{"id":1600,"date":"2025-05-19T02:58:02","date_gmt":"2025-05-18T18:58:02","guid":{"rendered":"https:\/\/www.buygoogle.cc\/blog\/?p=1600"},"modified":"2025-05-19T05:10:18","modified_gmt":"2025-05-18T21:10:18","slug":"%e7%a0%94%e7%a9%b6%e5%8f%91%e7%8e%b0%ef%bc%8cgoogle-sge-%e6%98%af%e5%93%81%e7%89%8c%e5%92%8c%e4%ba%a7%e5%93%81%e6%9c%af%e8%af%ad%e7%9a%84%e6%9c%80%e5%a4%a7%e5%a8%81%e8%83%81","status":"publish","type":"post","link":"https:\/\/www.buygoogle.cc\/blog\/?p=1600","title":{"rendered":"\u7814\u7a76\u53d1\u73b0\uff0cGoogle SGE \u662f\u54c1\u724c\u548c\u4ea7\u54c1\u672f\u8bed\u7684\u6700\u5927\u5a01\u80c1"},"content":{"rendered":"<p><span>\u6839\u636e Authoritas \u7684\u6700\u65b0\u5206\u6790\uff0c\u7531\u4e8e Google \u7684\u641c\u7d22\u751f\u6210\u4f53\u9a8c\uff0c\u4f60\u5e94\u8be5\u4f1a\u770b\u5230\u4e0e\u54c1\u724c\u76f8\u5173\u7684\u672f\u8bed\u7684\u201c\u5f53\u524d\u6d41\u91cf\u6c34\u5e73\u6709\u6240\u4e0b\u964d\u201d\u3002<\/span><\/p>\n<p><strong><span>\u6211\u4eec\u4e3a\u4ec0\u4e48\u5173\u5fc3\u3002\u8c37\u6b4c\u4eca\u5929\u521a\u521a\u5ba3\u5e03\uff0c\u5b83\u5c06\u4ee5<\/span><\/strong><a href=\"https:\/\/searchengineland.com\/google-starts-testing-ai-overviews-from-sge-in-main-google-search-interface-438680\"><span>AI \u6982\u89c8<\/span><\/a><span>\u7684\u540d\u4e49\u5411\u672a\u9009\u62e9\u52a0\u5165\u641c\u7d22\u5b9e\u9a8c\u5ba4\u7684\u7528\u6237\u63a8\u51fa SGE\u00a0\u3002\u6211\u4eec\u4ecd\u7136\u4e0d\u77e5\u9053 AI \u751f\u6210\u7684\u7b54\u6848\u5bf9\u81ea\u7136\u6d41\u91cf\u7684\u5f71\u54cd\u6709\u591a\u5927\u3002\u6b63\u5982 Authoritas \u5728\u4ed6\u4eec\u7684\u5206\u6790\u4e2d\u6240\u8bf4\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u201c\u8fd9\u4e9b\u65b0\u7c7b\u578b\u7684\u751f\u6210\u7ed3\u679c\u4e3a\u7b2c\u4e09\u65b9\u7f51\u7ad9\u751a\u81f3\u7ade\u4e89\u5bf9\u624b\u63d0\u4f9b\u4e86\u66f4\u591a\u673a\u4f1a\u5bf9\u60a8\u7684\u54c1\u724c\u672f\u8bed\u4ee5\u53ca\u60a8\u5173\u5fc3\u7684\u76f8\u5173\u54c1\u724c\u548c\u4ea7\u54c1\u672f\u8bed\u8fdb\u884c\u6392\u540d\u3002\u201d<\/span><\/li>\n<\/ul>\n<p><strong><span>Google\u00a0<\/span><\/strong><strong><span>SGE \u663e\u793a\u4e86 91.4% \u7684\u6240\u6709\u641c\u7d22\u67e5\u8be2\u3002<\/span><\/strong><span>\u672c\u6b21\u5206\u6790\u4e2d\u53ea\u6709 8.6% \u7684\u5173\u952e\u8bcd\u6ca1\u6709 AI \u751f\u6210\u7684\u54cd\u5e94\u3002<\/span><\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-438795 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/percentage_of_all_keywords_with_sge.png.webp\" alt=\"\u5305\u542b SGE \u7684\u6240\u6709\u5173\u952e\u8bcd\u7684\u767e\u5206\u6bd4\" width=\"794\" height=\"504\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/percentage_of_all_keywords_with_sge.png.webp 794w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/percentage_of_all_keywords_with_sge-532x338.png.webp 532w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/percentage_of_all_keywords_with_sge-178x113.png.webp 178w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/percentage_of_all_keywords_with_sge-768x487.png.webp 768w\" data-lazy-sizes=\"(max-width: 794px) 100vw, 794px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/percentage_of_all_keywords_with_sge.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<p><strong><span>Quora \u5728 SGE \u4e2d\u8868\u73b0\u4e0d\u4fd7\u3002<\/span><\/strong><span>\u636e Authoritas \u79f0\uff0c\u95ee\u7b54\u7f51\u7ad9 Quora \u201c\u5728 15 \u4e2a\u7c7b\u522b\u4e2d\u7684 11 \u4e2a\u7c7b\u522b\u4e2d\u5747\u4f4d\u5217\u751f\u6210\u9886\u57df\u524d 20 \u540d\u201d\u3002<\/span><\/p>\n<p><span>\u7ef4\u57fa\u767e\u79d1\u662f\u53e6\u4e00\u4e2a\u8d62\u5bb6\uff0c\u5728\u6bcf\u4e2a\u7c7b\u522b\u4e2d\u90fd\u8fdb\u5165\u524d 20 \u540d\uff0c\u5305\u62ec\u5728\u6240\u68c0\u67e5\u7684 11 \u4e2a\u7c7b\u522b\u4e2d\u6392\u540d\u7b2c\u4e00\u6216\u7b2c\u4e8c\u3002<\/span><\/p>\n<p><strong><span>SGE \u94fe\u63a5\u3002<\/span><\/strong><span>\u5e73\u5747\u800c\u8a00\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>SGE \u7b54\u6848\u4e2d\u51fa\u73b0\u4e86 10.75 \u4e2a\u94fe\u63a5\u3002<\/span><\/li>\n<li><span>\u6bcf\u4e2a\u7b54\u6848\u6709 4.3 \u4e2a\u552f\u4e00\u57df\u540d\u3002<\/span><\/li>\n<li><span>62% \u7684\u751f\u6210\u94fe\u63a5\u6765\u81ea\u6392\u540d\u524d 10 \u7684\u6709\u673a\u57df\u4e4b\u5916\u7684\u6765\u6e90\u3002<\/span><\/li>\n<li><span>20.1% \u7684\u751f\u6210 URL \u76f4\u63a5\u4e0e\u7b2c 1 \u9875\u7684\u6709\u673a URL \u5339\u914d\uff0c17.9% \u663e\u793a\u6765\u81ea\u540c\u4e00\u6709\u673a\u6392\u540d\u57df\u7684\u4e0d\u540c URL\u3002<\/span><\/li>\n<\/ul>\n<p><strong><span>PPC<\/span><\/strong>\u00a0<strong><span>\u5e7f\u544a\u3002<\/span><\/strong><span>\u8d85\u8fc7 50% \u7684\u5173\u952e\u8bcd\u6709\u4ed8\u8d39\u641c\u7d22\u5e7f\u544a\u3002\u5e73\u5747\u800c\u8a00\uff0c\u8fd9\u4e9b\u5e7f\u544a\u51fa\u73b0\u5728 SGE \u4e0a\u65b9\u7684\u6982\u7387\u4e3a 51%\uff0c\u51fa\u73b0\u5728 SGE \u4e0b\u65b9\u7684\u6982\u7387\u4e3a 49%\u3002\u4ee5\u4e0b\u56fe\u8868\u6309\u884c\u4e1a\u663e\u793a\u4e86\u66f4\u7ec6\u81f4\u7684\u7ec6\u5206\u60c5\u51b5\uff1a<\/span><\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-438707 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/percentage-keywords-paid-searc-results-copy-800x435.jpg.webp\" alt=\"\u4ed8\u8d39\u5173\u952e\u8bcd\u641c\u7d22\u7ed3\u679c\u6587\u6848\u767e\u5206\u6bd4\" width=\"800\" height=\"435\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/percentage-keywords-paid-searc-results-copy-800x435.jpg.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/percentage-keywords-paid-searc-results-copy-600x326.jpg.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/percentage-keywords-paid-searc-results-copy-200x109.jpg.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/percentage-keywords-paid-searc-results-copy-768x418.jpg.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/percentage-keywords-paid-searc-results-copy.jpg.webp 1022w\" data-lazy-sizes=\"(max-width: 800px) 100vw, 800px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/percentage-keywords-paid-searc-results-copy-800x435.jpg.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<p><span>\u4e0e\u6b64\u540c\u65f6\uff0c\u8d2d\u7269\u5e7f\u544a\u5e73\u5747\u6709 64% \u7684\u65f6\u95f4\u51fa\u73b0\u5728 SGE \u4e0b\u65b9\u3002<\/span><\/p>\n<p><strong><span>\u5173\u4e8e\u5206\u6790\u3002<\/span><\/strong><span>\u5b83\u7814\u7a76\u4e86 15 \u4e2a\u5782\u76f4\u884c\u4e1a\u7684 251 \u4e2a\u77e5\u540d\u7f8e\u56fd\u54c1\u724c\u7684 2,900 \u4e2a\u5173\u952e\u8bcd\u3002\u60a8\u53ef\u4ee5\u5728\u6b64\u5904\u9605\u8bfb\uff1a<\/span><a href=\"https:\/\/www.authoritas.com\/blog\/research-study-the-impact-of-google-sge-on-brands\"><span>SGE \u7814\u7a76\u7814\u7a76 &#8211; Google \u641c\u7d22\u751f\u6210\u4f53\u9a8c\u5bf9\u54c1\u724c\u548c\u4ea7\u54c1\u672f\u8bed\u7684\u5f71\u54cd<\/span><\/a><\/p>\n<p><strong><span>\u6df1\u5165\u6316\u6398\uff1a<\/span><\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/searchengineland.com\/google-sge-testing-and-development-ongoing-and-growing-437811\"><span>Google SGE \u7684\u6d4b\u8bd5\u548c\u5f00\u53d1\u6b63\u5728\u8fdb\u884c\u4e2d\uff0c\u4e0d\u65ad\u53d1\u5c55<\/span><\/a><\/li>\n<li><a href=\"https:\/\/searchengineland.com\/google-sge-links-organic-search-results-study-436275\"><span>\u7814\u7a76\u53d1\u73b0 94% \u7684 Google SGE \u94fe\u63a5\u4e0e\u81ea\u7136\u641c\u7d22\u7ed3\u679c\u4e0d\u540c<\/span><\/a><\/li>\n<li><a href=\"https:\/\/searchengineland.com\/google-sge-impact-industry-436613\"><span>Google SGE \u53d7\u884c\u4e1a\u548c\u65b0\u5174\u529f\u80fd\u7684\u5f71\u54cd<\/span><\/a><\/li>\n<li><a href=\"https:\/\/searchengineland.com\/new-google-sge-insights-content-formats-ymyl-product-views-435849\"><span>\u5168\u65b0 Google SGE \u6d1e\u5bdf\uff1a\u5185\u5bb9\u683c\u5f0f\u3001YMYL\u3001\u4ea7\u54c1\u6d4f\u89c8\u91cf<\/span><\/a><\/li>\n<li><a href=\"https:\/\/searchengineland.com\/how-search-generative-experience-works-and-why-retrieval-augmented-generation-is-our-future-433393\"><span>\u641c\u7d22\u751f\u6210\u4f53\u9a8c\u7684\u5de5\u4f5c\u539f\u7406\u4ee5\u53ca\u4e3a\u4ec0\u4e48\u68c0\u7d22\u589e\u5f3a\u751f\u6210\u662f\u6211\u4eec\u7684\u672a\u6765<\/span><\/a><\/li>\n<li><a href=\"https:\/\/searchengineland.com\/preparing-google-sge-essential-guide-marketers-434802\"><span>\u4e3a Google SGE \u505a\u597d\u51c6\u5907\uff1a\u8425\u9500\u4eba\u5458\u5fc5\u5907\u6307\u5357<\/span><\/a><\/li>\n<li><a href=\"https:\/\/searchengineland.com\/how-google-sge-will-impact-your-traffic-and-3-sge-recovery-case-studies-431430\"><span>Google SGE \u5c06\u5982\u4f55\u5f71\u54cd\u60a8\u7684\u6d41\u91cf &#8211; \u4ee5\u53ca 3 \u4e2a SGE \u6062\u590d\u6848\u4f8b\u7814\u7a76<\/span><\/a><\/li>\n<li><a href=\"https:\/\/searchengineland.com\/google-patent-describes-how-the-search-generative-experience-works-435230\"><span>\u8c37\u6b4c\u4e13\u5229\u63cf\u8ff0\u4e86\u641c\u7d22\u751f\u6210\u4f53\u9a8c\u7684\u5de5\u4f5c\u539f\u7406<\/span><\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u6839\u636e Authoritas \u7684\u6700\u65b0\u5206\u6790\uff0c\u7531\u4e8e Google \u7684\u641c\u7d22\u751f\u6210\u4f53\u9a8c\uff0c\u4f60\u5e94\u8be5\u4f1a\u770b\u5230\u4e0e\u54c1\u724c\u76f8\u5173\u7684\u672f\u8bed\u7684\u201c\u5f53 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1600","post","type-post","status-publish","format-standard","hentry","category-ppc"],"_links":{"self":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1600","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1600"}],"version-history":[{"count":2,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1600\/revisions"}],"predecessor-version":[{"id":3075,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1600\/revisions\/3075"}],"wp:attachment":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1600"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1600"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1600"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}