{"id":1799,"date":"2025-07-08T00:42:51","date_gmt":"2025-07-07T16:42:51","guid":{"rendered":"https:\/\/www.buygoogle.cc\/blog\/?p=1799"},"modified":"2025-07-08T01:01:00","modified_gmt":"2025-07-07T17:01:00","slug":"%e5%bd%93-google-%e6%9b%b4%e6%94%b9%e4%bd%a0%e7%9a%84-gbp-%e4%bf%a1%e6%81%af%e6%97%b6%e8%af%a5%e6%80%8e%e4%b9%88%e5%8a%9e","status":"publish","type":"post","link":"https:\/\/www.buygoogle.cc\/blog\/?p=1799","title":{"rendered":"\u5f53 Google \u66f4\u6539\u4f60\u7684 GBP \u4fe1\u606f\u65f6\u8be5\u600e\u4e48\u529e"},"content":{"rendered":"<div class=\"bialty-container\">\n<p><a href=\"https:\/\/searchengineland.com\/manage-edit-google-business-profile-from-google-search-385111\"><span>Google \u5546\u4e1a\u8d44\u6599(GBP) \u957f\u671f\u4ee5\u6765\u4e00\u76f4\u662f\u672c\u5730<\/span><\/a><a href=\"https:\/\/searchengineland.com\/guide\/what-is-seo\"><span>SEO<\/span><\/a><span>\u5de5\u4f5c\u7684\u57fa\u77f3\u3002<\/span><\/p>\n<p><span>Google \u5df2\u8bbe\u8ba1\u51fa\u5404\u79cd\u673a\u5236\u548c\u6d41\u7a0b\u6765\u963b\u6b62\u6ee5\u7528\u884c\u4e3a\uff0c\u5e76\u63d0\u9ad8 GBP \u5217\u8868\u4fe1\u606f\u53ca\u5176<\/span><a href=\"https:\/\/searchengineland.com\/maximize-local-business-google-maps-presence-439564\"><span>\u5728\u5730\u56fe\u4e0a\u7684\u663e\u793a<\/span><\/a><span>\u51c6\u786e\u6027\u3002\u56e0\u6b64\uff0cGoogle \u4f1a\u7ecf\u5e38\u66f4\u65b0\u5546\u5bb6\u5217\u8868\uff0c\u6055\u4e0d\u53e6\u884c\u901a\u77e5\u3002<\/span><\/p>\n<p><span>\u4e86\u89e3 Google \u5982\u4f55\u3001\u4f55\u65f6\u4ee5\u53ca\u4e3a\u4f55\u8fdb\u884c\u8fd9\u4e9b\u66f4\u65b0\uff0c\u53ef\u4ee5\u5e2e\u52a9\u4f01\u4e1a\u505a\u597d\u66f4\u5145\u5206\u7684\u51c6\u5907\u5e76\u5b9e\u65bd\u9632\u5fa1\u7b56\u7565\uff0c\u4ee5\u9632\u6b62\u4e0d\u6b63\u786e\u7684\u4fe1\u606f\u6d6e\u51fa\u6c34\u9762\u5e76\u5bf9\u4e1a\u52a1\u4ea7\u751f\u8d1f\u9762\u5f71\u54cd\u3002<\/span><\/p>\n<h2 id=\"h-how-often-does-google-update-gbp-listings\" class=\"wp-block-heading\"><span>Google \u591a\u4e45\u66f4\u65b0\u4e00\u6b21 GBP \u5217\u8868\uff1f<\/span><\/h2>\n<p><span>\u6839\u636e GBP \u5217\u8868\u7ba1\u7406\u5e73\u53f0 Mirador Local \u7684\u89c2\u5bdf\uff0c\u8fc7\u53bb\u4e09\u5e74\u4e2d\uff0c\u6bcf\u5f53 Google \u201c\u66f4\u65b0\u201d Google \u5546\u4e1a\u8d44\u6599\u65f6\uff0c\u5b83\u8fd8\u4f1a\u66f4\u65b0\u4e09\u4e2a\u6570\u636e\u5b57\u6bb5\u3002<\/span><em><span>\uff08\u62ab\u9732\uff1aMirador Local \u662f\u6211\u96c7\u4e3b SALT.agency \u521b\u5efa\u7684\u5de5\u5177\u3002\uff09<\/span><\/em><\/p>\n<p><span>\u6839\u636e\u8be5\u8f6f\u4ef6\u7ba1\u7406\u7684 Google \u5546\u4e1a\u8d44\u6599\u6570\u636e\uff0c\u5176\u6570\u636e\u5e93\u4e2d 44% \u7684 GBP \u5217\u8868\u5728\u8fc7\u53bb 36 \u4e2a\u6708\u5185\u81f3\u5c11\u51fa\u73b0\u8fc7\u4e00\u6b21\u6b64\u7c7b\u66f4\u65b0\u3002<\/span><\/p>\n<p><span>\u4ed6\u4eec\u7684\u6570\u636e\u8fd8\u8868\u660e\uff0c\u5f53\u8c37\u6b4c\u5bf9\u82f1\u9551\u8d44\u6599\u8fdb\u884c\u66f4\u591a\u66f4\u65b0\u65f6\uff0c\u5176\u6a21\u5f0f\u548c\u5b63\u8282\u6027\u4f1a\u6709\u6240\u4f53\u73b0\u300211 \u6708\u300112 \u6708\u4ee5\u53ca\u590d\u6d3b\u8282\u524d\uff0c\u8425\u4e1a\u65f6\u95f4\u7b49\u6570\u636e\u5b57\u6bb5\u7684\u53d8\u66f4\u9891\u7387\u548c\u66f4\u65b0\u9891\u7387\u6bd4\u4e00\u5e74\u4e2d\u7684\u4efb\u4f55\u5176\u4ed6\u65f6\u95f4\u90fd\u8981\u9ad8\u3002<\/span><\/p>\n<p><span>Mirador Local \u6570\u636e\u7684\u53e6\u4e00\u4e2a\u6709\u8da3\u53d1\u73b0\u662f\uff0c\u8c37\u6b4c\u540c\u65f6\u66f4\u65b0\u4e86\u5355\u4e2a\u54c1\u724c\u7684 192 \u4e2a\u4e2a\u4eba\u8d44\u6599\u7684\u540d\u79f0\uff0c\u4ece\u54c1\u724c\u540d\u79f0\u4e2d\u5220\u9664\u4e86\u201c\u2122\u201d\u3002<\/span><\/p>\n<p><span>\u60a8\u901a\u5e38\u4e0d\u4f1a\u6536\u5230 Google \u5bf9\u60a8\u7684\u4e2a\u4eba\u8d44\u6599\u6240\u505a\u7684\u66f4\u6539\uff08\u6216\u5176\u4ed6\u7528\u6237\u5efa\u8bae\u7684\u66f4\u6539\uff09\u7684\u901a\u77e5\uff1b\u67d0\u4e9b\u66f4\u6539\u53ef\u80fd\u6bd4\u5176\u4ed6\u66f4\u6539\u66f4\u6210\u95ee\u9898\u3002<\/span><\/p>\n<p><span>\u4ece\u54c1\u724c\u4e2d\u5220\u9664\u201c\u2122\u201d\u53ef\u80fd\u4f1a\u8ba9\u5229\u76ca\u76f8\u5173\u8005\u611f\u5230\u6cae\u4e27\u3002\u4e0d\u8fc7\uff0c\u8425\u4e1a\u65f6\u95f4\u3001\u7535\u8bdd\u53f7\u7801\u6216\u7f51\u7ad9\u7f51\u5740\u7684\u9519\u8bef\u66f4\u65b0\u53ef\u80fd\u4f1a\u5f71\u54cd\u60a8\u7684\u4e1a\u52a1\u548c\u6f5c\u5728\u5ba2\u6237\u3002<\/span><\/p>\n<h2 id=\"h-where-does-google-get-the-information-it-uses-to-change-your-gbp-listings\" class=\"wp-block-heading\"><span>Google \u4ece\u54ea\u91cc\u83b7\u53d6\u7528\u4e8e\u66f4\u6539\u60a8\u7684 GBP \u5217\u8868\u7684\u4fe1\u606f\uff1f<\/span><\/h2>\n<p><span>\u867d\u7136\u60a8\u53ef\u4ee5<\/span><a href=\"https:\/\/searchengineland.com\/manage-edit-google-business-profile-from-google-search-385111\"><span>\u7f16\u8f91\u81ea\u5df1\u7684 Google \u5546\u5bb6\u8d44\u6599<\/span><\/a><span>\u4fe1\u606f\uff0c\u4f46 Google \u4f1a\u6839\u636e\u591a\u4e2a\u6570\u636e\u6e90\u9a8c\u8bc1\u66f4\u6539\uff0c\u4ee5\u9632\u6b62\u6ee5\u7528 GBP \u7cfb\u7edf\u3002\u00a0<\/span><\/p>\n<p><span>\u8fd9\u4e9b\u6570\u636e\u6e90\u5305\u62ec\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u6765\u81ea\u201c\u81ea\u6709\u201d\u7f51\u7ad9\u7684\u6709\u5173\u4e1a\u52a1\u7684\u4fe1\u606f\uff08\u5373\u8054\u7cfb\u9875\u9762\u4fe1\u606f\u548c\u67b6\u6784\u58f0\u660e\uff09\u3002<\/span><\/li>\n<li><span>\u201c\u5916\u90e8\u201d\u7f51\u7ad9\u4e0a\u6709\u5173\u8be5\u4e1a\u52a1\u7684\u4fe1\u606f\uff08\u5373 BBB\u3001Companies House\u3001\u6743\u5a01\u76ee\u5f55\uff09\u3002<\/span><\/li>\n<li><span>\u516c\u5f00\u7528\u6237\u8d21\u732e\uff08\u5373\u672c\u5730\u5411\u5bfc\u8ba1\u5212\u3001\u8bc4\u8bba\u3001\u7167\u7247\u3001\u624b\u52a8\u7f16\u8f91\uff09\u3002<\/span><\/li>\n<li><span>\u5e26\u6709\u4f4d\u7f6e\u7684\u7528\u6237\u53c2\u4e0e\u6570\u636e\u3002<\/span><\/li>\n<\/ul>\n<p><span>\u59d3\u540d\u3001\u5730\u5740\u548c\u7535\u8bdd\u53f7\u7801 (NAP) \u7684\u4e00\u81f4\u6027\u957f\u671f\u4ee5\u6765\u4e00\u76f4\u662f<\/span><a href=\"https:\/\/searchengineland.com\/local-seo-dominate-local-search-this-year-428339\"><span>\u672c\u5730\u641c\u7d22\u4f18\u5316<\/span><\/a><span>\u7684\u5173\u952e\u3002\u867d\u7136\u5728\u5730\u56fe\u5305\u4e2d\u5c55\u793a\u53ef\u4ee5\u5e26\u6765\u663e\u8457\u7684\u597d\u5904\uff0c\u4f46\u4e0d\u5e78\u7684\u662f\uff0c\u5b83\u88ab\u8fc7\u5ea6\u5229\u7528\u4e86\u3002\u8fd9\u4fc3\u4f7f\u8c37\u6b4c\u91c7\u53d6\u63aa\u65bd\u9a8c\u8bc1\u548c\u5229\u7528\u66ff\u4ee3\u6570\u636e\u6e90\u6765\u51cf\u8f7b\u8fd9\u79cd\u6ee5\u7528\u3002<\/span><\/p>\n<p><span>\u968f\u7740\u8c37\u6b4c\u7cfb\u7edf\u4e0d\u65ad\u52aa\u529b\u9632\u6b62\u5783\u573e\u90ae\u4ef6\u5e76\u63d0\u9ad8\u51c6\u786e\u6027\uff0c\u771f\u6b63\u7684\u4f01\u4e1a\u4e5f\u9677\u5165\u4e86\u56f0\u5883\u5e76\u9700\u8981\u989d\u5916\u7684\u9a8c\u8bc1\u8bf7\u6c42\u3002<\/span><\/p>\n<p><strong><em><span>\u6df1\u5165\u4e86\u89e3\uff1a<\/span><a href=\"https:\/\/searchengineland.com\/how-to-follow-google-business-profile-guidelines-432177\"><span>\u5982\u4f55\u9075\u5faa Google \u5546\u4e1a\u8d44\u6599\u6307\u5357<\/span><\/a><\/em><\/strong><\/p>\n<div class=\"nl-inline-form border py-2 px-1 my-2\">\n<div class=\"row\">\n<div class=\"col-12\"><\/div>\n<\/div>\n<div class=\"row align-items-center nl-inline-container\">\n<div class=\"col-12 col-lg-3 col-xl-4 pe-md-0 pb-2 pb-lg-0\">\n<p class=\"inline-form-text text-center mb-0\"><span>\u83b7\u53d6\u641c\u7d22\u8425\u9500\u4eba\u5458\u6240\u4f9d\u8d56\u7684\u65b0\u95fb\u901a\u8baf\u3002<\/span><\/p>\n<\/div>\n<div class=\"col-12 col-lg-7 col-xl-6  pe-lg-0\">\n<div class=\"form-nl-inline\">\n<div class=\"row g-0\">\n<div class=\"form-group col-12 col-lg-8 mb-0\"><label class=\"visually-hidden\" for=\"nl-inlineEmail\"><span>\u4f01\u4e1a\u7535\u5b50\u90ae\u4ef6\u5730\u5740<\/span><\/label><\/div>\n<div class=\"col-12 col-lg-4 col-xl-4 mb-0\">\n<div id=\"article_inline_captcha\">\n<div><\/div>\n<\/div>\n<p><button id=\"inline-button\" class=\"btn btn-sel inlineButton w-100 rounded-0\" name=\"submit_button\" type=\"submit\"><span>\u4e3a\u6211\u62a5\u540d\uff01<\/span><\/button><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"col-12 col-lg-2 col-xl-2 ps-1\">\n<p class=\"text-center mb-0\"><a class=\"nl-terms\" href=\"https:\/\/searchengineland.com\/termsofuse\" target=\"_blank\" rel=\"noopener\" aria-label=\"\u5728\u65b0\u6807\u7b7e\u9875\u4e2d\u6253\u5f00\"><span>\u67e5\u770b\u6761\u6b3e\u3002<\/span><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\" \/>\n<h2 id=\"h-optimizing-for-google-s-gbp-validation-systems\" class=\"wp-block-heading\"><span>\u9488\u5bf9 Google \u7684 GBP \u9a8c\u8bc1\u7cfb\u7edf\u8fdb\u884c\u4f18\u5316<\/span><\/h2>\n<p><span>\u867d\u7136\u6ca1\u6709\u76f4\u63a5\u7684\u65b9\u6cd5\u6765\u4f18\u5316\u7b97\u6cd5\u6216\u4eba\u5de5\u667a\u80fd\uff0c\u4f46\u53ef\u4ee5\u786e\u4fdd\u4f60\u7684\u5f71\u54cd\u8303\u56f4\u5185\u7684\u4e00\u5207\u5c3d\u53ef\u80fd\u51c6\u786e\u3001\u4e00\u81f4\u548c\u4f18\u5316\u3002<\/span><\/p>\n<h3 id=\"h-nap-and-brand-consistency\" class=\"wp-block-heading\"><span>NAP \u548c\u54c1\u724c\u4e00\u81f4\u6027<\/span><\/h3>\n<p><span>\u786e\u4fdd\u60a8\u7684\u516c\u53f8\u540d\u79f0\u3001\u5730\u5740\u548c\u7535\u8bdd\u53f7\u7801\u5728\u7f51\u7edc\u4e0a\u51c6\u786e\u65e0\u8bef\u81f3\u5c11\u5728\u8fc7\u53bb\u5341\u5e74\u4e00\u76f4\u662f\u4e00\u9879\u57fa\u672c\u89c4\u5219\uff08\u636e\u6211\u6240\u8bb0\u5f97\uff09\uff0c\u4f46\u6839\u636e Google \u73b0\u5728\u7684\u8fd0\u8425\u65b9\u5f0f\uff0c\u60a8\u9700\u8981\u8d85\u8d8a\u8fd9\u4e00\u8981\u6c42\u3002<\/span><\/p>\n<p><span>Google \u7684\u9a8c\u8bc1\u7cfb\u7edf\u4f1a\u5c06\u7f51\u4e0a\u627e\u5230\u7684\u6709\u5173\u4f01\u4e1a\u7684\u4fe1\u606f\u4e0e\u4f01\u4e1a\u5728\u5176 Google \u5546\u5bb6\u8d44\u6599\u4e2d\u63d0\u4ea4\u7684\u4fe1\u606f\u8fdb\u884c\u6bd4\u8f83\uff0c\u8fd9\u4e9b\u4fe1\u606f\u7684\u6765\u6e90\u5305\u62ec\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u5728\u7ebf\u76ee\u5f55<\/span><\/li>\n<li><span>\u5546\u4f1a<\/span><\/li>\n<li><span>\u653f\u5e9c\u6570\u636e\u5e93<\/span><\/li>\n<li><span>\u5f53\u5730\u5546\u4e1a\u534f\u4f1a<\/span><\/li>\n<\/ul>\n<p><span>\u8fd9\u4e9b\u5e73\u53f0\u4e4b\u95f4\u7684\u4e00\u81f4\u6027\u53ef\u4ee5\u9632\u6b62 Google \u505a\u51fa\u9519\u8bef\u7684\u6570\u636e\u5047\u8bbe\u548c\u4fee\u6539\u3002\u56e0\u6b64\uff0c\u6211\u7ecf\u5e38\u9f13\u52b1\u5ba2\u6237\u4ec5\u5728\u77e5\u540d\u76ee\u5f55\u548c\u5e73\u53f0\u4e0a\u5efa\u7acb\u5f15\u6587\uff0c\u4ee5\u4fbf\u5c06\u6765\u5728\u9700\u8981\u65f6\u8fdb\u884c\u4fee\u6539\u3002<\/span><\/p>\n<h3 id=\"h-monitoring-and-leveraging-user-feedback\" class=\"wp-block-heading\"><span>\u76d1\u63a7\u548c\u5229\u7528\u7528\u6237\u53cd\u9988<\/span><\/h3>\n<p><span>\u8c37\u6b4c\u975e\u5e38\u91cd\u89c6\u641c\u7d22\u8005\uff08\u548c\u672c\u5730\u5411\u5bfc\u793e\u533a\uff09\u7684\u610f\u89c1\uff0c\u4ed6\u4eec\u4e3b\u8981\u81f4\u529b\u4e8e\u63d0\u9ad8\u5217\u8868\u7684\u51c6\u786e\u6027\u548c\u8d28\u91cf\u3002<\/span><\/p>\n<p><span>\u5b83\u4eec\u63d0\u4f9b\u5b9e\u65f6\u6d1e\u5bdf\uff0c\u53ef\u7528\u4e8e\u8bc6\u522b\u4e0d\u51c6\u786e\u6216\u8fc7\u65f6\u7684\u4fe1\u606f\uff0c\u8fd9\u4e9b\u4fe1\u606f\u8981\u4e48\u672a\u88ab\u7b97\u6cd5\u62fe\u53d6\uff0c\u8981\u4e48\u4f01\u4e1a\u7684\u6574\u4f53\u6570\u5b57\u8db3\u8ff9\u4e0d\u8db3\u4ee5\u8fdb\u884c\u9a8c\u8bc1\u3002<\/span><\/p>\n<p><span>\u5f53\u7528\u6237\u63d0\u4ea4\u53cd\u9988\u65f6\uff0cGoogle \u4f1a\u5ba1\u67e5\u8be5\u5efa\u8bae\u4ee5\u8bc4\u4f30\u5176\u53ef\u4fe1\u5ea6\u3002\u8fd9\u53ef\u80fd\u6d89\u53ca\u5c06\u5efa\u8bae\u7684\u4fee\u6539\u4e0e\u5176\u4ed6\u53ef\u7528\u6570\u636e\u6e90\u8fdb\u884c\u6bd4\u8f83\u3002\u00a0<\/span><\/p>\n<p><span>\u5728\u67d0\u4e9b\u60c5\u51b5\u4e0b\uff0c\u8fd9\u53ef\u80fd\u4f1a\u5bfc\u81f4\u8981\u6c42\u63d0\u4f9b\u66f4\u591a\u4fe1\u606f\u6216\u9a8c\u8bc1\uff0c\u4f8b\u5982\u8981\u6c42\u4f01\u4e1a\u4e3b\u5728\u4e00\u5b9a\u65f6\u95f4\u8303\u56f4\u5185\u63d0\u4f9b\u8bc1\u636e\u6765\u53cd\u9a73\u6216\u4fee\u6539\u5efa\u8bae\u7684\u7f16\u8f91\u3002<\/span><\/p>\n<p><span>\u9664\u4e86<\/span><a href=\"https:\/\/searchengineland.com\/get-reviews-local-seo-383712\"><span>\u9f13\u52b1\u6b63\u9762\u8bc4\u4ef7<\/span><\/a><span>\u5916\uff0c\u4f01\u4e1a\u8fd8\u53ef\u4ee5\u8981\u6c42\u987e\u5ba2\u9a8c\u8bc1\u4f01\u4e1a\u7684\u8bf4\u6cd5\uff0c\u5982\u8425\u4e1a\u65f6\u95f4\uff0c\u53ea\u9700\u63d0\u5230\u4ed6\u4eec\u201c\u5348\u9910\u65f6\u95f4\u201d\u5230\u8fc7\u8be5\u5730\u70b9\uff0c\u6216\u52a0\u4e0a\u7c7b\u4f3c\u201c\u665a\u4e0a\u5f88\u6109\u5feb\u201d\u4e4b\u7c7b\u7684\u63aa\u8f9e\u3002<\/span><\/p>\n<p><span>\u503c\u5f97\u5f3a\u8c03\u7684\u662f\uff0c\u8c37\u6b4c\u8fd8\u5236\u5b9a\u4e86\u673a\u5236\u6765\u9632\u6b62\u8fdd\u53cd\u5176<\/span><a href=\"https:\/\/support.google.com\/local-guides\/answer\/7422880?hl=en&amp;ref_topic=6225845&amp;sjid=13377723701524186108-EU\" target=\"_blank\" rel=\"noopener\"><span>\u5185\u5bb9\u653f\u7b56\u7684<\/span><\/a><span>\u5185\u5bb9\u201c\u6fc0\u589e\u201d \u3002<\/span><\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><span>\u201c\u4e3a\u4e86\u68c0\u6d4b\u8fdd\u53cd\u653f\u7b56\u7684\u5185\u5bb9\uff0c\u6211\u4eec\u7684\u673a\u5668\u5b66\u4e60\u7b97\u6cd5\u4f1a\u626b\u63cf\u8d21\u732e\u5185\u5bb9\uff0c\u4ee5\u67e5\u627e\u53ef\u7591\u7528\u6237\u6d3b\u52a8\u7684\u4fe1\u53f7\u3002\u8fdd\u53cd\u653f\u7b56\u7684\u5185\u5bb9\u8981\u4e48\u88ab\u6211\u4eec\u7684\u81ea\u52a8\u5316\u6a21\u578b\u5220\u9664\uff0c\u8981\u4e48\u88ab\u6807\u8bb0\u4ee5\u4f9b\u53d7\u8fc7\u57f9\u8bad\u7684\u64cd\u4f5c\u5458\u548c\u5206\u6790\u5e08\u8fdb\u4e00\u6b65\u5ba1\u67e5\uff0c\u4ed6\u4eec\u4f1a\u8fdb\u884c\u5185\u5bb9\u8bc4\u4f30\uff0c\u800c\u8fd9\u4e9b\u8bc4\u4f30\u53ef\u80fd\u5f88\u96be\u7531\u7b97\u6cd5\u5355\u72ec\u5b8c\u6210\u3002\u201d<\/span><\/p><\/blockquote>\n<p><span>\u4ee5\u8fd9\u79cd\u65b9\u5f0f\u5229\u7528\u7528\u6237\u53cd\u9988\u53ef\u4ee5\u5f3a\u5316\u60a8\u7684\u4e1a\u52a1\u4fe1\u606f\u5e76\u4e3a\u60a8\u7684<\/span><a href=\"https:\/\/searchengineland.com\/google-e-e-a-t-guide-seo-394191\"><span>EEAT<\/span><\/a><span>\u6218\u7565\u505a\u51fa\u8d21\u732e\u3002<\/span><\/p>\n<p><strong><em><span>\u6df1\u5165\u6316\u6398\uff1a<\/span><\/em><\/strong><a href=\"https:\/\/searchengineland.com\/local-seo-e-e-a-t-strategy-395449\"><strong><em><span>\u5982\u4f55\u4e3a\u672c\u5730 SEO \u6784\u5efa EEAT \u7b56\u7565<\/span><\/em><\/strong><\/a><\/p>\n<h3 id=\"h-solidifying-your-entity\" class=\"wp-block-heading\"><span>\u5de9\u56fa\u4f60\u7684\u5b9e\u4f53<\/span><\/h3>\n<p><span>\u786e\u4fdd\u60a8\u5728 Google \u77e5\u8bc6\u56fe\u8c31\u4e2d\u7684\u4f4d\u7f6e\u4e5f\u5f88\u91cd\u8981\uff0c\u4ee5\u9632\u6b62 Google \u4f7f\u7528\u4e0d\u6b63\u786e\u7684\u4fe1\u606f\u66f4\u65b0\u60a8\u7684 Google \u5546\u4e1a\u8d44\u6599\u3002<\/span><\/p>\n<p><span>\u5b9e\u4f53\u5b9a\u4e49\u4e86<\/span><a href=\"https:\/\/searchengineland.com\/entities-topics-keywords-relationships-seo-431696\"><span>Google \u77e5\u8bc6\u56fe\u8c31\u4e2d<\/span><\/a><span>\u5355\u4e00\u3001\u660e\u786e\u4e14\u53ef\u533a\u5206\u7684\u201c\u4e8b\u7269\u201d\u6216\u6982\u5ff5\u3002\u5b83\u4eec\u901a\u8fc7\u540d\u79f0\u3001\u7c7b\u578b\u7b49\u5c5e\u6027\u4ee5\u53ca\u4e0e\u5176\u4ed6\u5b9e\u4f53\u7684\u5173\u7cfb\u6765\u8868\u5f81\u3002<\/span><\/p>\n<p><span>\u7531\u4e8e\u5b83\u4f7f\u7528\u4e86\u7f51\u7edc\u4e0a\u7684\u5404\u79cd\u6570\u636e\u70b9\uff0c\u56e0\u6b64\u4e0e\u540d\u79f0\u76f8\u4f3c\u4e14\u5c5e\u4e8e\u540c\u4e00\u9886\u57df\/\u670d\u52a1\u7c7b\u522b\u7684\u4f01\u4e1a\u7684\u4efb\u4f55\u6df7\u6dc6\u90fd\u53ef\u80fd\u5bfc\u81f4\u5176\u4fe1\u606f\u9519\u8bef\u5730\u653e\u7f6e\u5728\u60a8\u7684\u4e2a\u4eba\u8d44\u6599\u4e2d\u3002<\/span><\/p>\n<p><strong><em><span>\u6df1\u5165\u4e86\u89e3\uff1a<\/span><\/em><\/strong><a href=\"https:\/\/searchengineland.com\/establish-brand-entity-for-seo-guide-427717\"><strong><em><span>\u5982\u4f55\u4e3a SEO \u5efa\u7acb\u54c1\u724c\u5b9e\u4f53\uff1a5 \u6b65\u6307\u5357<\/span><\/em><\/strong><\/a><\/p>\n<\/div>\n<hr \/>\n<p><em><span>\u6211\u4eec\u9080\u8bf7\u6295\u7a3f\u4f5c\u8005\u4e3a Search Engine Land \u64b0\u5199\u5185\u5bb9\uff0c\u5e76\u6839\u636e\u4ed6\u4eec\u7684\u4e13\u4e1a\u77e5\u8bc6\u548c\u5bf9\u641c\u7d22\u793e\u533a\u7684\u8d21\u732e\u8fdb\u884c\u9009\u62e9\u3002\u6211\u4eec\u7684\u6295\u7a3f\u8005\u5728\u7f16\u8f91\u4eba\u5458\u7684\u76d1\u7763\u4e0b\u5de5\u4f5c<\/span><a href=\"https:\/\/searchengineland.com\/staff\/\"><span>\uff0c<\/span><\/a><span>\u5e76\u68c0\u67e5\u6295\u7a3f\u7684\u8d28\u91cf\u548c\u4e0e\u8bfb\u8005\u7684\u76f8\u5173\u6027\u3002\u4ed6\u4eec\u8868\u8fbe\u7684\u89c2\u70b9\u662f\u4ed6\u4eec\u81ea\u5df1\u7684\u3002<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google \u5546\u4e1a\u8d44\u6599(GBP) \u957f\u671f\u4ee5\u6765\u4e00\u76f4\u662f\u672c\u5730SEO\u5de5\u4f5c\u7684\u57fa\u77f3\u3002 Google \u5df2\u8bbe\u8ba1\u51fa\u5404\u79cd\u673a\u5236\u548c\u6d41\u7a0b\u6765 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1799","post","type-post","status-publish","format-standard","hentry","category-ppc"],"_links":{"self":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1799","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1799"}],"version-history":[{"count":2,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1799\/revisions"}],"predecessor-version":[{"id":3156,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1799\/revisions\/3156"}],"wp:attachment":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1799"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1799"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1799"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}