u6295\u653e\u76f8\u5173\u5e7f\u544a\u3002\u201d<\/span><\/li>\n<\/ul>\n<p><strong><span>\u6211\u4eec\u4e3a\u4ec0\u4e48\u5173\u5fc3\u3002<\/span><\/strong><span>\u5e7f\u544a\u5f3a\u5ea6\u5f97\u5206\u5e76\u4e0d\u603b\u662f\u4e0e\u6548\u679c\u76f8\u5173\u3002\u8bb8\u591a\u4eba\u53d1\u73b0\u5e7f\u544a\u5f3a\u5ea6\u5f97\u5206\u8f83\u4f4e\u7684\u5e7f\u544a\u6548\u679c\u5f88\u597d\u3002\u5176\u4ed6\u8ba4\u4e3a\u5e7f\u544a\u5f3a\u5ea6\u4e0d\u91cd\u8981\u7684\u4eba\u53ef\u80fd\u6ca1\u6709\u4ece\u6b63\u786e\u7684\u89d2\u5ea6\u770b\u5f85\u8fd9\u4e2a\u95ee\u9898\u3002<\/span><\/p>\n<p><strong><span>\u5e7f\u544a\u6392\u540d\u4e0e\u5e7f\u544a\u6548\u529b\u3002<\/span><\/strong><span>\u4e3a\u4ec0\u4e48\u4f1a\u6df7\u6dc6\uff1f\u00a0<\/span><\/p>\n<p><span>PPC \u5f71\u54cd\u8005<\/span><a href=\"https:\/\/www.linkedin.com\/in\/sarahstemen\/\" target=\"_blank\" rel=\"noopener\"><span>Sarah Stemen<\/span><\/a><span>\u8ba4\u4e3a\u8fd9\u662f\u4e00\u4e2a\u6211\u4eec\u80fd\u770b\u5230\u4ec0\u4e48\u4e0e\u770b\u4e0d\u5230\u4ec0\u4e48\u7684\u95ee\u9898\u3002<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u201c\u591a\u5e74\u6765\uff0cPPC \u4e13\u5bb6\u4e00\u76f4\u5728\u8ddf\u8e2a\u5e76\u5c1d\u8bd5\u63d0\u9ad8\u5e7f\u544a\u6392\u540d\uff08\u9ed1\u5323\u5b50\uff09\uff0c\u4f46\u8c37\u6b4c\u63a8\u884c\u7684\u5e7f\u544a\u5f3a\u5ea6\uff08\u900f\u660e\uff09\u5e76\u4e0d\u4e00\u5b9a\u80fd\u6539\u5584\u7ed3\u679c\u3002\u00a0<\/span><\/li>\n<li><span>\u201c\u5bf9\u4e8e\u8d44\u6df1 PPC \u4eba\u5458\u6765\u8bf4\uff0c\u8fd9\u5f88\u4ee4\u4eba\u56f0\u60d1\uff0c\u800c\u6559\u5bfc\u65b0 PPC \u4eba\u5458\u5219\u5177\u6709\u6311\u6218\u6027\u3002Ad Rank \u7684\u4fdd\u5bc6\u6027\uff0c\u52a0\u4e0a Ad Strength \u5728\u5e73\u53f0\u4e0a\u7684\u7a81\u51fa\u5730\u4f4d\uff0c\u4ea7\u751f\u7684\u7591\u95ee\u6bd4\u7b54\u6848\u8fd8\u591a\uff0c\u201dStemen \u8bf4\u3002<\/span><\/li>\n<\/ul>\n<p><span>\u8be5\u673a\u6784\u8001\u677f<\/span><a href=\"https:\/\/www.linkedin.com\/in\/menachemani\/\"><span>\u6885\u7eb3\u8d6b\u59c6\u00b7\u963f\u5c3c (Menachem Ani)<\/span><\/a><span>\u8868\u793a\uff0c\u8fd9\u79cd\u6df7\u4e71\u6e90\u4e8e\u7f3a\u4e4f\u5bf9\u6bcf\u79cd\u65b9\u5f0f\u5982\u4f55\u5f71\u54cd\u7ade\u9009\u6548\u679c\u7684\u4e86\u89e3\u3002<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u201c\u5b83\u4eec\u90fd\u4f7f\u7528\u8bc4\u7ea7\u7cfb\u7edf\uff0c\u8fd9\u6700\u7ec8\u4f1a\u63a8\u52a8\u4f60\u7684\u5e7f\u544a\u6d3b\u52a8\u3002\u5e7f\u544a\u8bc4\u7ea7\u4e0e\u5e7f\u544a\u6548\u679c\u66f4\u76f4\u63a5\u76f8\u5173\uff0c\u800c\u5e7f\u544a\u5f3a\u5ea6\u5219\u66f4\u6709\u52a9\u4e8e\u5c55\u793a\u54ea\u4e9b\u5730\u65b9\u53ef\u4ee5\u6539\u8fdb\uff0c\u201dAni \u8bf4\u3002<\/span><\/li>\n<\/ul>\n<p><span>Google Ads \u6559\u7ec3<\/span><a href=\"https:\/\/www.linkedin.com\/in\/jyllsaskingales\/\"><span>Jyll Saskin Gales<\/span><\/a><span>\u5c06\u6b64\u5f52\u548e\u4e8e Google \u628a\u4e8b\u60c5\u5f04\u5f97\u590d\u6742\u5316\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u201cGoogle \u64c5\u957f\u5c06\u4e8b\u60c5\u590d\u6742\u5316\u5e76\u9009\u62e9\u7cdf\u7cd5\u7684\u547d\u540d\u60ef\u4f8b\u3002\u5e7f\u544a\u6392\u540d\u662f Google Ads \u4e2d\u6700\u91cd\u8981\u7684\u57fa\u672c\u6982\u5ff5\u4e4b\u4e00\uff0c\u800c\u5e7f\u544a\u5f3a\u5ea6\u4ec5\u5efa\u8bae\u5728\u542f\u7528\u5e7f\u544a\u4e4b\u524d\u8003\u8651\u7684\u6700\u4f73\u505a\u6cd5\uff0c\u201dGales \u8bf4\u3002<\/span><\/li>\n<\/ul>\n<p><strong><span>Google \u4e0e\u5e7f\u544a\u4e3b\u7684\u89c2\u70b9\u3002\u4e1a\u754c\u5bf9\u5e7f\u544a\u5f3a\u5ea6\u7684\u91cd\u8981\u6027\u6709\u5f88\u591a\u770b\u6cd5\u3002\u6211\u4eec\u5728\u201c\u00a0<\/span><\/strong><a href=\"https:\/\/searchengineland.com\/google-ad-strength-important-ppc-concerns-438824\"><span>Google \u89e3\u91ca\u5e7f\u544a\u5f3a\u5ea6\u4e3a\u4f55\u5982\u6b64\u91cd\u8981\uff0c\u56e0\u4e3a\u5b83\u89e3\u51b3\u4e86\u884c\u4e1a\u95ee\u9898<\/span><\/a><span>\u201d\u4e00\u6587\u4e2d\u5206\u4eab\u4e86\u5176\u4e2d\u4e00\u4e9b\u89c2\u70b9\u3002\u00a0<\/span><\/p>\n<p><span>\u4e00\u4e9b\u5e7f\u544a\u5546\u5ffd\u89c6\u4e86\u5e7f\u544a\u5f3a\u5ea6\u7684\u91cd\u8981\u6027\u3002\u4e00\u4e9b\u5e7f\u544a\u5546\u8ba4\u4e3a\u5b83\u4e0d\u503c\u5f97\u6211\u4eec\u5173\u6ce8\uff0c\u800c\u53e6\u4e00\u4e9b\u4eba\u5219\u8ba4\u4e3a\u5b83\u5b8c\u5168\u662f\u5728\u6d6a\u8d39\u65f6\u95f4\u3002\u00a0<\/span><\/p>\n<p><span>\u4f46\u8c37\u6b4c\u641c\u7d22\u4e0e\u5546\u52a1\u526f\u603b\u88c1 Brendon Kraham \u544a\u8bc9 Search Engine Land\uff0c\u5e7f\u544a\u5b9e\u529b\u201c\u975e\u5e38\u91cd\u8981\u201d\uff0c\u201c\u5b83\u662f\u6211\u4eec\u52aa\u529b\u7684\u6838\u5fc3\uff0c\u56e0\u4e3a\u521b\u610f\u975e\u5e38\u91cd\u8981\uff0c\u5e7f\u544a\u5b9e\u529b\u5c06\u6210\u4e3a\u6211\u4eec\u7528\u6765\u8bc4\u4f30\u6548\u679c\u6700\u5927\u5316\u548c\u641c\u7d22\u7b49\u6e20\u9053\u7684\u673a\u5236\u3002<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5c3d\u7ba1\u6709\u4e9b\u5e7f\u544a\u5546\u53ef\u80fd\u8ba4\u4e3a\u5e7f\u544a\u5f3a\u5ea6\u662f\u963b\u6b62\u5173\u952e\u8bcd\u7ade\u4ef7\u7684\u201c\u4e3b\u8981\u56e0\u7d20\u201d\uff0c\u4f46\u4e8b\u5b9e\u5e76\u975e\u5982\u6b64\u3002\u8fd9\u662f Google \u5e7f\u544a\u8054\u7edc\u5458  [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1805","post","type-post","status-publish","format-standard","hentry","category-ppc"],"_links":{"self":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1805","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1805"}],"version-history":[{"count":1,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1805\/revisions"}],"predecessor-version":[{"id":1806,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1805\/revisions\/1806"}],"wp:attachment":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1805"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1805"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1805"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}