{"id":1740,"date":"2025-06-23T06:21:57","date_gmt":"2025-06-22T22:21:57","guid":{"rendered":"https:\/\/www.buygoogle.cc\/blog\/?p=1740"},"modified":"2025-06-23T06:40:04","modified_gmt":"2025-06-22T22:40:04","slug":"%e8%b0%b7%e6%ad%8c%e8%a7%a3%e9%87%8a%e4%ba%86%e4%b8%ba%e4%bb%80%e4%b9%88-ad-strength-%e5%a6%82%e6%ad%a4%e9%87%8d%e8%a6%81%ef%bc%8c%e5%9b%a0%e4%b8%ba%e5%ae%83%e8%a7%a3%e5%86%b3%e4%ba%86%e8%a1%8c","status":"publish","type":"post","link":"https:\/\/www.buygoogle.cc\/blog\/?p=1740","title":{"rendered":"\u8c37\u6b4c\u89e3\u91ca\u4e86\u4e3a\u4ec0\u4e48 Ad Strength \u5982\u6b64\u91cd\u8981\uff0c\u56e0\u4e3a\u5b83\u89e3\u51b3\u4e86\u884c\u4e1a\u62c5\u5fe7"},"content":{"rendered":"<div class=\"bialty-container\">\n<p><span>\u4e00\u4e9b\u8c37\u6b4c\u5e7f\u544a\u5546\u8ba4\u4e3a\u5e7f\u544a\u5f3a\u5ea6\u662f\u4e00\u4e2a\u6beb\u65e0\u610f\u4e49\u7684\u6307\u6807\uff0c\u5e94\u8be5\u88ab\u5ffd\u7565\u3002<\/span><\/p>\n<p><span>\u8be5\u8bca\u65ad\u5de5\u5177\u66fe\u88ab\u641c\u7d22\u5f15\u64ce\u5439\u6367\u4e3a\u5e2e\u52a9\u8425\u9500\u4eba\u5458\u5236\u4f5c\u66f4\u597d\u5e7f\u544a\u7684\u6709\u6548\u65b9\u6cd5\uff0c\u4f46\u5374\u906d\u5230\u4e86\u4e25\u5389\u7684\u6279\u8bc4\uff0c\u6709\u4eba\u79f0\u5176\u4e3a\u201c\u6d6a\u8d39\u65f6\u95f4\u201d\u3002\u6b64\u5916\uff0c\u8bb8\u591a\u8425\u9500\u4eba\u5458\u6ce8\u610f\u5230\u4e00\u4e2a\u5947\u602a\u7684\u8d8b\u52bf\uff1a\u5e7f\u544a\u5f3a\u5ea6\u8bc4\u7ea7\u4e3a\u201c\u5dee\u201d\u7684\u5e7f\u544a\u6d3b\u52a8\u5f80\u5f80\u6bd4\u8bc4\u7ea7\u4e3a\u201c\u4f18\u79c0\u201d\u7684\u5e7f\u544a\u6d3b\u52a8\u8868\u73b0\u66f4\u597d\u3002<\/span><\/p>\n<p><span>\u968f\u7740\u4e89\u8bba\u6108\u6f14\u6108\u70c8\uff0cPPC \u8425\u9500\u4eba\u5458\u5e94\u8be5\u5bf9 Ad Strength \u7ed9\u4e88\u591a\u5927\u5173\u6ce8\uff1f<\/span><\/p>\n<h2 id=\"h-ad-strength-score-doesn-t-matter\" class=\"wp-block-heading\"><span>\u201c\u5e7f\u544a\u6548\u529b\u5f97\u5206\u5e76\u4e0d\u91cd\u8981\u201d<\/span><\/h2>\n<p><a href=\"https:\/\/www.dominatemarketing.io\/\" target=\"_blank\" rel=\"noopener\"><span>Dominate Marketing<\/span><\/a><span>\u521b\u59cb\u4eba\u3001\u5341\u4f59\u5e74\u5728\u7ebf\u8425\u9500\u4e13\u5bb6 Mateja Mati\u0107 \u5206\u4eab\u4e86\u4ed6\u5bf9\u5e7f\u544a\u5f3a\u5ea6\u7684\u770b\u6cd5\u3002\u5c3d\u7ba1 Google \u5f3a\u8c03\u8fd9\u4e00\u70b9\uff0c\u4f46 Mati\u0107 \u900f\u9732\uff0c\u4ed6\u5728\u5236\u4f5c\u5e7f\u544a\u7cfb\u5217\u65f6\u5e76\u4e0d\u4f18\u5148\u8003\u8651\u5e7f\u544a\u5f3a\u5ea6\u3002<\/span><\/p>\n<p><span>\u4ed6\u8fdb\u884c\u4e86\u65e0\u6570\u6b21\u6d4b\u8bd5\uff0c\u8868\u793a\u8c37\u6b4c\u7684\u81ea\u9002\u5e94\u5e7f\u544a\u4ece\u672a\u80dc\u8fc7\u4ed6\u624b\u52a8\u8bbe\u7f6e\u7684\u5e7f\u544a\u3002\u8003\u8651\u5230\u8fd9\u4e00\u70b9\uff0c\u4ed6\u4e0d\u76f8\u4fe1\u8c37\u6b4c\u7684\u81ea\u52a8\u63a8\u8350\u3002\u4ed6\u5728<\/span><a href=\"https:\/\/twitter.com\/Matejammm\/status\/1752840732887666746\"><span>X<\/span><\/a><span>\u4e0a\u5199\u9053\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u201c\u5982\u679c\u60a8\u662f Google Ads \u65b0\u624b\uff0c\u60a8\u9700\u8981\u6ce8\u610f\u7684\u4e00\u4ef6\u4e8b\u662f\uff0cGoogle \u7684\u5efa\u8bae\u4e0d\u4e00\u5b9a\u5bf9\u60a8\u7684\u5e10\u6237\u6700\u6709\u5229\u3002\u6211\u53ef\u4ee5\u6839\u636e\u7ecf\u9a8c\u544a\u8bc9\u60a8\uff0c\u4ed6\u4eec\u5728\u60a8\u7684\u5e10\u6237\u4e2d\u63a8\u8350\u7684\u5927\u591a\u6570\u5185\u5bb9\u90fd\u4e0d\u5982\u60a8\u53ef\u4ee5\u91c7\u53d6\u7684\u5176\u4ed6\u63aa\u65bd\u6765\u6539\u5584\u60a8\u7684\u5e7f\u544a\u6548\u679c\u3002\u201d<\/span><\/li>\n<li><span>\u201c\u6211\u4e0d\u8ba4\u4e3a\u5e7f\u544a\u5f3a\u5ea6\u5f97\u5206\u6709\u4efb\u4f55\u610f\u4e49\u3002\u6211\u7684\u4e00\u4e9b\u5e7f\u544a\u8868\u73b0\u975e\u5e38\u597d\uff0c\u4f46\u5e7f\u544a\u5f3a\u5ea6\u5f97\u5206\u5374\u5f88\u5dee\u3002\u5f97\u5206\u663e\u793a\u2018\u5dee\u2019\uff0c\u4f46\u4ed6\u4eec\u7684\u5b9e\u9645\u6f5c\u5728\u5ba2\u6237\u8f6c\u5316\u7387\u5374\u53ea\u6709 10-15%\u3002\u201d<\/span><\/li>\n<\/ul>\n<h2 id=\"h-don-t-worry-about-ad-strength\" class=\"wp-block-heading\"><span>\u201c\u4e0d\u7528\u62c5\u5fc3\u5e7f\u544a\u6548\u529b\u201d<\/span><\/h2>\n<p><span>Optmyzr \u8054\u5408\u521b\u59cb\u4eba\u517c\u9996\u5e2d\u6267\u884c\u5b98 Frederick Vallaeys \u5bf9\u5e7f\u544a\u5f3a\u5ea6\u63d0\u51fa\u4e86\u89c1\u89e3\uff0c\u5f3a\u8c03\u51fa\u8272\u7684\u5e7f\u544a\u7cfb\u5217\u6548\u679c\u5e76\u4e0d\u603b\u662f\u4e0e\u8f83\u9ad8\u7684\u5e7f\u544a\u5f3a\u5ea6\u8bc4\u5206\u76f8\u5173\u3002Vallaeys \u8868\u793a\uff0c\u5e7f\u544a\u5f3a\u5ea6\u4e3b\u8981\u53cd\u6620\u603b\u4f53\u8d8b\u52bf\uff0c\u800c\u4e0d\u662f\u4e2a\u522b\u5e7f\u544a\u7cfb\u5217\u548c\u53d7\u4f17\u7684\u7ec6\u5fae\u5dee\u522b\u3002\u8fd9\u5c31\u662f\u4e3a\u4ec0\u4e48\u5373\u4f7f\u5e7f\u544a\u5f3a\u5ea6\u8bc4\u5206\u8f83\u4f4e\u7684\u5e7f\u544a\u7cfb\u5217\u8868\u73b0\u5f02\u5e38\u51fa\u8272\uff0cGoogle \u4e5f\u4e0d\u4f1a\u6539\u53d8\u5206\u6570\u7684\u539f\u56e0\u3002<\/span><\/p>\n<p><a href=\"https:\/\/www.optmyzr.com\/blog\/ad-strength-responsive-search-ads\/\" target=\"_blank\" rel=\"noopener\"><span>Vallaeys \u5728\u4e00\u7bc7\u535a\u5ba2\u6587\u7ae0<\/span><\/a><span>\u4e2d\u5f3a\u8c03\u4e86\u8fd9\u4e00\u70b9\uff0c\u5efa\u8bae\u6709\u7ecf\u9a8c\u7684\u5e7f\u544a\u5546\u4f18\u5148\u8003\u8651\u5176\u4ed6\u6307\u6807\uff0c\u800c\u4e0d\u662f\u5e7f\u544a\u5b9e\u529b\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u201c\u5982\u679c\u60a8\u62c5\u5fc3\u5e7f\u544a\u6548\u529b\u8f83\u5dee\u4f1a\u5bfc\u81f4\u60a8\u7684\u5e7f\u544a\u6295\u653e\u9891\u7387\u964d\u4f4e\uff0c\u8bf7\u653e\u5fc3\uff0c\u5e7f\u544a\u6548\u529b\u4e0d\u4f1a\u5f71\u54cd\u5e7f\u544a\u6392\u540d\u6216\u8d28\u91cf\u5f97\u5206\u3002\u6362\u53e5\u8bdd\u8bf4\uff0c\u5982\u679c\u60a8\u7684\u5e7f\u544a\u6548\u529b\u8f83\u5dee\uff0c\u5e76\u4e0d\u610f\u5473\u7740 Google \u4f1a\u5728\u5e7f\u544a\u7ade\u4ef7\u4e2d\u964d\u4f4e\u60a8\u7684\u5e7f\u544a\u7684\u4f18\u5148\u7ea7\u3002\u201d<\/span><\/li>\n<li><span>\u201c\u66f4\u9ad8\u7684\u5e7f\u544a\u5f3a\u5ea6\u5e76\u4e0d\u610f\u5473\u7740\u66f4\u597d\u7684\u70b9\u51fb\u7387\u3001\u66f4\u597d\u7684\u8f6c\u5316\u7387\u6216\u66f4\u597d\u7684\u8d28\u91cf\u5f97\u5206\u3002\u5982\u679c\u4f60\u662f\u5e7f\u544a\u65b0\u624b\uff0c\u6216\u8005\u4e0d\u77e5\u9053\u4ec0\u4e48\u4f1a\u8d77\u4f5c\u7528\uff0c\u8bf7\u8003\u8651\u4e00\u4e0b\u8fd9\u4e2a\u5efa\u8bae\u3002\u4f46\u5982\u679c\u4f60\u662f\u4e00\u4f4d\u7ecf\u9a8c\u4e30\u5bcc\u7684\u5e7f\u544a\u5ba2\u6237\uff0c\u8bf7\u7ee7\u7eed\u505a\u4f60\u6700\u64c5\u957f\u7684\u4e8b\u60c5\u3002\u4e0d\u8981\u53ea\u88ab\u5e7f\u544a\u5f3a\u5ea6\u8499\u853d\u4e86\u53cc\u773c\u3002\u201d<\/span><\/li>\n<\/ul>\n<h2 id=\"h-waste-of-time\" class=\"wp-block-heading\"><span>\u201c\u6d6a\u8d39\u65f6\u95f4\u201d<\/span><\/h2>\n<p><a href=\"https:\/\/adsquire.com\/\" target=\"_blank\" rel=\"noopener\"><span>\u5728\u7ebf\u5e7f\u544a\u516c\u53f8Adsquire<\/span><\/a><span>\u7684\u9996\u5e2d\u6267\u884c\u5b98 Anthony Higman\u00a0\u8868\u793a\uff0c\u4ed6\u5728\u5236\u4f5c\u5e7f\u544a\u7cfb\u5217\u65f6\u5c1d\u8bd5\u8fc7\u4f18\u5148\u8003\u8651\u5e7f\u544a\u6548\u529b\u3002\u5c3d\u7ba1\u4ed6\u4ed8\u51fa\u4e86\u52aa\u529b\uff0c\u4f46\u4ed6\u53d1\u73b0\uff0c\u5f3a\u8c03\u5e7f\u544a\u6548\u529b\u5e76\u6ca1\u6709\u5e26\u6765\u4f18\u8d28\u6f5c\u5728\u5ba2\u6237\u7684\u589e\u52a0\u3002<\/span><\/p>\n<p><span>\u901a\u8fc7\u5927\u91cf\u6d4b\u8bd5\uff0c\u5e0c\u683c\u66fc\u5f97\u51fa\u7ed3\u8bba\uff0c\u4ed6\u66f4\u559c\u6b22\u201c\u5e7f\u544a\u5f3a\u5ea6\u8f83\u5dee\u4f46\u6f5c\u5728\u5ba2\u6237\u8f83\u597d\u201d\u7684\u5e7f\u544a\u7cfb\u5217\uff0c\u800c\u4e0d\u662f\u90a3\u4e9b\u82b1\u8d39\u8f83\u9ad8\u4f46\u6f5c\u5728\u5ba2\u6237\u76f8\u5173\u6027\u8f83\u4f4e\u7684\u5e7f\u544a\u7cfb\u5217\uff0c\u4ed6\u8ba4\u4e3a\u540e\u8005\u201c\u6d6a\u8d39\u5927\u5bb6\u7684\u65f6\u95f4\u201d\u3002\u5c3d\u7ba1\u4ed6\u5bf9\u5e7f\u544a\u5f3a\u5ea6\u5728\u4ea7\u751f\u4f18\u8d28\u6f5c\u5728\u5ba2\u6237\u65b9\u9762\u7684\u6709\u6548\u6027\u6301\u6000\u7591\u6001\u5ea6\uff0c\u4f46\u5e0c\u683c\u66fc\u6000\u7591\u5b83\u53ef\u80fd\u5f88\u5feb\u5c31\u4f1a\u6210\u4e3a\u5f71\u54cd\u5e7f\u544a\u6392\u540d\u7684\u6307\u6807\u3002\u4ed6\u544a\u8bc9 Search Engine Land\u3002<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u201c\u6211\u76f8\u4fe1\u4ed6\u4eec\u5f88\u5feb\u5c31\u4f1a\u628a\u5e7f\u544a\u5f3a\u5ea6\u4f5c\u4e3a\u5e7f\u544a\u6392\u540d\u7684\u4e00\u4e2a\u56e0\u7d20\u3002\u5927\u7ea6\u4e24\u4e2a\u6708\u524d\uff0c\u4e00\u4f4d\u4ee3\u8868\u5728\u4e00\u5c01\u7535\u5b50\u90ae\u4ef6\u4e2d\u8054\u7cfb\u6211\u4eec\uff0c\u8bf4\u2018\u5e7f\u544a\u5f3a\u5ea6\u2019\u662f\u5e7f\u544a\u6392\u540d\u7684\u4e00\u4e2a\u56e0\u7d20\u3002\u6211\u8ba4\u4e3a\u4ed6\u641e\u9519\u4e86\u3002\u5f53\u6211\u542c\u4e0d\u61c2\u4ed6\u8bf4\u7684\u8bdd\uff0c\u5e76\u8bf4\u2018\u5bf9\u4e0d\u8d77\uff0c\u4f46\u5e7f\u544a\u5f3a\u5ea6\u4e0d\u662f\u5e7f\u544a\u6392\u540d\u7684\u4e00\u4e2a\u56e0\u7d20\u2019\u65f6\uff0c\u4ed6\u6539\u53d8\u4e86\u4e3b\u610f\u3002\u201d<\/span><\/li>\n<li><span>\u201c\u65e0\u8bba\u5982\u4f55\uff0c\u5e7f\u544a\u5f3a\u5ea6\u5728\u672a\u6765\u53ef\u80fd\u4f1a\u5f71\u54cd\u5e7f\u544a\u6392\u540d\uff0c\u8fd9\u4ee4\u4eba\u5931\u671b\u3002\u6211\u4eec\u53ea\u662f\u7948\u7977\u4ed6\u4eec\u5728\u5927\u5bb6\u653e\u5f03\u4e4b\u524d\u80fd\u627e\u5230\u89e3\u51b3\u529e\u6cd5\u3002\u201d<\/span><\/li>\n<\/ul>\n<h2 id=\"h-google-responds\" class=\"wp-block-heading\"><span>\u8c37\u6b4c\u56de\u5e94<\/span><\/h2>\n<p><span>\u5f53 Search Engine Land \u63d0\u51fa PPC \u793e\u533a\u5bf9\u5e7f\u544a\u5f3a\u5ea6\u76f8\u5173\u6027\u7684\u62c5\u5fe7\u65f6\uff0c\u8c37\u6b4c\u641c\u7d22\u548c\u5546\u52a1\u526f\u603b\u88c1 Brendon Kraham \u89e3\u51b3\u4e86\u8fd9\u4e2a\u95ee\u9898\u3002\u4ed6\u65ad\u8a00\u5e7f\u544a\u5f3a\u5ea6\u201c\u975e\u5e38\u91cd\u8981\u201d\uff0c\u5e76\u5f3a\u8c03\u5176\u4f5c\u4e3a\u8425\u9500\u4eba\u5458\u5e94\u4f18\u5148\u8003\u8651\u7684\u8bc4\u4f30\u6807\u51c6\u7684\u91cd\u8981\u6027\u3002\u4ed6\u8bf4\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u201c\u6211\u4e0d\u77e5\u9053 [\u5e7f\u544a\u6548\u529b\u4e0d\u91cd\u8981\u7684\u60f3\u6cd5] \u4ece\u4f55\u800c\u6765\u3002\u5e7f\u544a\u6548\u529b\u662f\u6211\u4eec\u52aa\u529b\u7684\u6838\u5fc3\uff0c\u56e0\u4e3a\u521b\u610f\u5c06\u53d8\u5f97\u6781\u5176\u91cd\u8981\uff0c\u800c\u5e7f\u544a\u6548\u529b\u5c06\u6210\u4e3a\u6211\u4eec\u5728 Performance Max \u548c\u641c\u7d22\u7b49\u6e20\u9053\u4e2d\u8bc4\u4f30\u521b\u610f\u7684\u673a\u5236\u3002\u201d<\/span><\/li>\n<\/ul>\n<p><span>Kraham \u7ee7\u7eed\u89e3\u91ca\u8bf4\uff0cAd Strength \u4f1a\u8bc4\u4f30\u5e7f\u544a\u7cfb\u5217\u4e2d\u8d44\u4ea7\u7684\u5e7f\u5ea6\u548c\u6df1\u5ea6\uff0c\u7136\u540e\u518d\u8fdb\u884c\u8bc4\u7ea7\u3002\u636e Google \u79f0\uff0c\u8d44\u4ea7\u7684\u5e7f\u5ea6\u548c\u6df1\u5ea6\u5bf9\u4e8e\u901a\u8fc7\u5404\u79cd\u6e20\u9053\uff08\u5305\u62ec SERP\u3001\u89c6\u9891\u5c55\u793a\u548c\u5176\u4ed6\u521b\u610f\u673a\u4f1a\uff09\u5438\u5f15\u7528\u6237\u81f3\u5173\u91cd\u8981\u3002Google \u4f18\u5148\u8003\u8651\u8d44\u4ea7\u7684\u5e7f\u5ea6\u548c\u6df1\u5ea6\uff0c\u56e0\u4e3a\u5b83\u786e\u4fdd\u5e7f\u544a\u7cfb\u5217\u80fd\u591f\u6709\u6548\u5730\u5438\u5f15\u4e0d\u540c\u5e73\u53f0\u548c\u683c\u5f0f\u7684\u7528\u6237\u3002<\/span><\/p>\n<h2 id=\"h-using-ad-strength-as-a-guide\" class=\"wp-block-heading\"><span>\u4f7f\u7528\u5e7f\u544a\u6548\u529b\u4f5c\u4e3a\u6307\u5bfc<\/span><\/h2>\n<p><span>\u5e7f\u544a\u5f3a\u5ea6\u5f97\u5206\u4f4e\u53ef\u80fd\u6709\u52a9\u4e8e\u89e3\u91ca\u60a8\u7684\u5e7f\u544a\u7cfb\u5217<\/span><a href=\"https:\/\/twitter.com\/adsliaison\/status\/1773770107447103869?s=20\" target=\"_blank\" rel=\"noopener\"><span>\u7f3a\u4e4f\u5c55\u793a\u6b21\u6570\u7684\u539f\u56e0<\/span><\/a><span>\u3002\u4f46\u662f\uff0c\u6839\u636e Google \u7684\u8bf4\u6cd5\uff0c\u6b64\u8b66\u544a\uff08\u6216\u5e7f\u544a\u5f3a\u5ea6\u672c\u8eab\uff09\u4e0d\u4f1a\u963b\u6b62\u5e7f\u544a\u8fdb\u5165\u7ade\u4ef7\u3002\u5e7f\u544a\u5f3a\u5ea6\u6ca1\u6709\u53d8\u5316\u3002\u5b83\u4ecd\u7136\u5e94\u8be5\u88ab\u7528\u4f5c\u8bca\u65ad\u5de5\u5177\uff0c\u5e2e\u52a9\u6307\u793a\u53ef\u7528\u8d44\u4ea7\u7684\u591a\u6837\u6027\u548c\u76f8\u5173\u6027\uff0c\u4ee5\u6700\u5927\u9650\u5ea6\u5730\u589e\u52a0\u67e5\u8be2\u53ef\u80fd\u663e\u793a\u7684\u5e7f\u544a\u7ec4\u5408\u6570\u91cf\u3002<\/span><\/p>\n<p><span>Google \u5efa\u8bae\u4f7f\u7528\u5e7f\u544a\u5f3a\u5ea6\u8bc4\u5206\u4f5c\u4e3a\u63d0\u9ad8\u5e7f\u544a\u6548\u679c\u7684<\/span><a href=\"https:\/\/services.google.com\/fh\/files\/misc\/responsive_search_ads_a_guide_to_writing_ads_that_perform_2023.pdf\" target=\"_blank\" rel=\"noopener\"><span>\u6307\u5357<\/span><\/a><span>\u3002\u4e0d\u8fc7\uff0c\u5b83\u5f3a\u8c03\uff0c\u8be5\u8bc4\u5206\u4e0d\u4f1a\u76f4\u63a5\u7528\u4e8e\u7ade\u4ef7\uff0c\u56e0\u6b64\u4e0d\u5e94\u9650\u5236\u60a8\u7684\u6d4b\u8bd5\u3002<\/span><\/p>\n<h2 id=\"h-the-role-of-performance-max\" class=\"wp-block-heading\"><span>\u6548\u679c\u6700\u5927\u5316\u5e7f\u544a\u7cfb\u5217\u7684\u4f5c\u7528<\/span><\/h2>\n<p><span>Kraham \u6307\u51fa\uff0cPMax \u63d0\u4f9b\u7684\u8d44\u4ea7\u751f\u6210\u529f\u80fd\u53ef\u4ee5\u589e\u5f3a\u5e7f\u544a\u5f3a\u5ea6\u3002\u4ed6\u5f3a\u8c03\uff0c\u5728\u5e7f\u544a\u7cfb\u5217\u6784\u5efa\u8fc7\u7a0b\u4e2d\u5229\u7528 PMax \u8d44\u4ea7\u751f\u6210\u529f\u80fd\u7684\u5e7f\u544a\u5ba2\u6237\u83b7\u5f97\u826f\u597d\u6216\u4f18\u79c0\u5e7f\u544a\u5f3a\u5ea6\u5f97\u5206\u7684\u53ef\u80fd\u6027\u9ad8\u51fa 63%\u3002\u8fd9\u8868\u660e Performance Max \u5728\u4f18\u5316\u5e7f\u544a\u8d44\u4ea7\u548c\u63d0\u9ad8\u5e7f\u544a\u7cfb\u5217\u6548\u679c\u65b9\u9762\u7684\u6709\u6548\u6027\u3002\u4ed6\u8865\u5145\u9053\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u201c\u5e7f\u544a\u5546\u9700\u8981\u9488\u5bf9\u5feb\u901f\u6d88\u8d39\u7fa4\u4f53\u8fdb\u884c\u8425\u9500\uff0c\u4ee5\u786e\u4fdd\u5728\u6b63\u786e\u7684\u65f6\u95f4\u4e3a\u6b63\u786e\u7684\u7528\u6237\u63d0\u4f9b\u6b63\u786e\u7684\u5e7f\u544a\u2014\u2014\u4f46\u8bb8\u591a\u5e7f\u544a\u5546\uff0c\u65e0\u8bba\u5927\u5c0f\uff0c\u90fd\u96be\u4ee5\u63d0\u4f9b\u6240\u9700\u7684\u5e7f\u5ea6\u548c\u6df1\u5ea6\u3002\u5982\u679c\u60a8\u5229\u7528 [PMax] \u7684\u751f\u6210\u529f\u80fd\uff0c\u5b83\u786e\u5b9e\u53ef\u4ee5\u8ba9\u5e7f\u544a\u5546\u5728\u6b63\u786e\u7684\u65f6\u95f4\u5c06\u6b63\u786e\u7684\u5e7f\u544a\u6295\u653e\u5230\u6b63\u786e\u7684\u7528\u6237\u9762\u524d\u3002\u5b83\u786e\u5b9e\u53ef\u4ee5\u5151\u73b0\u8425\u9500\u957f\u671f\u4ee5\u6765\u4e00\u76f4\u8bd5\u56fe\u5b9e\u73b0\u7684\u627f\u8bfa\u3002\u201d<\/span><\/li>\n<\/ul>\n<h2 id=\"h-is-pmax-the-future-of-google-ads\" class=\"wp-block-heading\"><span>PMax \u662f Google Ads \u7684\u672a\u6765\u5417\uff1f<\/span><\/h2>\n<p><span>Kraham \u6700\u540e\u5f3a\u8c03\uff0c\u4eba\u5de5\u667a\u80fd\u4ee3\u8868\u7740\u6570\u5b57\u5e7f\u544a\u7684\u672a\u6765\uff0c\u800c PMax \u5c31\u662f\u8fd9\u4e00\u6982\u5ff5\u7684\u5178\u578b\u4ee3\u8868\u3002\u4ed6\u5f3a\u8c03\u4e86 PMax \u5982\u4f55\u5e2e\u52a9\u4f01\u4e1a\uff08\u5c24\u5176\u662f\u8d44\u6e90\u6709\u9650\u7684\u5c0f\u578b\u4f01\u4e1a\uff09\u63d0\u4f9b\u66f4\u5e7f\u6cdb\u3001\u66f4\u6df1\u5165\u7684\u8d44\u4ea7\uff0c\u4f7f\u5176\u80fd\u591f\u8ddf\u4e0a\u6d88\u8d39\u8005\u4e0d\u65ad\u53d8\u5316\u7684\u504f\u597d\u3002<\/span><\/p>\n<p><span>\u5728\u6700\u540e\u7684\u53d1\u8a00\u4e2d\uff0cKraham \u91cd\u7533\u4e86 PMax \u7b49\u4eba\u5de5\u667a\u80fd\u9a71\u52a8\u89e3\u51b3\u65b9\u6848\u5728\u5e2e\u52a9\u4f01\u4e1a\u5728\u5f53\u4eca\u5feb\u8282\u594f\u7684\u6570\u5b57\u73af\u5883\u4e2d\u84ec\u52c3\u53d1\u5c55\u65b9\u9762\u7684\u91cd\u8981\u6027\u3002\u4ed6\u8bf4\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u201c\u81ea\u52a8\u5316\u4ee3\u8868\u7740\u672a\u6765\uff0c\u800c PMax \u662f\u5e7f\u544a\u4e2d\u4eba\u5de5\u667a\u80fd\u7684\u6700\u4f73\u4f8b\u5b50\uff0c\u56e0\u4e3a\u5b83\u662f\u552f\u4e00\u4e00\u79cd\u4f7f\u7528\u4eba\u5de5\u667a\u80fd\u8de8\u5e93\u5b58\u8fd0\u884c\u7684\u5e7f\u544a\u6d3b\u52a8\u7c7b\u578b\uff1b\u65e2\u6709\u9884\u6d4b\u6027\u53c8\u6709\u751f\u6210\u6027\u3002\u201d<\/span><\/li>\n<li><span>\u201c\u6211\u4eec\u5c06\u7ee7\u7eed\u5728\u8fd9\u4e24\u79cd\u60c5\u51b5\u4e0b\u8fdb\u884c\u5efa\u8bbe\uff0c\u56e0\u4e3a\u6211\u4eec\u9700\u8981\u5e2e\u52a9\u8425\u9500\u4eba\u5458\u4ee5\u4ed6\u4eec\u8fd0\u8425\u7684\u901f\u5ea6\u63a5\u89e6\u6d88\u8d39\u8005\u2014\u2014PMax \u662f\u5982\u4f55\u505a\u5230\u8fd9\u4e00\u70b9\u7684\u6700\u4f73\u4f53\u73b0\u3002\u201d<\/span><\/li>\n<\/ul>\n<\/div>\n<hr \/>\n<p><em><span>\u6211\u4eec\u9080\u8bf7\u6295\u7a3f\u4f5c\u8005\u4e3a Search Engine Land \u64b0\u5199\u5185\u5bb9\uff0c\u5e76\u6839\u636e\u4ed6\u4eec\u7684\u4e13\u4e1a\u77e5\u8bc6\u548c\u5bf9\u641c\u7d22\u793e\u533a\u7684\u8d21\u732e\u8fdb\u884c\u9009\u62e9\u3002\u6211\u4eec\u7684\u6295\u7a3f\u8005\u5728\u7f16\u8f91\u4eba\u5458\u7684\u76d1\u7763\u4e0b\u5de5\u4f5c<\/span><a href=\"https:\/\/searchengineland.com\/staff\/\"><span>\uff0c<\/span><\/a><span>\u5e76\u68c0\u67e5\u6295\u7a3f\u7684\u8d28\u91cf\u548c\u4e0e\u8bfb\u8005\u7684\u76f8\u5173\u6027\u3002\u4ed6\u4eec\u8868\u8fbe\u7684\u89c2\u70b9\u662f\u4ed6\u4eec\u81ea\u5df1\u7684\u3002<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u4e00\u4e9b\u8c37\u6b4c\u5e7f\u544a\u5546\u8ba4\u4e3a\u5e7f\u544a\u5f3a\u5ea6\u662f\u4e00\u4e2a\u6beb\u65e0\u610f\u4e49\u7684\u6307\u6807\uff0c\u5e94\u8be5\u88ab\u5ffd\u7565\u3002 \u8be5\u8bca\u65ad\u5de5\u5177\u66fe\u88ab\u641c\u7d22\u5f15\u64ce\u5439\u6367\u4e3a\u5e2e\u52a9\u8425\u9500\u4eba\u5458\u5236\u4f5c\u66f4\u597d [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1740","post","type-post","status-publish","format-standard","hentry","category-ppc"],"_links":{"self":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1740","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1740"}],"version-history":[{"count":1,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1740\/revisions"}],"predecessor-version":[{"id":1743,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1740\/revisions\/1743"}],"wp:attachment":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1740"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1740"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1740"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}