{"id":1488,"date":"2025-04-21T08:02:52","date_gmt":"2025-04-21T00:02:52","guid":{"rendered":"https:\/\/www.buygoogle.cc\/blog\/?p=1488"},"modified":"2025-04-21T08:30:09","modified_gmt":"2025-04-21T00:30:09","slug":"%e4%bd%bf%e7%94%a8-gemini-%e5%af%b9%e8%af%9d%e5%bc%8f-ai-%e5%88%9b%e5%bb%ba-google-ads-%e5%b9%bf%e5%91%8a%e7%b3%bb%e5%88%97%ef%bc%9a%e5%ae%83%e5%88%b0%e5%ba%95%e6%9c%89%e5%a4%9a%e5%a5%bd%ef%bc%9f","status":"publish","type":"post","link":"https:\/\/www.buygoogle.cc\/blog\/?p=1488","title":{"rendered":"\u4f7f\u7528 Gemini \u5bf9\u8bdd\u5f0f AI \u521b\u5efa Google Ads \u5e7f\u544a\u7cfb\u5217\uff1a\u5b83\u5230\u5e95\u6709\u591a\u597d\uff1f"},"content":{"rendered":"<div class=\"bialty-container\">\n<p><span>\u4eca\u5e74\u65e9\u4e9b\u65f6\u5019\uff0c\u8c37\u6b4c\u5ba3\u5e03<\/span><a href=\"https:\/\/searchengineland.com\/google-conversational-experience-uk-us-advertisers-436756\"><span>\u6269\u5c55\u5176 Gemini \u751f\u6210\u5f0f AI \u6a21\u578b<\/span><\/a><span>\u4ee5\u652f\u6301\u66f4\u591a\u4ea7\u54c1\uff0c\u5305\u62ec Search \u548c Performance Max \u7b49\u5e7f\u544a\u6d3b\u52a8\u3002<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>Google Ads \u526f\u603b\u88c1\u517c\u603b\u7ecf\u7406\uff08\u641c\u7d22\u5e7f\u544a\u548c Google \u4f53\u9a8c\u5e7f\u544a\uff09Shashi Thakur \u5728\u6587\u7ae0\u4e2d\u8868\u793a\uff1a\u201c\u5bf9\u8bdd\u4f53\u9a8c\u5de5\u4f5c\u6d41\u7a0b\u65e8\u5728\u5e2e\u52a9\u60a8\u901a\u8fc7\u57fa\u4e8e\u804a\u5929\u7684\u4f53\u9a8c\u6784\u5efa\u66f4\u597d\u7684\u641c\u7d22\u5e7f\u544a\u7cfb\u5217\u201d\u3002<\/span><\/li>\n<\/ul>\n<ul class=\"wp-block-list\">\n<li><span>\u201c\u5b83\u5c06\u4f60\u7684\u4e13\u4e1a\u77e5\u8bc6\u4e0e Google AI \u7ed3\u5408\u8d77\u6765\u3002\u4f60\u53ea\u9700\u8981\u63d0\u4f9b\u7f51\u7ad9\u7f51\u5740\uff0cGoogle AI \u5c31\u4f1a\u751f\u6210\u76f8\u5173\u7684\u5e7f\u544a\u5185\u5bb9\uff08\u5305\u62ec\u521b\u610f\u548c\u5173\u952e\u5b57\uff09\uff0c\u5e2e\u52a9\u4f60\u521b\u5efa\u4f18\u5316\u7684\u641c\u7d22\u5e7f\u544a\u7cfb\u5217\u3002\u201d<\/span><\/li>\n<\/ul>\n<p><span>\u5c3d\u7ba1\u8be5 AI \u6a21\u578b\u5e76\u975e\u6ca1\u6709\u53d7\u5230\u6279\u8bc4\uff0c\u4f46\u5728\u5b9e\u5730\u6d4b\u8bd5\u4e86 Gemini \u7684\u529f\u80fd\u540e\uff0c\u6211\u5bf9\u5176\u53d1\u8868\u4e86\u4ee5\u4e0b\u770b\u6cd5\u3002\u672c\u6587\u6db5\u76d6\u4ee5\u4e0b\u5185\u5bb9\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>Gemini \u5728 Google Ads \u4e2d\u5982\u4f55\u53d1\u6325\u4f5c\u7528\u3002<\/span><\/li>\n<li><span>\u6211\u6d4b\u8bd5\u540e\u7684\u6536\u83b7\u3002<\/span><\/li>\n<li><span>\u5982\u4f55\u5728\u4f60\u7684\u6d3b\u52a8\u4e2d\u5145\u5206\u5229\u7528\u8fd9\u4e9b\u3002<\/span><\/li>\n<li><span>Performance Max \u72ec\u6709\u7684\u529f\u80fd\u3002<\/span><\/li>\n<li><span>\u5bf9 Shopify \u4e2d\u7684 Google Product Studio \u8fdb\u884c\u8bc4\u8bba\u3002<\/span><\/li>\n<\/ul>\n<h2 id=\"h-how-to-build-google-ads-campaigns-with-gemini-for-search\" class=\"wp-block-heading\"><span>\u5982\u4f55\u4f7f\u7528 Gemini for Search \u5236\u4f5c Google Ads \u5e7f\u544a\u7cfb\u5217<\/span><\/h2>\n<p><span>\u8981\u4f7f\u7528 Gemini for Search\uff0c\u8bf7\u6309\u7167\u521b\u5efa\u65b0\u5e7f\u544a\u7cfb\u5217\u7684\u6807\u51c6\u6d41\u7a0b\u64cd\u4f5c\u3002\u9009\u62e9\u76ee\u6807\u5e76\u8bbe\u7f6e\u5e7f\u544a\u7cfb\u5217\u7269\u6d41\u540e\uff0c\u60a8\u521b\u5efa\u5e7f\u544a\u7684\u5c4f\u5e55\u4e0a\u4f1a\u5f39\u51fa\u65b0\u7684\u804a\u5929\u4f53\u9a8c\u3002<\/span><\/p>\n<p><span>\u6b64\u65f6\uff0c\u60a8\u5411 Gemini \u63d0\u4f9b\u60a8\u7f51\u7ad9\u7684\u94fe\u63a5\uff0c\u4ee5\u4fbf\u5b83\u53ef\u4ee5\u63d0\u53d6\u5176\u7b2c\u4e00\u6b21\u8fed\u4ee3\u7684\u4fe1\u606f\uff0c\u8bf7\u6c42\u5e2e\u52a9\u521b\u5efa\u60a8\u7684\u5e7f\u544a\uff0c\u5e76\u57fa\u672c\u4e0a\u4f7f\u7528\u60a8\u63d0\u4f9b\u7684 URL\uff08\u5173\u952e\u5b57\u3001\u5e7f\u544a\u3001\u6269\u5c55\u3001\u56fe\u7247\u7b49\uff09\u6784\u5efa\u5b8c\u6574\u7684\u641c\u7d22\u5e7f\u544a\u7cfb\u5217\u3002<\/span><\/p>\n<figure class=\"wp-block-embed aligncenter is-type-rich is-provider-twitter wp-block-embed-twitter\">\n<div class=\"wp-block-embed__wrapper\">\n<div class=\"twitter-tweet twitter-tweet-rendered\"><\/div>\n<\/div>\n<\/figure>\n<p><span>\u901a\u5e38\u60c5\u51b5\u4e0b\uff0c\u60a8\u5fc5\u987b\u624b\u52a8\u586b\u5199\u6240\u6709\u8fd9\u4e9b\u4fe1\u606f\u3002\u4f46 Gemini \u4f1a\u6839\u636e\u76f8\u5173\u8f93\u5165\u4e3a\u60a8\u586b\u5145\u6bcf\u4e2a\u5b57\u6bb5\uff0c\u5b8c\u6210\u6240\u6709\u8fd9\u4e9b\u7e41\u91cd\u7684\u5de5\u4f5c\u3002\u7136\u540e\uff0c\u60a8\u5c31\u53ef\u4ee5\u4ece\u8349\u7a3f\u5f00\u59cb\u5de5\u4f5c\uff0c\u800c\u4e0d\u662f\u4ece\u7a7a\u767d\u5c4f\u5e55\u5f00\u59cb\u3002<\/span><\/p>\n<p><span>\u4e0e\u6240\u6709 AI \u6280\u672f\u4e00\u6837\uff0c\u5b83\u4e5f\u6709\u4f18\u70b9\u548c\u7f3a\u70b9\u3002\u4e0e Gemini \u5408\u4f5c\u9700\u8981\u6743\u8861\u5229\u5f0a\u3002<\/span><\/p>\n<h2 id=\"h-gemini-for-search-who-it-s-for-and-who-will-benefit-most\" class=\"wp-block-heading\"><span>Gemini \u641c\u7d22\uff1a\u5b83\u7684\u76ee\u6807\u5ba2\u6237\u662f\u8c01\u4ee5\u53ca\u8c01\u5c06\u53d7\u76ca\u6700\u591a<\/span><\/h2>\n<p><span>\u6211\u5e0c\u671b\u6211\u7684\u4ee3\u7406\u673a\u6784\u80fd\u591f\u4ee5\u6700\u4f73\u65b9\u5f0f\u5b8c\u6210\u6240\u6709\u5de5\u4f5c\uff0c\u4e3a\u5ba2\u6237\u5e26\u6765\u6709\u610f\u4e49\u7684\u6f5c\u5728\u5ba2\u6237\u3002\u4e3a\u6b64\uff0c\u6211\u53ef\u4ee5\u8bf4\uff0c\u5927\u591a\u6570 Google Ads \u4ee3\u7406\u673a\u6784\u548c\u8425\u9500\u4eba\u5458\u53ef\u80fd\u4e0d\u4f1a\u4ece Gemini \u7684\u65e9\u671f\u7248\u672c\u4e2d\u53d7\u76ca\u532a\u6d45\u3002<\/span><\/p>\n<p><span>\u6b64\u529f\u80fd\u7684\u76ee\u6807\u7fa4\u4f53\u5f88\u53ef\u80fd\u662f\u666e\u901a\u7684 Google Ads \u5e7f\u544a\u5ba2\u6237\uff08\u6bd4\u5982\u4ee5\u66f4\u5e7f\u6cdb\u89d2\u8272\u7684\u4e00\u90e8\u5206\u6295\u653e\u5e7f\u544a\u7684\u901a\u624d\u6216\u4ece\u672a\u8fd9\u6837\u505a\u8fc7\u7684\u5c0f\u4f01\u4e1a\u4e3b\uff09\uff0c\u800c\u4e0d\u662f\u6df1\u5ea6\u4e13\u5bb6\u3002<\/span><\/p>\n<p><span>Gemini \u8ba9\u4ed6\u4eec\u80fd\u591f\u975e\u5e38\u8f7b\u677e\u5730\u521b\u5efa\u5e7f\u544a\u6d3b\u52a8\u5e76\u5f00\u59cb\u884c\u52a8\uff0c\u800c\u4e13\u4e1a\u5a92\u4f53\u8d2d\u4e70\u8005\u548c\u7ee9\u6548\u8425\u9500\u4eba\u5458\u66f4\u613f\u610f\u5728\u5176\u8f93\u51fa\u7684\u57fa\u7840\u4e0a\u8fdb\u884c\u6784\u5efa\uff0c\u800c\u4e0d\u662f\u6309\u539f\u6837\u53d1\u5e03\u3002<\/span><\/p>\n<p><span>\u7b80\u800c\u8a00\u4e4b\uff0c\u4eca\u5929\u7684 Gemini \u662f\u4e3a\u90a3\u4e9b\u7f3a\u4e4f\u4e30\u5bcc\u7684 Google Ads \u7ecf\u9a8c\u4f46\u4ecd\u80fd\u4ece\u5411\u5728\u7ebf\u53d7\u4f17\u6295\u653e\u5e7f\u544a\u4e2d\u83b7\u76ca\u7684\u4eba\u6253\u9020\u7684\u3002<\/span><\/p>\n<p><span>Gemini \u4f1a\u586b\u5199\u8bb8\u591a\u4ed6\u4eec\u53ef\u80fd\u4e0d\u719f\u6089\u7684\u5143\u7d20\uff1a\u5173\u952e\u5b57\u3001\u5e7f\u544a\u3001URL\u3001\u6269\u5c55\u7b49\u7b49\u3002\u5b83\u4f1a\u81ea\u884c\u5b8c\u6210\u7b2c\u4e00\u6b65\uff0c\u5e76\u5c06\u5176\u63d0\u4ea4\u7ed9\u5ba1\u6838\u4eba\u5458\uff0c\u8fd9\u6837\u5373\u4f7f\u662f\u4e0d\u592a\u7cbe\u901a\u7684\u5e7f\u544a\u5ba2\u6237\u4e5f\u53ef\u4ee5\u8fdb\u884c\u7f16\u8f91\u3002<\/span><\/p>\n<p><span>\u901a\u5e38\uff0c\u8fd9\u4e9b\u8f83\u5c0f\u7684\u5e7f\u544a\u5ba2\u6237\u5728\u4f7f\u7528 Google Ads \u4e4b\u524d\u4f1a\u6709\u4e00\u4e2a\u7f51\u7ad9\u3002\u5982\u679c\u7f51\u7ad9\u5185\u5bb9\u5199\u5f97\u597d\u3001\u7ed3\u6784\u6e05\u6670\uff0cGemini \u4f1a\u5229\u7528\u8be5\u8d44\u4ea7\u6765\u751f\u6210\u5efa\u8bae\uff0c\u8fd9\u662f\u4ef6\u597d\u4e8b\u3002<\/span><\/p>\n<p><span>\u4ed6\u4eec\u4ecd\u7136\u9700\u8981\u5ba1\u67e5\u5173\u952e\u8bcd\uff0c\u62e5\u6709\u4e00\u4e2a\u4f18\u79c0\u7684\u767b\u9646\u9875\u9762\uff0c\u5e76\u8c03\u6574\u62df\u8bae\u7684\u5e7f\u544a\u6587\u6848\u2014\u2014\u4f46\u8fd9\u6bd4\u4ece\u5934\u5f00\u59cb\u5de5\u4f5c\u66f4\u5bb9\u6613\u3001\u66f4\u5feb\u6377\u3002<\/span><\/p>\n<p><span>\u7cbe\u660e\u7684\u5e7f\u544a\u5546\u4e5f\u53ef\u4ee5\u4ece Gemini \u4e2d\u53d7\u76ca\uff0c\u5c3d\u7ba1\u7531\u4e8e\u6211\u4eec\u901a\u5e38\u975e\u5e38\u5f7b\u5e95\u4ee5\u53ca\u5728\u53d1\u5e03\u5185\u5bb9\u4e4b\u524d\u4f1a\u8fdb\u884c\u5927\u91cf\u5ba1\u67e5\uff0c\u56e0\u6b64\u53d7\u76ca\u7a0b\u5ea6\u8f83\u4f4e\u3002<\/span><\/p>\n<p><span>\u60a8\u786e\u5b9e\u9700\u8981\u8c03\u6574\u8f93\u51fa &#8211; \u6709\u65f6\u9700\u8981\u8fdb\u884c\u76f8\u5f53\u5927\u7684\u8c03\u6574 &#8211; \u4f46\u901a\u8fc7\u4e3a\u60a8\u586b\u5199\u6240\u6709\u5185\u5bb9\uff0cGemini \u4f1a\u4e3a\u60a8\u63d0\u4f9b\u7f16\u8f91\u7684\u60f3\u6cd5\uff0c\u5e76\u4e14\u6bd4\u4ece\u5934\u5f00\u59cb\u5de5\u4f5c\u8282\u7701\u65f6\u95f4\u3002<\/span><\/p>\n<p><span>Gemini \u4e0d\u4f1a\u8ba9\u6211\u4eec\u6210\u4e3a\u6587\u6848\u64b0\u5199\u8005\uff0c\u800c\u662f\u8ba9\u6211\u4eec\u6210\u4e3a\u6587\u5b57\u7f16\u8f91\u3002\u60a8\u53ef\u4ee5\u5229\u7528\u5b83\u63d0\u4f9b\u7684\u4e00\u534a\u5173\u952e\u8bcd\u521b\u610f\uff0c\u5e76\u5728\u6b64\u57fa\u7840\u4e0a\u4e3a Gemini \u63d0\u4f9b\u65b0\u6807\u9898\u548c\u63cf\u8ff0\u7684\u5177\u4f53\u8981\u6c42\u3002<\/span><\/p>\n<p><span>\u7531\u4e8e\u8fd9\u4e00\u5207\u90fd\u5728 Google Ads \u754c\u9762\u8fdb\u884c\uff0c\u56e0\u6b64\u60a8\u53ef\u4ee5\u786e\u4fdd\u9075\u5b88\u5b57\u7b26\u6570\u9650\u5236\u548c\u5176\u4ed6\u89c4\u5b9a\u3002<\/span><\/p>\n<p><span>\u4f46\u5e95\u7ebf\u662f\uff1a\u4e0d\u8981\u53ea\u6293\u4f4f\u8f93\u51fa\u7136\u540e\u542f\u52a8\u3002\u628a\u5b83\u5f53\u4f5c\u7b2c\u4e00\u6b65\uff0c\u7136\u540e\u5206\u6790\u4e00\u4e0b\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u60a8\u53ef\u4ee5\u8c03\u6574\u4ec0\u4e48\uff1f<\/span><\/li>\n<li><span>\u4f60\u559c\u6b22\u4ec0\u4e48\uff1f<\/span><\/li>\n<li><span>\u60a8\u5e94\u8be5\u8fdb\u4e00\u6b65\u63a2\u7d22\u4ec0\u4e48\uff1f<\/span><\/li>\n<\/ul>\n<h2 id=\"h-limitations-of-the-current-model-of-gemini\" class=\"wp-block-heading\"><span>\u53cc\u5b50\u5ea7\u5f53\u524d\u6a21\u578b\u7684\u5c40\u9650\u6027<\/span><\/h2>\n<p><span>\u6211\u5df2\u7ecf\u5728\u51e0\u4e2a\u4e0d\u540c\u7684\u6218\u5f79\u4e2d\u4f7f\u7528\u8fc7 Gemini\u3002\u6211\u7ecf\u5e38\u770b\u5230\u5947\u602a\u7684\u8f93\u51fa\uff0c\u7279\u522b\u662f\u5f53\u7f51\u7ad9\u4e0d\u592a\u597d\u5e76\u4e14\u6ca1\u6709\u597d\u7684\u8f93\u5165\u53ef\u7528\u65f6\u3002<\/span><\/p>\n<p><span>\u4e0d\u5e78\u7684\u662f\uff0c\u5728\u51c6\u5907\u672c\u6587\u65f6\uff0c\u6211\u6ca1\u6709\u770b\u5230\u4f7f\u7528 Gemini \u521b\u5efa\u7b2c\u4e8c\u4e2a\u5e7f\u544a\u7ec4\u7684\u529f\u80fd\u3002\u5bf9\u4e8e\u53ea\u6709\u51e0\u4e2a\u4ea7\u54c1\u6216\u4f18\u60e0\u7684\u65b0\u5e7f\u544a\u5ba2\u6237\u6765\u8bf4\uff0c\u8fd9\u53ef\u80fd\u4e0d\u662f\u6700\u7cdf\u7cd5\u7684\u3002<\/span><\/p>\n<p><span>\u6211\u5e0c\u671b\u65e0\u6cd5\u4f7f\u7528 Gemini \u5236\u4f5c\u7b2c\u4e8c\u4e2a\u5e7f\u544a\u7ec4\u662f\u4e00\u4e2a\u9519\u8bef\uff0c\u800c\u4e0d\u662f\u4e00\u4e2a\u529f\u80fd\u3002<\/span><\/p>\n<p><span>\u5373\u4f7f\u8f93\u5165\u4e86\u6b63\u786e\u7684\u4fe1\u606f\uff0cGemini \u7684\u4e00\u4e9b\u5efa\u8bae\u4e5f\u6beb\u65e0\u610f\u4e49\u3002\u4f8b\u5982\uff0c\u6211\u5728\u6d4b\u8bd5\u4e00\u4e2a\u4fdd\u9669\u7f51\u7ad9\u65f6\u6536\u5230\u7684\u6807\u9898\u4e4b\u4e00\u662f\u201c\u9a7e\u9a76\u56f0\u96be\u4fdd\u9669\u201d\u3002<\/span><\/p>\n<p><span>\u5e78\u8fd0\u7684\u662f\uff0c\u7531\u4e8e\u5b83\u63d0\u51fa\u4e86\u5f88\u591a\u60f3\u6cd5\uff0c\u4f60\u53ef\u4ee5\u7ed9\u5b83\u53cd\u9988\uff0c\u6240\u4ee5\u6709\u5f88\u591a\u4e0d\u9519\u7684\u9009\u62e9\u53ef\u4ee5\u8fdb\u884c\u8fed\u4ee3\u3002\u8981\u6c42 Gemini \u751f\u6210\u66f4\u591a\u6807\u9898\uff0c\u5b83\u4f1a\u7ed9\u4f60\u66f4\u591a\u9009\u9879\uff0c\u76f4\u5230\u4f60\u6ee1\u610f\u4e3a\u6b62\u3002<\/span><\/p>\n<p><span>\u4e0e\u4efb\u4f55\u4eba\u5de5\u667a\u80fd\u4e00\u6837\uff0c\u4f60\u5fc5\u987b\u5ba1\u67e5\u8f93\u51fa\u3002<\/span><\/p>\n<figure class=\"wp-block-embed aligncenter is-type-rich is-provider-twitter wp-block-embed-twitter\">\n<div class=\"wp-block-embed__wrapper\">\n<div class=\"twitter-tweet twitter-tweet-rendered\"><\/div>\n<\/div>\n<\/figure>\n<p><span>\u56fe\u7247\u901a\u5e38\u4ece\u7f51\u7ad9\u4e0a\u63d0\u53d6\uff0c\u56e0\u6b64\u5982\u679c\u7f51\u7ad9\u5305\u542b\u4e30\u5bcc\u7684\u9ad8\u8d28\u91cf\u56fe\u7247\u5e93\uff0c\u60a8\u4f1a\u53d1\u73b0\u8fd9\u65b9\u9762\u66f4\u6709\u5438\u5f15\u529b\u3002Gemini \u7684 Performance Max \u7248\u672c\u5305\u542b\u4e00\u4e2a<\/span><a href=\"https:\/\/blog.google\/products\/gemini\/google-bard-gemini-pro-image-generation\/\" target=\"_blank\" rel=\"noopener\"><span>\u56fe\u50cf\u751f\u6210\u5de5\u5177<\/span><\/a><span>\uff0c\u6211\u5e0c\u671b\u641c\u7d22\u7248\u672c\u4e5f\u80fd\u63d0\u4f9b\u8be5\u5de5\u5177\u3002<\/span><\/p>\n<p><span>\u6211\u4e0d\u559c\u6b22\u7684\u662f Gemini \u4f3c\u4e4e\u66f4\u559c\u6b22\u4f7f\u7528\u7f51\u7ad9\u9875\u811a\u4e2d\u7684\u94fe\u63a5\u4f5c\u4e3a\u7ad9\u70b9\u94fe\u63a5\u6269\u5c55\u3002\u901a\u5e38\uff0c\u60a8\u5e0c\u671b\u5305\u542b\u53ef\u4ee5\u63a8\u52a8\u9500\u552e\u6216\u8fbe\u6210\u4ea4\u6613\u7684\u7ad9\u70b9\u94fe\u63a5\u3002\u6211\u4eec\u4e5f\u975e\u5e38\u52aa\u529b\u5730\u586b\u5199\u63cf\u8ff0\uff0c\u4f46 Gemini \u4f3c\u4e4e\u6ca1\u6709\u8fd9\u6837\u505a\u3002<\/span><\/p>\n<p><span>\u5e0c\u671b\u8c37\u6b4c\u80fd\u5c3d\u5feb\u89e3\u51b3\u8fd9\u4e9b\u95ee\u9898\uff0c\u56e0\u4e3a\u5c31\u76ee\u524d\u60c5\u51b5\u800c\u8a00\uff0c\u60a8\u4f1a\u83b7\u5f97\u7ad9\u70b9\u94fe\u63a5\uff0c\u4f46\u4e0d\u662f\u4ee5\u6700\u597d\u7684\u65b9\u5f0f\u3002<\/span><\/p>\n<div class=\"nl-inline-form border py-2 px-1 my-2\">\n<div class=\"row\">\n<div class=\"col-12\"><\/div>\n<\/div>\n<div class=\"row align-items-center nl-inline-container\">\n<div class=\"col-12 col-lg-3 col-xl-4 pe-md-0 pb-2 pb-lg-0\">\n<p class=\"inline-form-text text-center mb-0\"><span>\u83b7\u53d6\u641c\u7d22\u8425\u9500\u4eba\u5458\u6240\u4f9d\u8d56\u7684\u65b0\u95fb\u901a\u8baf\u3002<\/span><\/p>\n<\/div>\n<div class=\"col-12 col-lg-7 col-xl-6  pe-lg-0\">\n<div class=\"form-nl-inline\">\n<div class=\"row g-0\">\n<div class=\"form-group col-12 col-lg-8 mb-0\"><label class=\"visually-hidden\" for=\"nl-inlineEmail\"><span>\u4f01\u4e1a\u7535\u5b50\u90ae\u4ef6\u5730\u5740<\/span><\/label><\/div>\n<div class=\"col-12 col-lg-4 col-xl-4 mb-0\">\n<div id=\"article_inline_captcha\">\n<div><\/div>\n<\/div>\n<p><button id=\"inline-button\" class=\"btn btn-sel inlineButton w-100 rounded-0\" name=\"submit_button\" type=\"submit\"><span>\u4e3a\u6211\u62a5\u540d\uff01<\/span><\/button><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"col-12 col-lg-2 col-xl-2 ps-1\">\n<p class=\"text-center mb-0\"><a class=\"nl-terms\" href=\"https:\/\/searchengineland.com\/termsofuse\" target=\"_blank\" rel=\"noopener\" aria-label=\"\u5728\u65b0\u6807\u7b7e\u9875\u4e2d\u6253\u5f00\"><span>\u67e5\u770b\u6761\u6b3e\u3002<\/span><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\" \/>\n<h2 id=\"h-bottom-line-this-is-early-stage-high-potential-ai-tech\" class=\"wp-block-heading\"><span>\u7ed3\u8bba\uff1a\u8fd9\u662f\u4e00\u9879\u65e9\u671f\u3001\u6f5c\u529b\u5de8\u5927\u7684\u4eba\u5de5\u667a\u80fd\u6280\u672f<\/span><\/h2>\n<p><span>\u6211\u8ba4\u4e3a\u9700\u8981\u8ba4\u8bc6\u5230\u7684\u91cd\u8981\u4e00\u70b9\u662f\uff0c\u8fd9\u8fd8\u4e0d\u662f\u5c16\u7aef\u6280\u672f\uff0c\u800c\u66f4\u50cf\u4e09\u5e74\u524d\u7684 Performance Max\u3002<\/span><\/p>\n<p><span>\u4e0e Performance Max \u76ee\u524d\u7684\u60c5\u51b5\u76f8\u6bd4\uff0cGemini \u7684\u73b0\u72b6\u66f4\u63a5\u8fd1 alpha \u6216 beta \u9636\u6bb5\u3002\u8fd9\u53ef\u80fd\u4f1a\u6f14\u53d8\u6210\u66f4\u597d\u7684\u4e1c\u897f\uff0c\u6240\u4ee5\u8981\u8d70\u5728\u524d\u9762\uff0c\u9002\u5e94\u5b83\u3002<\/span><\/p>\n<p><span>\u4e0d\u7ba1\u600e\u6837\uff0c\u5b83\u90fd\u4e0d\u4f1a\u66ff\u4f60\u5b8c\u6210\u5de5\u4f5c\uff0c\u6240\u4ee5\u4e0d\u8981\u6307\u671b\u5b83\u80fd\u505a\u5230\u3002\u4f46\u968f\u7740\u5b83\u53d8\u5f97\u8d8a\u6765\u8d8a\u597d\uff0c\u4e8b\u60c5\u4f1a\u53d8\u5f97\u5bb9\u6613\u5f97\u591a\u3002\u6211\u60f3\u5728\u672a\u6765\u51e0\u5e74\u7684\u67d0\u4e2a\u65f6\u5019\uff0c\u7528 Gemini \u6765\u6784\u5efa\u6d3b\u52a8\u5c06\u51e0\u4e4e\u662f\u5929\u8863\u65e0\u7f1d\u7684\u3002<\/span><\/p>\n<p><span>\u6211\u8fd8\u5e0c\u671b Gemini \u80fd\u591f\u663e\u793a\u4e00\u4e9b\u9884\u6d4b\u6570\u636e\u3002\u5bf9\u4e8e\u5173\u952e\u8bcd\uff0c\u5b83\u63d0\u4f9b\u4e86\u57fa\u672c\u4fe1\u606f\uff08\u4f8b\u5982\uff0c\u60a8\u6bcf\u6708\u53ef\u80fd\u83b7\u5f97\u591a\u5c11\u5c55\u793a\u6b21\u6570\uff09\u3002<\/span><\/p>\n<p><span>\u4f46\u5982\u679c\u4f60\u8fdb\u5165\u5173\u952e\u8bcd\u89c4\u5212\u5e08\u5e76\u8f93\u5165\u76f8\u540c\u7684\u5173\u952e\u8bcd\uff0c\u4f60\u4f1a\u5f97\u5230\u66f4\u591a\u6709\u7528\u7684\u6570\u636e\u3002\u770b\u770b\u8c37\u6b4c\u662f\u5426\u4f1a\u9009\u62e9\u6574\u5408\u8fd9\u4e00\u70b9\u5c06\u4f1a\u5f88\u6709\u8da3\u3002<\/span><\/p>\n<h2 id=\"h-gemini-use-case-why-fundamentals-still-matter\" class=\"wp-block-heading\"><span>Gemini \u7528\u4f8b\uff1a\u4e3a\u4ec0\u4e48\u57fa\u672c\u9762\u4ecd\u7136\u91cd\u8981<\/span><\/h2>\n<p><span>\u65e0\u8bba\u662f\u5426\u662f\u53cc\u5b50\u5ea7\uff0c\u4e3a\u4e86\u4f7f\u4e0e\u60a8\u5408\u4f5c\u7684\u54c1\u724c\u83b7\u5f97\u6700\u4f73\u7ed3\u679c\uff0c\u60a8\u4ecd\u7136\u9700\u8981\u4e86\u89e3\u4e1a\u52a1\u7684\u57fa\u672c\u539f\u7406\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u8c01\u662f\u987e\u5ba2\uff1f<\/span><\/li>\n<li><span>\u75db\u70b9\u662f\u4ec0\u4e48\uff1f<\/span><\/li>\n<li><span>\u4eba\u4eec\u5982\u4f55\u7ecf\u5386\u8d2d\u4e70\u5386\u7a0b\uff1f<\/span><\/li>\n<\/ul>\n<p><span>\u4e86\u89e3\u8fd9\u4e00\u70b9\u53ef\u4ee5\u8ba9\u6d3b\u52a8\u7ba1\u7406\u53d8\u5f97\u66f4\u52a0\u7b80\u5355\uff0c\u5305\u62ec\u4f7f\u7528 Gemini \u8fd9\u6837\u7684\u6a21\u578b\u3002\u6700\u8fd1\uff0c\u6211\u8bf7\u5b83\u4e3a\u6211\u7684\u4e00\u4f4d\u4ece\u4e8b\u6210\u763e\u6cbb\u7597\u548c\u5eb7\u590d\u7684\u5ba2\u6237\u521b\u5efa\u4e86\u4e00\u4e2a\u6d3b\u52a8\u3002<\/span><\/p>\n<p><span>Gemini \u5f88\u597d\u5730\u4ece\u7f51\u7ad9\u4e2d\u63d0\u53d6\u4e86\u6b63\u786e\u7684\u4fe1\u606f\uff08\u5c3d\u53ef\u80fd\u53ef\u9760\uff09\u3002\u5b83\u7acb\u5373\u4e86\u89e3\u4e86\u54c1\u724c\u7684\u57fa\u8c03\u4ee5\u53ca\u54ea\u4e9b\u4fe1\u606f\u662f\u91cd\u8981\u7684\u3002<\/span><\/p>\n<p><span>\u4f46\u81ea\u7136\u800c\u7136\u5730\uff0c\u6211\u9009\u62e9\u6539\u53d8\u8f93\u51fa\u7684\u67d0\u4e9b\u90e8\u5206\u3002\u5bf9\u4e8e\u8fd9\u4e2a\u7279\u5b9a\u7684\u5ba2\u6237\uff0c\u6211\u6ca1\u6709\u4f7f\u7528\u201c\u5b89\u6392\u9884\u7ea6\u201d\u4e4b\u7c7b\u7684\u4e8b\u52a1\u6027\u884c\u52a8\u53f7\u53ec\uff0c\u800c\u662f\u8ba9\u5b83\u542c\u8d77\u6765\u66f4\u6709\u5e2e\u52a9\uff08\u4f8b\u5982\uff0c\u201c\u83b7\u5f97\u60a8\u9700\u8981\u7684\u652f\u6301\u201d\u6216\u201c\u5f00\u59cb\u6062\u590d\u8fc7\u7a0b\u201d\uff09\u3002<\/span><\/p>\n<p><span>Gemini \u7684\u8f93\u51fa\u5177\u6709\u529f\u80fd\u6027\uff0c\u4f46\u9700\u8981\u4eba\u5de5\u76d1\u7763\u624d\u80fd\u4e0e\u5e7f\u544a\u54c1\u724c\u4fdd\u6301\u4e00\u81f4\u3002<\/span><\/p>\n<p><span>\u6211\u4fee\u6539\u7684\u53e6\u4e00\u4ef6\u4e8b\u662f\u7f51\u7ad9\u94fe\u63a5\u3002\u901a\u5e38\uff0c\u5bf9\u4e8e\u90a3\u4e9b\u4e0d\u613f\u610f\u70b9\u51fb\u5e7f\u544a\u7684\u4eba\uff0c\u6211\u4eec\u4f1a\u5c1d\u8bd5\u6dfb\u52a0\u201c\u6211\u4eec\u63a5\u53d7\u60a8\u7684\u4fdd\u9669\u201d\uff08\u4fdd\u9669\u9875\u9762\u94fe\u63a5\uff09\u6216\u201c\u7acb\u5373\u4e0e\u67d0\u4eba\u804a\u5929\u201d\uff08\u5b9e\u65f6\u652f\u6301\u94fe\u63a5\uff09\u7b49\u6587\u6848\u3002<\/span><\/p>\n<p><span>Gemini \u7684\u9009\u62e9\u5e76\u4e0d\u90a3\u4e48\u76f8\u5173\u6216\u591a\u6837\u5316\uff0c\u800c\u662f\u8f93\u51fa\u201c\u67e5\u770b\u8d44\u6e90\u201d\u6216\u201c\u8054\u7cfb\u6211\u4eec\u201d\u7b49\u5e38\u89c1\u9009\u9879\u3002<\/span><\/p>\n<p><span>\u867d\u7136\u5fc5\u987b\u5ba1\u67e5\u548c\u8c03\u6574 AI \u7684\u8f93\u51fa\uff0c\u4f46\u5982\u679c\u4e0d\u4e86\u89e3\u5ba2\u6237\u60f3\u8981\u8bf4\u4ec0\u4e48\u548c\u505a\u4ec0\u4e48\uff08\u4e0d\u4ec5\u4ec5\u662f ROAS \u76ee\u6807\uff0c\u8fd8\u6709\u54c1\u724c\u4ef7\u503c\uff09\uff0c\u6211\u5c31\u4e0d\u77e5\u9053\u5982\u4f55\u63d0\u5347 Gemini \u7684\u8f93\u51fa\u3002<\/span><\/p>\n<p><span>\u6211\u53d1\u73b0\u6709\u8da3\u7684\u662f\uff0cGoogle \u4e3a\u4f60\u63d0\u4f9b\u4e86\u51e0\u4e2a\u63d0\u793a\u9009\u9879\u3002\u5176\u4e2d\u4e00\u4e2a\u662f\uff0c\u6211\u5411 Gemini \u8be2\u95ee\u5982\u4f55\u5236\u4f5c\u66f4\u5f15\u4eba\u6ce8\u76ee\u7684\u5e7f\u544a\u3002\u5b83\u63d0\u4f9b\u4e86\u4e00\u4e9b\u5e38\u89c1\u4f46\u4e0d\u9519\u7684\u5efa\u8bae\uff0c\u8fd9\u5bf9\u8702\u62e5\u800c\u81f3\u7684\u65b0\u624b\u7528\u6237\u6765\u8bf4\u53ef\u80fd\u5f88\u6709\u7528\u3002<\/span><\/p>\n<h2 id=\"h-how-gemini-works-in-performance-max\" class=\"wp-block-heading\"><span>Gemini \u5728 Performance Max \u4e2d\u7684\u8fd0\u4f5c\u65b9\u5f0f<\/span><\/h2>\n<p><span>\u5728 Performance Max \u4e2d\uff0c\u5f53\u60a8\u8fdb\u5165\u8d44\u4ea7\u7ec4\u65f6\uff0c<\/span><a href=\"https:\/\/blog.google\/products\/ads-commerce\/gemini-models-are-coming-to-performance-max\/\"><span>Gemini \u73b0\u5728\u53ef\u4ee5\u751f\u6210\u56fe\u7247<\/span><\/a><span>\u6765\u586b\u5145\u60a8\u7684\u521b\u610f\u8d44\u4ea7\u3002\u8f93\u5165\u63d0\u793a\uff0cGemini \u4f1a\u81ea\u52a8\u4e3a\u60a8\u521b\u5efa\u8be5\u56fe\u7247 &#8211; \u7c7b\u4f3c\u4e8e Midjourney \u548c Dall-E \u6240\u505a\u7684\uff0c\u4f46\u514d\u8d39\u3002<\/span><\/p>\n<p><span>\u8981\u627e\u5230\u6b64\u8bbe\u7f6e\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u5bfc\u822a\u81f3\u6240\u9700\u7684\u6d3b\u52a8\u3002<\/span><\/li>\n<li><span>\u9009\u62e9\u60a8\u7684\u8d44\u4ea7\u7ec4\u3002<\/span><\/li>\n<li><span>\u9009\u62e9<\/span><em><span>\u7f16\u8f91\u60a8\u7684\u8d44\u4ea7<\/span><\/em><span>\u3002<\/span><\/li>\n<\/ul>\n<p><span>\u5728\u8fd9\u91cc\uff0c\u60a8\u53ef\u4ee5\u751f\u6210\u6807\u9898\u3001\u63cf\u8ff0\u548c\u56fe\u50cf\u3002<\/span><\/p>\n<p><span>\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u6b64\u7248\u672c\u7684 Gemini \u4f3c\u4e4e\u5305\u542b\u4e86\u5927\u91cf\u653f\u7b56\u548c\u6cd5\u5f8b\u672f\u8bed\uff0c\u800c\u6807\u51c6\u6a21\u578b\u4e2d\u6ca1\u6709\u8fd9\u4e9b\u3002\u5f53\u60a8\u7684\u8bf7\u6c42\u4e0e\u5141\u8bb8\u7684\u89c4\u8303\u76f8\u51b2\u7a81\u65f6\uff0c\u8bb8\u591a\u63d0\u793a\u90fd\u4f1a\u8fd4\u56de\u9519\u8bef\u6d88\u606f\u3002<\/span><\/p>\n<p><span>\u6211\u5c1d\u8bd5\u4e86\u76f8\u5f53\u591a\u7684\u65b9\u6cd5\uff0c\u5f88\u660e\u663e\u4ed6\u4eec\u4e0d\u5e0c\u671b\u4f60\u751f\u6210\u4e00\u4e9b\u4e1c\u897f\uff0c\u6240\u4ee5\u4f60\u5fc5\u987b\u5c0f\u5fc3\u4f60\u7684\u63d0\u793a\u3002<\/span><\/p>\n<p><span>\u5f53\u8c08\u5230\u6f5c\u5728\u5ba2\u6237\u5f00\u53d1\u65f6\uff0c\u5e7f\u544a\u5546\u5e94\u8be5\u4f1a\u53d1\u73b0\u56fe\u50cf\u751f\u6210\u66f4\u4e3a\u76f4\u63a5\u3002<\/span><\/p>\n<p><span>\u5982\u679c\u6211\u9500\u552e\u5361\u8f66\u4fdd\u9669\uff0c\u6211\u53ef\u4ee5\u5728\u9ad8\u901f\u516c\u8def\u4e0a\u5c55\u793a\u5361\u8f66\uff08\u4f46\u4e0d\u80fd\u8981\u6c42\u5728\u5361\u8f66\u4e0a\u8d34\u4e0a\u6807\u5fd7\uff09\u3002<\/span><\/p>\n<p><span>\u5982\u679c\u6211\u53ea\u60f3\u5c55\u793a\u4e00\u5f20\u6982\u5ff5\u56fe\uff0c\u6211\u4e0d\u9700\u8981\u82b1\u94b1\u53bb\u62cd\u6444\u3002Gemini \u5c06\u521b\u5efa\u4e00\u5f20\u6211\u73b0\u5728\u53ef\u4ee5\u5728\u6211\u7684\u6f5c\u5728\u5ba2\u6237\u6548\u679c\u6700\u5927\u5316\u5e7f\u544a\u7cfb\u5217\u4e2d\u4f7f\u7528\u7684\u56fe\u7247\uff0c\u751a\u81f3\u53ef\u4ee5\u5c06\u5176\u4f5c\u4e3a\u56fe\u7247\u6269\u5c55\u6dfb\u52a0\u5230\u641c\u7d22\u5e7f\u544a\u7cfb\u5217\u4e2d\u3002<\/span><\/p>\n<p><span>\u60a8\u6709\u6743\u4f7f\u7528\u8fd9\u4e9b AI \u751f\u6210\u7684\u56fe\u7247\uff0c\u56e0\u6b64\u5c0f\u578b\u4f01\u4e1a\u53ef\u4ee5\u653e\u5fc3\u4f7f\u7528\u3002Performance Max \u4e2d\u7684 Gemini \u4f3c\u4e4e\u4e5f\u4e0d\u60f3\u663e\u793a\u4eba\u7269\u548c\u9762\u5b54\uff0c\u4ee5\u53ca\u5fbd\u6807\u548c\u5176\u4ed6\u54c1\u724c\u6807\u8bb0\u3002<\/span><\/p>\n<p><span>\u8fd9\u53ef\u80fd\u662f\u56e0\u4e3a\u5b83\u4f4d\u4e8e\u5e7f\u544a\u521b\u5efa\u6d41\u7a0b\u4e2d\uff0c\u56e0\u4e3a\u5728 Google Ads \u4e4b\u5916\u4f7f\u7528 Gemini \u53ef\u4ee5\u8ba9\u4f60\u5b8c\u6210\u8fd9\u4e9b\u4e8b\u60c5\u3002\u5982\u679c\u6b64\u529f\u80fd\u5bf9\u4e24\u79cd\u4f53\u9a8c\u90fd\u901a\u7528\uff0c\u90a3\u5c06\u5927\u6709\u88e8\u76ca\u3002<\/span><\/p>\n<p><span>Gemini \u9762\u4e34\u7684\u53e6\u4e00\u4e2a\u6311\u6218\u662f\u5176\u8f93\u51fa\u7684\u6ce2\u52a8\u504f\u5dee\u3002<\/span><\/p>\n<p><span>\u5a92\u4f53\u62a5\u9053\u8868\u660e\uff0c\u8d1f\u8d23\u8bad\u7ec3\u53cc\u5b50\u5ea7\u7684\u56e2\u961f\u4ecd\u5728\u52aa\u529b\u53d6\u5f97\u5e73\u8861\uff0c\u4ee5\u4fbf\u80fd\u591f\u51c6\u786e\u5730\u63cf\u7ed8\u51fa\u51c6\u786e\u3001\u771f\u5b9e\u7684\u56fe\u50cf\uff0c\u800c\u4e0d\u4f1a\u53cd\u6620\u7279\u5b9a\u7fa4\u4f53\u6216\u4eba\u53e3\u7684\u504f\u89c1\u3002<\/span><\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\">\n<div class=\"wp-block-embed__wrapper\">\n<div class=\"twitter-tweet twitter-tweet-rendered\"><\/div>\n<\/div>\n<\/figure>\n<p><span>\u6700\u540e\u4e00\u4e2a\u533a\u522b\u662f\u641c\u7d22\u7ec4\u4ef6\u3002\u5982\u679c\u4f60\u5c1d\u8bd5\u751f\u6210\u6807\u9898\u548c\u63cf\u8ff0\uff0c\u4f60\u4f1a\u53d1\u73b0\u5b83\u4eec\u662f\u72ec\u7acb\u7684\u5de5\u5177\uff0c\u800c\u4e0d\u662f\u5bf9\u8bdd\u6d41\u3002<\/span><\/p>\n<p><span>\u63d0\u4f9b\u8f93\u5165\uff08\u4f8b\u5982\u4e00\u7cfb\u5217\u8981\u70b9\uff09\uff0cGemini \u4f1a\u751f\u6210\u8d44\u4ea7\uff0c\u8fd9\u4e9b\u8d44\u4ea7\u4f1a\u6839\u636e\u60a8\u6240\u8bf4\u7684\u5185\u5bb9\u8fdb\u884c\u5fae\u8c03\u3002\u867d\u7136\u8f93\u51fa\u7ed3\u679c\u5e76\u4e0d\u51fa\u8272\uff0c\u4f46\u53ef\u4ee5\u4e3a\u60a8\u63d0\u4f9b\u7f16\u8f91\u548c\u4f7f\u7528\u7684\u60f3\u6cd5\u3002<\/span><\/p>\n<p><span>\u6211\u6700\u559c\u6b22\u7684\u4e00\u4ef6\u4e8b\u662f\uff0c\u5982\u679c\u60a8\u6709\u4e00\u4e2a\u73b0\u6709\u7684 Performance Max \u5e7f\u544a\u7cfb\u5217\uff0cGemini \u5c06\u67e5\u770b\u60a8\u73b0\u6709\u7684\u6570\u636e\uff0c\u5e76\u4e14\u65e0\u9700\u4efb\u4f55\u8f93\u5165\u5373\u53ef\u4e3a\u5e7f\u544a\u6587\u5b57\u63d0\u4f9b\u65b0\u7684\u9009\u9879\u3002<\/span><\/p>\n<h3 id=\"h-product-studio-ai-visuals-with-product-imagery\" class=\"wp-block-heading\"><span>\u4ea7\u54c1\u5de5\u4f5c\u5ba4\uff1a\u5e26\u6709\u4ea7\u54c1\u56fe\u50cf\u7684 AI \u89c6\u89c9\u6548\u679c<\/span><\/h3>\n<p><span>\u636e\u6211\u6240\u77e5\uff0c\u60a8\u4e0d\u80fd\u5c06 Gemini \u751f\u6210\u7684\u56fe\u7247\u7528\u4e8e\u7535\u5b50\u5546\u52a1 Performance Max\uff0c\u56e0\u4e3a\u60a8\u901a\u5e38\u5e0c\u671b\u5728\u5176\u4e2d\u5c55\u793a\u81ea\u5df1\u7684\u4ea7\u54c1\u3002\u76ee\u524d\uff0c\u4f3c\u4e4e\u65e0\u6cd5\u4f7f\u7528\u60a8\u81ea\u5df1\u7684\u4ea7\u54c1\u521b\u5efa\u56fe\u7247\uff1b\u8be5\u6a21\u578b\u4ec5\u7ecf\u8fc7\u8bad\u7ec3\u4ee5\u751f\u6210\u8d44\u4ea7\u3002<\/span><\/p>\n<p><span>\u4e00\u4e2a\u6709\u8da3\u7684\u89e3\u51b3\u65b9\u6cd5\u662f<\/span><a href=\"https:\/\/blog.google\/products\/shopping\/google-product-studio-generative-ai-product-photos\/\" target=\"_blank\" rel=\"noopener\"><span>Product Studio\u2014\u2014<\/span><\/a><span>\u8fd9\u662f Google \u6253\u9020\u7684\u4e00\u6b3e\u4ea7\u54c1\uff0c\u4e0e Gemini \u4e0d\u540c\uff0c\u5b83\u4f4d\u4e8e Shopify \u4e2d\uff0c\u53ea\u80fd\u4ece Shopify \u5546\u5e97\u8bbf\u95ee\u3002\u6211\u539f\u672c\u4ee5\u4e3a Merchant Center \u4e2d\u4f1a\u6709\u7c7b\u4f3c\u7684\u4e1c\u897f\uff0c\u4f46\u4ee4\u4eba\u60ca\u8bb6\u7684\u662f\uff0c\u5b83\u53ea\u51fa\u73b0\u5728 Shopify \u7684 Google \u5e94\u7528\u4e2d\u3002<\/span><\/p>\n<figure class=\"wp-block-embed aligncenter is-type-rich is-provider-twitter wp-block-embed-twitter\">\n<div class=\"wp-block-embed__wrapper\">\n<div class=\"twitter-tweet twitter-tweet-rendered\"><\/div>\n<\/div>\n<\/figure>\n<p><span>\u5982\u679c\u4f60\u6709\u4e00\u4e2a\u7b80\u5355\u7684\u4ea7\u54c1\u56fe\u7247\uff0c\u6bd4\u5982\u767d\u8272\u80cc\u666f\u4e0a\u7684\u9ed1\u8272\u5e3d\u5b50\uff0c\u4f60\u53ef\u4ee5\u4f7f\u7528\u5b83\u6765\u4fee\u9970\u5b83\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u4ece Shopify \u4e2d\u9009\u62e9\u4e00\u4e2a\u4ea7\u54c1\u3002<\/span><\/li>\n<li><span>\u544a\u8bc9\u4eba\u5de5\u667a\u80fd\u5b83\u662f\u4ec0\u4e48\uff08\u4f8b\u5982\u9ed1\u8272\u5361\u8f66\u53f8\u673a\u5e3d\uff09\u3002<\/span><\/li>\n<li><span>\u9009\u62e9\u6240\u9700\u7684\u8f93\u51fa\uff1a<\/span>\n<ul class=\"wp-block-list\">\n<li><span>\u5220\u9664\u80cc\u666f\u3002<\/span><\/li>\n<li><span>\u63d0\u5347\u56fe\u50cf\u8d28\u91cf\u3002<\/span><\/li>\n<li><span>\u751f\u6210\u573a\u666f\u3002<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><span>\u5b83\u5b9e\u9645\u4e0a\u53ef\u4ee5\u5f88\u597d\u5730\u5c06\u4ea7\u54c1\u4ece\u767d\u8272\u80cc\u666f\u4e2d\u88c1\u526a\u51fa\u6765\u3002\u6211\u751a\u81f3\u7528\u767d\u8272\u80cc\u666f\u4e0a\u7684\u767d\u8272 T \u6064\u88c1\u526a\u8fc7\uff0c\u6548\u679c\u63a5\u8fd1\u50cf\u7d20\u5b8c\u7f8e\u3002<\/span><\/p>\n<p><span>\u8bf7\u8bb0\u4f4f\uff0c\u4ea7\u54c1\u5de5\u4f5c\u5ba4\u5c1a\u5904\u4e8e\u65e9\u671f\u9636\u6bb5\uff0c\u4e3b\u8981\u57fa\u4e8e\u9884\u8bbe\u6784\u5efa\uff0c\u56e0\u6b64\u60a8\u5fc5\u987b\u901a\u8fc7\u4e0d\u540c\u7684\u63d0\u793a\u624d\u80fd\u83b7\u5f97\u6240\u9700\u7684\u5185\u5bb9\u3002<\/span><\/p>\n<p><span>\u5c3d\u7ba1\u76ee\u524d\u5b58\u5728\u8bf8\u591a\u9650\u5236\uff0c\u4f46\u5b83\u4ecd\u80fd\u4e3a\u8bbe\u8ba1\u5e08\u63d0\u4f9b\u521b\u610f\uff0c\u5e76\u4ed8\u8bf8\u5b9e\u8df5\u3002\u5bf9\u4e8e\u53ef\u80fd\u6ca1\u6709\u62cd\u6444\u7167\u7247\u6216\u5176\u4ed6\u56fe\u50cf\u8d44\u6e90\u7684\u5c0f\u578b\u5e7f\u544a\u5546\u6765\u8bf4\uff0c\u5b83\u53ef\u4ee5\u5e2e\u52a9\u4ed6\u4eec\u8d77\u6b65\u3002<\/span><\/p>\n<p><span>\u60a8\u53ef\u4ee5\u5c06\u8f93\u51fa\u4fdd\u5b58\u5230\u60a8\u7684 Shopify \u5546\u5e97\u6216\u5bfc\u51fa\u5e76\u5728\u60a8\u60f3\u8981\u7684\u4efb\u4f55\u5730\u65b9\u4f7f\u7528\uff0c\u4f8b\u5982 Facebook\u3001Instagram \u548c Google Ads\u3002<\/span><\/p>\n<h2 id=\"h-all-signs-point-to-gemini-improving-exponentially\" class=\"wp-block-heading\"><span>\u6240\u6709\u8ff9\u8c61\u90fd\u8868\u660e\u53cc\u5b50\u5ea7\u6b63\u5728\u5448\u6307\u6570\u7ea7\u589e\u957f<\/span><\/h2>\n<p><span>Gemini \u6700\u8fd1\u9891\u9891\u51fa\u73b0\u5728\u65b0\u95fb\u4e2d\uff0c\u800c\u4e14\u5f88\u591a\u90fd\u662f\u6279\u8bc4\u4e4b\u58f0\u3002\u7531\u4e8e\u6211\u6ca1\u6709\u5de5\u7a0b\u80cc\u666f\uff0c\u6240\u4ee5\u6211\u5c3d\u91cf\u4e0d\u5bf9\u8fd9\u4e9b\u5de5\u5177\u80cc\u540e\u7684\u8bed\u8a00\u6a21\u578b\u548c\u6280\u672f\u53d1\u8868\u610f\u89c1\u3002<\/span><\/p>\n<p><span>\u76f8\u53cd\uff0c\u6211\u5173\u6ce8\u7684\u662f\u5b83\u4eec\u5728\u5e7f\u544a\u4e2d\u7684\u5e94\u7528\uff1a\u5982\u4f55\u6700\u597d\u5730\u5229\u7528\u8fd9\u4e9b\u5de5\u5177\u8ba9\u6211\u4eec\u7684\u5de5\u4f5c\u66f4\u8f7b\u677e\u3001\u66f4\u597d\uff0c\u540c\u65f6\u4ecd\u7136\u4fdd\u6301\u8c28\u614e\u548c\u5224\u65ad\u3002\u6211\u901a\u8fc7\u667a\u80fd\u51fa\u4ef7\u548c<\/span><a href=\"https:\/\/searchengineland.com\/google-performance-max-431821\" target=\"_blank\" rel=\"noopener\"><span>Performance Max\u505a\u5230\u4e86\u8fd9\u4e00\u70b9\uff0c\u5e76\u7ee7\u7eed\u901a\u8fc7\u751f\u6210\u5f0f AI\u3001Gemini \u548c<\/span><\/a><a href=\"https:\/\/searchengineland.com\/google-demand-gen-campaigns-migration-and-best-practices-433014\"><span>Demand Gen \u6d3b\u52a8<\/span><\/a><span>\u505a\u5230\u8fd9\u4e00\u70b9\u3002<\/span><\/p>\n<p><span>\u8003\u8651\u5230 Performance Max \u81ea\u9996\u6b21\u53d1\u5e03\u4ee5\u6765\u7684\u6539\u8fdb\u7a0b\u5ea6\uff0c\u6211\u76f8\u4fe1 Gemini \u5c06\u7ee7\u7eed\u5feb\u901f\u6539\u8fdb\u3002<\/span><\/p>\n<p><span>\u6b63\u5982\u6211\u4e00\u76f4\u8bf4\u7684\uff08\u5e76\u5c06\u7ee7\u7eed\u575a\u6301\uff09\uff0c\u6211\u4eec\u8981\u4e48\u62e5\u62b1\u8fd9\u9879\u6280\u672f\uff0c\u8981\u4e48\u843d\u540e\u3002\u6839\u636e\u60a8\u7ba1\u7406\u4ed8\u8d39\u5a92\u4f53\u7684\u4f4d\u7f6e\uff0c\u5b83\u53ef\u4ee5\u5bf9\u60a8\u7684\u804c\u4e1a\u751f\u6daf\u4ea7\u751f\u91cd\u5927\u5f71\u54cd\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u5982\u679c\u60a8\u7684\u804c\u4e1a\u53d1\u5c55\u8f68\u8ff9\u662f\u5728\u516c\u53f8\u5185\u90e8\uff0c\u90a3\u4e48\u9002\u5e94\u610f\u5473\u7740\u5c06\u5de5\u4f5c\u4fdd\u969c\u878d\u5165\u60a8\u7684\u6280\u80fd\u7ec4\u5408\u4e2d\u3002<\/span><\/li>\n<li><span>\u5982\u679c\u60a8\u4e3b\u8981\u5728\u4ee3\u7406\u673a\u6784\u5de5\u4f5c\uff0c\u90a3\u4e48\u5728\u7ba1\u7406\u66f4\u591a\u5177\u6709\u76f8\u540c\u9884\u671f\u8f93\u51fa\u8d28\u91cf\u7684\u5e10\u6237\u65f6\uff0c\u8fd9\u5c06\u662f\u5fc5\u9700\u7684\u3002<\/span><\/li>\n<li><span>\u5bf9\u4e8e\u4ee3\u7406\u5546\u6240\u6709\u8005\u6765\u8bf4\uff0c\u5b83\u8fd8\u5305\u62ec\u60a8\u5bf9\u5ba2\u6237\u7684\u4fe1\u6258\u4e49\u52a1\u3002<\/span><\/li>\n<\/ul>\n<p><span>\u8fd9\u4e9b\u5de5\u5177\u4f1a\u8d8a\u6765\u8d8a\u597d\u3002\u5f53\u90a3\u4e00\u5929\u5230\u6765\u65f6\uff0c\u6211\u4eec\u8981\u505a\u597d\u51c6\u5907\uff0c\u7acb\u5373\u5f00\u59cb\u884c\u52a8\u3002<\/span><\/p>\n<\/div>\n<hr \/>\n<p><em><span>\u6211\u4eec\u9080\u8bf7\u6295\u7a3f\u4f5c\u8005\u4e3a Search Engine Land \u64b0\u5199\u5185\u5bb9\uff0c\u5e76\u6839\u636e\u4ed6\u4eec\u7684\u4e13\u4e1a\u77e5\u8bc6\u548c\u5bf9\u641c\u7d22\u793e\u533a\u7684\u8d21\u732e\u8fdb\u884c\u9009\u62e9\u3002\u6211\u4eec\u7684\u6295\u7a3f\u8005\u5728\u7f16\u8f91\u4eba\u5458\u7684\u76d1\u7763\u4e0b\u5de5\u4f5c<\/span><a href=\"https:\/\/searchengineland.com\/staff\/\"><span>\uff0c<\/span><\/a><span>\u5e76\u68c0\u67e5\u6295\u7a3f\u7684\u8d28\u91cf\u548c\u4e0e\u8bfb\u8005\u7684\u76f8\u5173\u6027\u3002\u4ed6\u4eec\u8868\u8fbe\u7684\u89c2\u70b9\u662f\u4ed6\u4eec\u81ea\u5df1\u7684\u3002<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u4eca\u5e74\u65e9\u4e9b\u65f6\u5019\uff0c\u8c37\u6b4c\u5ba3\u5e03\u6269\u5c55\u5176 Gemini \u751f\u6210\u5f0f AI \u6a21\u578b\u4ee5\u652f\u6301\u66f4\u591a\u4ea7\u54c1\uff0c\u5305\u62ec Search \u548c Perf [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1488","post","type-post","status-publish","format-standard","hentry","category-ppc"],"_links":{"self":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1488","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1488"}],"version-history":[{"count":2,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1488\/revisions"}],"predecessor-version":[{"id":3028,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1488\/revisions\/3028"}],"wp:attachment":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1488"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1488"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1488"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}