{"id":1474,"date":"2025-04-17T07:01:52","date_gmt":"2025-04-16T23:01:52","guid":{"rendered":"https:\/\/www.buygoogle.cc\/blog\/?p=1474"},"modified":"2025-04-17T07:17:29","modified_gmt":"2025-04-16T23:17:29","slug":"%e5%9f%ba%e4%ba%8e%e5%ae%9e%e4%bd%93%e7%9a%84%e7%ab%9e%e4%ba%89%e5%af%b9%e6%89%8b%e5%88%86%e6%9e%90%ef%bc%9aseo-%e6%8c%87%e5%8d%97","status":"publish","type":"post","link":"https:\/\/www.buygoogle.cc\/blog\/?p=1474","title":{"rendered":"\u57fa\u4e8e\u5b9e\u4f53\u7684\u7ade\u4e89\u5bf9\u624b\u5206\u6790\uff1aSEO \u6307\u5357"},"content":{"rendered":"<div class=\"bialty-container\">\n<p><span>\u5b9e\u4f53\u7ade\u4e89\u5bf9\u624b\u5206\u6790\u662f\u89e3\u9501\u66f4\u9ad8\u6392\u540d\u5e76\u9886\u5148\u4e8e\u7ade\u4e89\u5bf9\u624b\u7684\u5173\u952e\u3002\u901a\u8fc7\u4e86\u89e3 Google \u7684\u77e5\u8bc6\u56fe\u8c31\u548c\u5b9e\u4f53\u5173\u7cfb\uff0c\u60a8\u53ef\u4ee5\u6218\u7565\u6027\u5730\u4f18\u5316\u5185\u5bb9\uff0c\u4ee5\u63d0\u9ad8\u4ee5\u5173\u952e\u5b57\u4e3a\u4e2d\u5fc3\u7684\u9875\u9762\u4e4b\u5916\u7684\u4e3b\u9898\u6743\u5a01\u6027\u548c\u76f8\u5173\u6027\u3002\u00a0<\/span><\/p>\n<p><span>\u57fa\u4e8e\u5b9e\u4f53\u7684\u7ade\u4e89\u5bf9\u624b\u5206\u6790\u5e76\u4e0d\u662f\u8981\u6a21\u4eff\u73b0\u6709\u5185\u5bb9\u3002\u5b83\u65e8\u5728\u786e\u5b9a\u60a8\u53ef\u4ee5\u5efa\u7acb\u4e3b\u9898\u6743\u5a01\u7684\u6218\u7565\u5dee\u8ddd\uff0c\u8ba9\u60a8\u7684\u7f51\u7ad9\u5728\u672a\u6765\u514d\u53d7\u8d8a\u6765\u8d8a\u9752\u7750\u6df1\u5ea6\u4e3b\u9898\u4e13\u4e1a\u77e5\u8bc6\u7684\u7b97\u6cd5\u66f4\u65b0\u7684\u5f71\u54cd\u3002<\/span><\/p>\n<p><span>\u672c\u6587\u5c06\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/searchengineland.com\/guide\/what-is-seo\"><span>\u89e3\u91ca\u4e3a\u4ec0\u4e48\u5b9e\u4f53\u662f\u5f3a\u5927\u7684SEO<\/span><\/a><span>\u7b56\u7565\u7684\u5173\u952e\u3002\u00a0<\/span><\/li>\n<li><span>\u5411\u60a8\u5c55\u793a\u5982\u4f55\u5c06 Python \u811a\u672c\u4e0e NLP\uff08\u81ea\u7136\u8bed\u8a00\u5904\u7406\uff09\u5de5\u5177\u7ed3\u5408\u4f7f\u7528\u3002<\/span><\/li>\n<li><span>\u5e2e\u52a9\u60a8\u63ed\u793a\u7ade\u4e89\u5bf9\u624b\u7784\u51c6\u7684\u72ec\u7279\u5b9e\u4f53\u4ee5\u53ca Google \u4e0e\u60a8\u7684\u5229\u57fa\u5e02\u573a\u76f8\u5173\u8054\u7684\u5b9e\u4f53\u3002\u00a0<\/span><\/li>\n<\/ul>\n<p><span>\u7ed3\u679c\u5982\u4f55\uff1fGoogle \u4f1a\u4f7f\u7528\u54ea\u4e9b\u5b9e\u4f53\u6765\u4e86\u89e3\u60a8\u7684\u7a7a\u95f4\uff0c\u5e76\u6df1\u5165\u4e86\u89e3\u60a8\u7684\u7f51\u7ad9\u5728\u7ade\u4e89\u4e2d\u7684\u5730\u4f4d\u3002<\/span><\/p>\n<h2 id=\"h-create-content-strategies-in-the-language-google-thinks\" class=\"wp-block-heading\"><span>\u7528\u8c37\u6b4c\u8ba4\u4e3a\u7684\u8bed\u8a00\u521b\u5efa\u5185\u5bb9\u7b56\u7565<\/span><\/h2>\n<p><span>\u5728\u6df1\u5165\u63a2\u8ba8\u5b9e\u4f53\u5206\u6790\u7684\u539f\u56e0\u4e4b\u524d\uff0c\u8ba9\u6211\u4eec\u5148\u660e\u786e\u4e00\u4e2a\u91cd\u8981\u601d\u60f3\uff1a\u73b0\u4ee3\u641c\u7d22\u5f15\u64ce\u662f\u6839\u636e<\/span><a href=\"https:\/\/searchengineland.com\/entity-seo-guide-395264\"><span>\u5b9e\u4f53<\/span><\/a><span>\u6765\u201c\u601d\u8003\u201d\u7684\u3002<\/span><\/p>\n<p><span>\u5b9e\u4f53\u662f\u641c\u7d22\u5f15\u64ce\u7406\u89e3\u4e16\u754c\u7684\u57fa\u77f3\u3002\u5728\u5185\u5bb9\u4e2d\u4f7f\u7528\u5b9e\u4f53\u53ef\u4ee5\u63d0\u4f9b\u7ebf\u7d22\uff0c\u5e2e\u52a9\u641c\u7d22\u5f15\u64ce\u51c6\u786e\u89e3\u8bfb\u60a8\u7684\u7f51\u7ad9\u5e76\u5c06\u5176\u4e0e\u6b63\u786e\u7684\u641c\u7d22\u8054\u7cfb\u8d77\u6765\u3002<\/span><\/p>\n<h3 id=\"h-what-does-it-mean-that-search-engines-think-in-entities\" class=\"wp-block-heading\"><span>\u641c\u7d22\u5f15\u64ce\u4ee5\u5b9e\u4f53\u601d\u8003\u662f\u4ec0\u4e48\u610f\u601d\uff1f<\/span><\/h3>\n<p><span>\u641c\u7d22\u5f15\u64ce\u5df2\u7ecf\u53d6\u5f97\u4e86\u957f\u8db3\u8fdb\u6b65\uff0c\u4e0d\u518d\u4ec5\u4ec5\u5173\u6ce8\u5339\u914d\u67e5\u8be2\u4e2d\u7684\u5355\u4e2a\u5173\u952e\u5b57\u3002\u00a0<\/span><\/p>\n<p><span>\u60f3\u8c61\u4e00\u4e0b\uff1a\u8fc7\u53bb\uff0c\u5982\u679c\u4f60\u641c\u7d22\u201c\u7f8e\u6d32\u864e\u201d\uff0c\u641c\u7d22\u5f15\u64ce\u4e3b\u8981\u4f1a\u641c\u7d22\u5305\u542b\u8be5\u786e\u5207\u5355\u8bcd\u7684\u7f51\u7ad9\u3002\u7ed3\u679c\u53ef\u80fd\u662f\u5173\u4e8e\u8be5\u52a8\u7269\u3001\u6c7d\u8f66\u516c\u53f8\u6216\u5176\u4ed6\u4e0d\u592a\u76f8\u5173\u7684\u672f\u8bed\u7528\u6cd5\u7684\u6df7\u5408\u9875\u9762\u3002\u4e86\u89e3\u7528\u6237\u7684\u771f\u5b9e\u610f\u56fe\u5f88\u56f0\u96be\u3002<\/span><\/p>\n<p><span>\u51ed\u501f\u5b9e\u4f53\u601d\u7ef4\uff0c\u8c37\u6b4c\u5efa\u7acb\u4e86\u5e9e\u5927\u7684\u77e5\u8bc6\u5e93\u2014\u2014\u5b83\u5c31\u50cf\u4e00\u672c\u5305\u542b\u73b0\u5b9e\u4e16\u754c\u4e8b\u7269\u3001\u6982\u5ff5\u53ca\u5176\u4e4b\u95f4\u5173\u7cfb\u7684\u5de8\u578b\u767e\u79d1\u5168\u4e66\u3002<\/span><\/p>\n<p><span>Google \u4f1a\u5206\u6790\u201c\u7f8e\u6d32\u864e\u201d\u4e4b\u7c7b\u7684\u641c\u7d22\u67e5\u8be2\uff0c\u5e76\u8003\u8651\u201c\u6816\u606f\u5730\u201d\u3001\u201c\u6355\u98df\u8005\u201d\u6216\u201c\u901f\u5ea6\u201d\u7b49\u76f8\u5173\u5b9e\u4f53\u3002\u5373\u4f7f\u7f51\u7ad9\u6ca1\u6709\u8fc7\u5ea6\u4f7f\u7528\u201c\u7f8e\u6d32\u864e\u201d\u8fd9\u4e2a\u5173\u952e\u8bcd\uff0c\u8fd9\u4e5f\u6709\u52a9\u4e8e\u5b83\u627e\u51fa\u4e0a\u4e0b\u6587\u5e76\u663e\u793a\u6700\u76f8\u5173\u7684\u7ed3\u679c\u3002<\/span><\/p>\n<p><span>\u5047\u8bbe\u7528\u6237\u641c\u7d22\u201c\u9e21\u8089\u5065\u5eb7\u98df\u8c31\u201d\u3002Google \u4e0d\u4f1a\u53ea\u641c\u7d22\u8be5\u7cbe\u786e\u77ed\u8bed\u3002\u5b83\u53ef\u4ee5\u8bc6\u522b\u76f8\u5173\u5b9e\u4f53\uff0c\u5982\u201c\u852c\u83dc\u201d\u3001\u201c\u4f4e\u78b3\u6c34\u5316\u5408\u7269\u201d\u6216\u201c\u6162\u7096\u9505\u201d\u3002\u8fd9\u610f\u5473\u7740\u5373\u4f7f\u6ca1\u6709\u4f7f\u7528\u7cbe\u786e\u7684\u641c\u7d22\u8bcd\uff0c\u73b0\u5728\u4e5f\u6709\u66f4\u591a\u7f51\u9875\u6709\u8d44\u683c\u9488\u5bf9\u7ed9\u5b9a\u641c\u7d22\u8fdb\u884c\u6392\u540d\u3002\u00a0<\/span><\/p>\n<p><span>\u5b9e\u4f53\u7684\u8fd9\u79cd\u53d8\u5316\u6709\u5229\u4e8e\u5927\u578b\u6307\u5357\uff0c\u8fd9\u4e9b\u6307\u5357\u4fe1\u606f\u4e30\u5bcc\uff0c\u6d89\u53ca\u4e0e\u4e3b\u9898\u76f8\u5173\u7684\u8bb8\u591a\u5b9e\u4f53\u3002\u5305\u542b\u8fd9\u4e9b\u66f4\u5e7f\u6cdb\u5b9e\u4f53\u7684\u7f51\u7ad9\u66f4\u6709\u53ef\u80fd\u6ee1\u8db3\u7528\u6237\u7684\u9700\u6c42\uff0c\u5373\u4f7f\u4ed6\u4eec\u4ece\u4e0d\u9010\u5b57\u9010\u53e5\u5730\u4f7f\u7528\u539f\u59cb\u641c\u7d22\u8bcd\u3002<\/span><\/p>\n<p><strong><em><span>\u6df1\u5165\u6316\u6398\uff1a<\/span><\/em><\/strong><a href=\"https:\/\/searchengineland.com\/entities-topics-keywords-relationships-seo-431696\"><strong><em><span>\u5b9e\u4f53\u3001\u4e3b\u9898\u3001\u5173\u952e\u8bcd\uff1a\u6f84\u6e05\u6838\u5fc3\u8bed\u4e49 SEO \u6982\u5ff5<\/span><\/em><\/strong><\/a><\/p>\n<h3 id=\"h-the-role-of-entities-in-linking-together-subject-matter-nbsp\" class=\"wp-block-heading\"><span>\u5b9e\u4f53\u5728\u8fde\u63a5\u4e3b\u9898\u4e2d\u7684\u4f5c\u7528\u00a0<\/span><\/h3>\n<p><span>\u6b64\u5916\uff0c\u5b9e\u4f53\u5206\u6790\u53ef\u4ee5\u5e2e\u52a9\u60a8\u4ee5\u4e0e\u201c\u4ee5\u5b9e\u4f53\u601d\u8003\u201d\u7684\u641c\u7d22\u5f15\u64ce\u4ea7\u751f\u5171\u9e23\u7684\u65b9\u5f0f\u4f18\u5316\u5185\u90e8\u94fe\u63a5\u3002\u00a0<\/span><\/p>\n<p><span>\u4f20\u7edf\u94fe\u63a5\u53ef\u80fd\u4f7f\u7528\u57fa\u672c\u5173\u952e\u8bcd\u8fde\u63a5\u9875\u9762\uff0c\u800c\u5b9e\u4f53\u94fe\u63a5\u5219\u66f4\u6df1\u5165\u3002\u5b83\u5141\u8bb8\u60a8\u6839\u636e\u5e95\u5c42\u6982\u5ff5\u53ca\u5176\u5173\u7cfb\u8fde\u63a5\u9875\u9762\u3002<\/span><\/p>\n<p><span>\u8fd9\u589e\u5f3a\u4e86\u6bcf\u4e2a\u9875\u9762\u4e0e\u641c\u7d22\u5f15\u64ce\u7684\u76f8\u5173\u6027\uff0c\u5e2e\u52a9\u4ed6\u4eec\u4e86\u89e3\u60a8\u63d0\u4f9b\u7684\u5168\u90e8\u4fe1\u606f\u3002\u00a0<\/span><\/p>\n<p><span>\u60f3\u8c61\u4e00\u4e0b\u6784\u5efa\u4e00\u4e2a\u77e5\u8bc6\u7f51\u7edc\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u6563\u4e71\u7684\u5173\u952e\u8bcd\u96c6\u5408\u3002\u4f7f\u7528\u76f8\u540c\u7684\u5b9e\u4f53\u53ef\u4ee5\u8ba9 Google \u66f4\u8f7b\u677e\u5730\u5feb\u901f\u638c\u63e1\u60a8\u7f51\u7ad9\u7684\u7126\u70b9\u3002<\/span><\/p>\n<p><span>\u5173\u952e\u8981\u70b9\u5982\u4e0b\uff1a<\/span><\/p>\n<p><span>\u641c\u7d22\u5f15\u64ce\u529b\u6c42\u50cf\u6211\u4eec\u4e00\u6837\u601d\u8003\u3002\u5173\u952e\u8bcd\u4ecd\u7136\u5f88\u91cd\u8981\uff0c\u4f46\u5c55\u793a\u5bf9\u60a8\u6240\u5728\u9886\u57df\u7684\u5b9e\u4f53\u548c\u5173\u7cfb\u7684\u7ec6\u81f4\u7406\u89e3\u4f1a\u8ba9\u60a8\u7684\u5185\u5bb9\u4e0e\u4f17\u4e0d\u540c\uff0c\u5e76\u5411 Google \u53d1\u51fa\u4fe1\u53f7\uff0c\u8868\u660e\u60a8\u662f\u53ef\u9760\u7684\u4fe1\u606f\u6765\u6e90\u3002\u00a0<\/span><\/p>\n<p><span>Google \u8d8a\u5bb9\u6613\u7406\u89e3\u60a8\u7684\u5185\u5bb9\uff08\u6d88\u9664\u6b67\u4e49\uff09\uff0c\u5e76\u4e14\u5b83\u8d8a\u7b26\u5408 Google \u8ba4\u4e3a\u60a8\u6240\u5728\u9886\u57df\u4e2d\u91cd\u8981\u7684\u5185\u5bb9\uff0c\u60a8\u7684\u5185\u5bb9\u6392\u540d\u5c31\u8d8a\u9ad8\u3002<\/span><\/p>\n<p><span>\u73b0\u5728\u8ba9\u6211\u4eec\u6765\u8c08\u8c08\u4e3a\u4ec0\u4e48\u503c\u5f97\u82b1\u65f6\u95f4\u5206\u6790\u7ade\u4e89\u5bf9\u624b\u7684\u5b9e\u4f53\u3002\u00a0<\/span><\/p>\n<h3 id=\"h-why-not-just-do-a-competitor-keyword-content-gap\" class=\"wp-block-heading\"><span>\u4e3a\u4ec0\u4e48\u4e0d\u76f4\u63a5\u505a\u7ade\u4e89\u5bf9\u624b\u5173\u952e\u8bcd\u5185\u5bb9\u7684\u5dee\u8ddd\u5462\uff1f<\/span><\/h3>\n<p><span>\u5b9e\u4f53\u5206\u6790\u4e3a\u60a8\u7684 SEO \u7b56\u7565\u63d0\u4f9b\u4e86\u51e0\u4e2a\u5173\u952e\u4f18\u52bf\u3002\u5b83\u53ef\u4ee5\u5e2e\u52a9\u60a8\u6269\u5927\u8986\u76d6\u8303\u56f4\u3001\u4e86\u89e3\u80cc\u666f\u5e76\u53d1\u73b0\u4ec5\u4ee5\u5173\u952e\u5b57\u4e3a\u4e2d\u5fc3\u7684\u65b9\u6cd5\u53ef\u80fd\u4f1a\u9519\u8fc7\u7684\u9690\u85cf\u673a\u4f1a\u3002<\/span><\/p>\n<p><span>\u5b83\u4e0e\u4f20\u7edf\u5173\u952e\u8bcd\u5206\u6790\u7684\u533a\u522b\u5982\u4e0b\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><strong><span>\u7ec6\u8282\u4e0e\u5927\u5c40<\/span><\/strong>\n<ul class=\"wp-block-list\">\n<li><span>\u53ef\u4ee5\u5c06\u5173\u952e\u8bcd\u89c6\u4e3a\u5355\u72ec\u7684\u7816\u5757\uff0c\u800c\u5b9e\u4f53\u5219\u662f\u6574\u680b\u5efa\u7b51\u3002\u5b9e\u4f53\u7ade\u4e89\u5bf9\u624b\u5206\u6790\u53ef\u4ee5\u66f4\u6df1\u5165\u5730\u4e86\u89e3\u7f51\u7ad9\u6240\u6db5\u76d6\u7684\u4e3b\u9898\u3002<\/span><\/li>\n<li><span>\u5206\u6790\u5b9e\u4f53\u53ca\u5176\u5173\u7cfb\u53ef\u4ee5\u63ed\u793a\u5173\u952e\u5b57\u673a\u4f1a\u7684\u6574\u4e2a\u8bed\u4e49\u7f51\u7edc\u3002\u8fd9\u53ef\u8ba9\u60a8\u786e\u5b9a\u901a\u8fc7\u586b\u8865\u5185\u5bb9\u7a7a\u767d\u6765\u8d85\u8d8a\u7ade\u4e89\u5bf9\u624b\u7684\u9886\u57df\u3002<\/span><\/li>\n<\/ul>\n<\/li>\n<li><strong><span>\u5173\u952e\u8bcd\u5217\u8868\u4e0e\u4e3b\u9898\u638c\u63e1<\/span><\/strong>\n<ul class=\"wp-block-list\">\n<li><span>\u867d\u7136\u5173\u952e\u5b57\u7ade\u4e89\u5bf9\u624b\u5206\u6790\u53ef\u80fd\u4f1a\u4e3a\u60a8\u63d0\u4f9b\u76ee\u6807\u672f\u8bed\u5217\u8868\uff0c\u4f46\u5b9e\u4f53\u5206\u6790\u4f1a\u6df1\u5165\u7814\u7a76\u4e3b\u9898\u7684\u6838\u5fc3\u3002\u5b83\u63ed\u793a\u4e86\u60a8\u6240\u5728\u884c\u4e1a\u7684\u76f8\u5173\u6982\u5ff5\u3001\u5b50\u7c7b\u522b\u548c\u6709\u5f71\u54cd\u529b\u7684\u4eba\u7269\u3002<\/span><\/li>\n<li><span>\u8fd9\u4f7f\u60a8\u80fd\u591f\u521b\u5efa\u771f\u6b63\u5168\u9762\u4e86\u89e3\u7684\u5185\u5bb9\uff0c\u8fd9\u662f\u641c\u7d22\u5f15\u64ce\u6743\u5a01\u7684\u5173\u952e\u4fe1\u53f7\u3002\u8fd9\u53ef\u80fd\u610f\u5473\u7740\u8bc6\u522b\u91cd\u8981\u5185\u5bb9\uff0c\u4f46\u60a8\u7684\u7f51\u7ad9\u53ef\u80fd\u4e0d\u4f1a\u6392\u540d\u3002\u00a0<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><span>\u8bdd\u867d\u5982\u6b64\uff0c\u5b9e\u4f53\u7ade\u4e89\u5bf9\u624b\u5206\u6790\u5e76\u4e0d\u662f\u4f20\u7edf\u7ade\u4e89\u5bf9\u624b\u7814\u7a76\u7684\u8865\u5145\uff0c\u4f46\u5b83\u53ef\u4ee5\u4f5c\u4e3a\u7ec4\u7ec7\u7ade\u4e89\u5bf9\u624b\u8ffd\u6c42\u7684\u5173\u952e\u8bcd\u7c7b\u578b\u7684\u6b65\u9aa4\u3002<\/span><\/p>\n<p><span>\u5b83\u5728\u4f60\u7684\u66f4\u5927 SEO \u7b56\u7565\u4e2d\u7684\u4f5c\u7528\u5982\u4e0b\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><strong><span>\u6218\u7565\u91cd\u70b9\uff1a<\/span><\/strong><span>\u5b9e\u4f53\u5206\u6790\u53ef\u5e2e\u52a9\u60a8\u786e\u5b9a\u7ade\u4e89\u5bf9\u624b\u5728\u54ea\u4e9b\u65b9\u9762\u5177\u6709\u5f3a\u5927\u7684\u4e3b\u9898\u5f71\u54cd\u529b\uff0c\u5e76\u786e\u5b9a\u60a8\u7684\u7f51\u7ad9\u53ef\u80fd\u9700\u8981\u5f00\u53d1\u7684\u9886\u57df\u3002<\/span><\/li>\n<li><strong><span>\u5185\u5bb9\u89c4\u5212\uff1a<\/span><\/strong><span>\u786e\u5b9a\u76f8\u5173\u5b9e\u4f53\u7684\u201c\u4fdd\u62a4\u4f1e\u201d\uff0c\u63ed\u793a\u6784\u5efa\u5185\u5bb9\u7ed3\u6784\u7684\u673a\u4f1a\uff0c\u4ee5\u53cd\u6620\u7528\u6237\u548c\u641c\u7d22\u5f15\u64ce\u5982\u4f55\u7406\u89e3\u60a8\u7684\u4e3b\u9898\u3002<\/span><\/li>\n<li><strong><span>\u63ed\u793a\u771f\u6b63\u7684\u4e3b\u9898\u4f18\u52bf\uff1a<\/span><\/strong><span>\u7ade\u4e89\u5bf9\u624b\u53ef\u80fd\u4f1a\u4ece\u5404\u79cd\u5185\u5bb9\uff08\u800c\u4e0d\u4ec5\u4ec5\u662f\u641c\u7d22\u4f18\u5316\u7684\u6587\u7ae0\uff09\u4e2d\u83b7\u5f97\u4e3b\u9898\u6743\u5a01\u63d0\u5347\u3002\u5b9e\u4f53\u5206\u6790\u53ef\u4ee5\u5e2e\u52a9\u53d1\u73b0\u4e0d\u592a\u660e\u663e\u7684\u8d44\u6e90\uff0c\u4f8b\u5982\u6df1\u5165\u7684\u6307\u5357\u3001\u89c6\u9891\u6216\u793e\u533a\u8bba\u575b\u3002\u8fd9\u8ba9\u60a8\u66f4\u51c6\u786e\u5730\u4e86\u89e3\u4ed6\u4eec\u7684\u771f\u6b63\u4f18\u52bf\u4ee5\u53ca\u60a8\u9700\u8981\u586b\u8865\u7684\u7a7a\u767d\u3002<\/span><\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\">&lt;img class=&quot;wp-image-438261 entered exited&quot; src=&quot;data:;base64,&#8221; alt=&#8221;\u7ade\u4e89\u5bf9\u624b\u5206\u6790 &#8211; \u4ee5\u5173\u952e\u8bcd\u4e3a\u91cd\u70b9\u4e0e\u4ee5\u5b9e\u4f53\u4e3a\u57fa\u7840&#8221; width=&#8221;900&#8243; height=&#8221;815&#8243; data-lazy-srcset=&#8221;https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Competitor-analysis-Keyword-focus-versus-entity-based.png 900w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Competitor-analysis-Keyword-focus-versus-entity-based-373&#215;338.png.webp 373w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Competitor-analysis-Keyword-focus-versus-entity-based-663&#215;600.png.webp 663w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Competitor-analysis-Keyword-focus-versus-entity-based-125&#215;113.png.webp 125w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Competitor-analysis-Keyword-focus-versus-entity-based-768&#215;695.png.webp 768w&#8221; data-lazy-sizes=&#8221;(max-width: 900px) 100vw, 900px&#8221; data-lazy-src=&#8221;https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Competitor-analysis-Keyword-focus-versus-entity-based.png&#8221; \/&gt;<\/figure>\n<\/div>\n<h3 id=\"h-what-is-this-competitor-audit-trying-to-uncover\" class=\"wp-block-heading\"><span>\u8fd9\u6b21\u7ade\u4e89\u5bf9\u624b\u5ba1\u8ba1\u8bd5\u56fe\u63ed\u9732\u4ec0\u4e48\uff1f<\/span><\/h3>\n<p><span>\u60a8\u7684\u5b9e\u4f53\u5ba1\u8ba1\u53ef\u4ee5\u6e05\u6670\u5730\u6d1e\u5bdf\u60a8\u7684\u5185\u5bb9\u4e0e\u7ade\u4e89\u5bf9\u624b\u76f8\u6bd4\u53ef\u80fd\u5b58\u5728\u54ea\u4e9b\u4e0d\u8db3\u4ee5\u53ca\u5982\u4f55\u91c7\u53d6\u884c\u52a8\u3002\u4ee5\u4e0b\u662f\u60a8\u7684\u62a5\u544a\u5177\u4f53\u63ed\u793a\u7684\u5185\u5bb9\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><strong><span>\u7cbe\u51c6\u7684\u4e3b\u9898\u5dee\u8ddd\uff1a<\/span><\/strong><span>\u901a\u8fc7\u5206\u6790\u6807\u9898\u6807\u7b7e\u3001URL \u548c\u5143\u63cf\u8ff0\uff0c\u60a8\u7684\u62a5\u544a\u53ef\u4ee5\u786e\u5b9a\u7ade\u4e89\u5bf9\u624b\u5728\u6bcf\u4e2a\u9875\u9762\u4e0a\u5173\u6ce8\u7684\u4e3b\u8981\u5b9e\u4f53\u3002\u8fd9\u8d85\u8d8a\u4e86\u4e00\u822c\u7684\u5173\u952e\u5b57\u5217\u8868\uff0c\u5e76\u63ed\u793a\u4e86\u4ed6\u4eec\u5728\u54ea\u91cc\u5efa\u7acb\u4e86\u60a8\u7684\u7f51\u7ad9\u53ef\u80fd\u7f3a\u5c11\u7684\u4e3b\u9898\u6743\u5a01\u3002<\/span><\/li>\n<li><strong><span>\u53ef\u64cd\u4f5c\u7684\u5185\u5bb9\u673a\u4f1a\uff1a<\/span><\/strong><span>\u60a8\u7684\u62a5\u544a\u4e0d\u4ec5\u4f1a\u544a\u8bc9\u60a8\u7f3a\u5c11\u4ec0\u4e48\uff1b\u8fd8\u4f1a\u5411\u60a8\u5c55\u793a\u7ade\u4e89\u5bf9\u624b\u5982\u4f55\u89e3\u51b3\u8fd9\u4e9b\u5b9e\u4f53\u3002\u67e5\u770b\u4e0e\u6bcf\u4e2a\u5b9e\u4f53\u76f8\u5173\u7684\u7ade\u4e89\u5bf9\u624b URL \u53ef\u4ee5\u8ba9\u60a8\u6709\u4e00\u4e2a\u6e05\u6670\u7684\u8d77\u70b9\u6765\u5f00\u53d1\u81ea\u5df1\u7684\u6539\u8fdb\u6216\u6269\u5c55\u5185\u5bb9\u3002<\/span><\/li>\n<li><strong><span>\u6218\u7565\u7ed3\u6784\u6307\u5bfc\uff1a<\/span><\/strong><span>\u7ade\u4e89\u5bf9\u624b\u5982\u4f55\u4e3a\u4ed6\u4eec\u7684\u9875\u9762\u6dfb\u52a0\u6807\u9898\u548c\u94fe\u63a5\uff0c\u8fd9\u4e3a\u60a8\u63d0\u4f9b\u4e86\u6709\u5173\u5982\u4f55\u7ec4\u7ec7\u7f51\u7ad9\u7684\u5b9d\u8d35\u7ebf\u7d22\u3002\u60a8\u53ef\u4ee5\u8bc6\u522b\u60a8\u9057\u6f0f\u7684\u9ad8\u7ea7\u5185\u5bb9\u201c\u4e2d\u5fc3\u201d\u4ee5\u53ca\u6f5c\u5728\u7684\u5185\u90e8\u94fe\u63a5\u673a\u4f1a\u3002<\/span><\/li>\n<\/ul>\n<p><strong><span>\u4e3b\u8981\u4f18\u52bf\uff1a<\/span><\/strong><span>\u8fd9\u79cd\u9ad8\u5ea6\u805a\u7126\u7684\u5b9e\u4f53\u5206\u6790\u4f7f\u60a8\u80fd\u591f\u8bc6\u522b\u9700\u8981\u6db5\u76d6\u7684\u4e3b\u9898\uff0c\u5e76\u4e3a\u60a8\u63d0\u4f9b\u521b\u5efa\u7b26\u5408\u60a8\u7684\u9886\u57df\u7684\u641c\u7d22\u610f\u56fe\u548c\u7528\u6237\u671f\u671b\u7684\u5185\u5bb9\u7684\u8def\u7ebf\u56fe\u3002<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\">&lt;img class=&quot;wp-image-438262 entered exited&quot; src=&quot;data:;base64,&#8221; alt=&#8221;\u8fd9\u6b21\u7ade\u4e89\u5bf9\u624b\u5ba1\u8ba1\u8bd5\u56fe\u63ed\u9732\u4ec0\u4e48\uff1f&#8221; width=&#8221;900&#8243; height=&#8221;593&#8243; data-lazy-srcset=&#8221;https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/What-is-this-competitor-audit-trying-to-uncover.png 900w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/What-is-this-competitor-audit-trying-to-uncover-513&#215;338.png.webp 513w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/What-is-this-competitor-audit-trying-to-uncover-800&#215;527.png 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/What-is-this-competitor-audit-trying-to-uncover-172&#215;113.png.webp 172w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/What-is-this-competitor-audit-trying-to-uncover-768&#215;506.png.webp 768w&#8221; data-lazy-sizes=&#8221;(max-width: 900px) 100vw, 900px&#8221; data-lazy-src=&#8221;https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/What-is-this-competitor-audit-trying-to-uncover.png&#8221; \/&gt;<\/figure>\n<\/div>\n<h3 id=\"h-why-can-linking-with-entities-be-more-powerful-than-just-keywords\" class=\"wp-block-heading\"><span>\u4e3a\u4ec0\u4e48\u5b9e\u4f53\u94fe\u63a5\u6bd4\u5173\u952e\u8bcd\u94fe\u63a5\u66f4\u6709\u529b\uff1f<\/span><\/h3>\n<p><strong><span>\u6d88\u9664\u6b67\u4e49\uff1a<\/span><\/strong><span>\u8bb8\u591a\u5355\u8bcd\u5177\u6709\u591a\u91cd\u542b\u4e49\uff08\u4f8b\u5982\uff0c\u201cPython\u201d\u662f\u4e00\u79cd\u7f16\u7a0b\u8bed\u8a00\uff0c\u800c\u4e0d\u662f\u86c7\uff09\u3002\u5b9e\u4f53\uff08\u5c24\u5176\u662f\u5f53\u94fe\u63a5\u5230\u77e5\u8bc6\u56fe\u8c31\u6570\u636e\u65f6\uff09\u53ef\u4ee5\u6d88\u9664\u8fd9\u79cd\u6b67\u4e49\u3002<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><strong><span>\u5173\u7cfb\uff1a<\/span><\/strong><span>\u5b9e\u4f53\u6bd4\u5173\u952e\u5b57\u672c\u8eab\u5305\u542b\u66f4\u591a\u4fe1\u606f\u3002\u5e26\u6709\u201cTim Berners-Lee\u201d\u7684\u94fe\u63a5\u4e0d\u4ec5\u6697\u793a\u4e86\u201cWeb \u53d1\u660e\u8005\u201d\u8fd9\u4e2a\u4e3b\u9898\uff0c\u8fd8\u6697\u793a\u4e86\u4e0e\u201cHTML\u201d\u3001\u201cHTTP\u201d\u7b49\u7684\u6f5c\u5728\u5173\u7cfb\u3002<\/span><\/li>\n<li><strong><span>\u5b9e\u4f53\u663e\u8457\u6027\uff1a<\/span><\/strong><span>\u5b9e\u4f53\u663e\u8457\u6027\u662f\u4e00\u9879\u5173\u952e\u6307\u6807\uff0c\u5f88\u53ef\u80fd\u88ab\u7eb3\u5165\u641c\u7d22\u7b97\u6cd5\uff0c\u5b83\u51b3\u5b9a\u4e86\u7279\u5b9a\u5b9e\u4f53\u5728\u5185\u5bb9\u4e2d\u7684\u7a81\u51fa\u7a0b\u5ea6\u3002\u4f18\u5316\u5b9e\u4f53\u663e\u8457\u6027\u5bf9\u4e8e\u4f20\u8fbe\u4e3b\u9898\u76f8\u5173\u6027\u81f3\u5173\u91cd\u8981\u3002\u641c\u7d22\u5f15\u64ce\u53ef\u80fd\u4f1a\u8d8a\u6765\u8d8a\u591a\u5730\u8ba1\u7b97\u9875\u9762\u7684\u201c\u5b9e\u4f53\u663e\u8457\u6027\u201d\u5206\u6570\u2014\u2014\u7279\u5b9a\u5b9e\u4f53\u548c\u76f8\u5173\u5b9e\u4f53\u5728\u5185\u5bb9\u4e2d\u7684\u7a81\u51fa\u7a0b\u5ea6\u3002\u57fa\u4e8e\u5b9e\u4f53\u7684\u94fe\u63a5\u5728\u5176\u4e2d\u8d77\u7740\u76f4\u63a5\u7684\u4f5c\u7528\u3002<\/span><\/li>\n<\/ul>\n<div class=\"nl-inline-form border py-2 px-1 my-2\">\n<div class=\"row\">\n<div class=\"col-12\"><\/div>\n<\/div>\n<div class=\"row align-items-center nl-inline-container\">\n<div class=\"col-12 col-lg-3 col-xl-4 pe-md-0 pb-2 pb-lg-0\">\n<p class=\"inline-form-text text-center mb-0\"><span>\u83b7\u53d6\u641c\u7d22\u8425\u9500\u4eba\u5458\u6240\u4f9d\u8d56\u7684\u65b0\u95fb\u901a\u8baf\u3002<\/span><\/p>\n<\/div>\n<div class=\"col-12 col-lg-7 col-xl-6  pe-lg-0\">\n<div class=\"form-nl-inline\">\n<div class=\"row g-0\">\n<div class=\"form-group col-12 col-lg-8 mb-0\"><label class=\"visually-hidden\" for=\"nl-inlineEmail\"><span>\u4f01\u4e1a\u7535\u5b50\u90ae\u4ef6\u5730\u5740<\/span><\/label><\/div>\n<div class=\"col-12 col-lg-4 col-xl-4 mb-0\">\n<div id=\"article_inline_captcha\">\n<div><\/div>\n<\/div>\n<p><button id=\"inline-button\" class=\"btn btn-sel inlineButton w-100 rounded-0\" name=\"submit_button\" type=\"submit\"><span>\u4e3a\u6211\u62a5\u540d\uff01<\/span><\/button><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"col-12 col-lg-2 col-xl-2 ps-1\">\n<p class=\"text-center mb-0\"><a class=\"nl-terms\" href=\"https:\/\/searchengineland.com\/termsofuse\" target=\"_blank\" rel=\"noopener\" aria-label=\"\u5728\u65b0\u6807\u7b7e\u9875\u4e2d\u6253\u5f00\"><span>\u67e5\u770b\u6761\u6b3e\u3002<\/span><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\" \/>\n<h2 id=\"h-let-s-run-our-tool-nbsp\" class=\"wp-block-heading\"><span>\u8ba9\u6211\u4eec\u8fd0\u884c\u6211\u4eec\u7684\u5de5\u5177\u00a0<\/span><\/h2>\n<p><span>\u6ca1\u6709\u5fc5\u8981\u5bf9 Python \u4ee3\u7801\u6216 Colab \u73af\u5883\u611f\u5230\u5bb3\u6015\u2014\u2014\u5f00\u59cb\u4f7f\u7528\u8fd9\u4e2a\u5de5\u5177\u975e\u5e38\u5bb9\u6613\u3002<\/span><\/p>\n<p><span>\u8bf7\u8bb0\u4f4f\uff0c\u6211\u4eec\u4e0d\u53ea\u662f\u8ffd\u6c42\u5b9e\u4f53\u5217\u8868\uff1b\u6211\u4eec\u6b63\u5728\u4e3a\u60a8\u7684\u7f51\u7ad9\u7684\u6210\u529f\u6784\u5efa\u6218\u7565\u8def\u7ebf\u56fe\u3002<\/span><\/p>\n<h3 id=\"h-prerequisites\" class=\"wp-block-heading\"><span>\u5148\u51b3\u6761\u4ef6<\/span><\/h3>\n<ul class=\"wp-block-list\">\n<li><strong><span>TextRazor API \u5bc6\u94a5\uff1a\u5728<\/span><\/strong><a href=\"https:\/\/www.textrazor.com\/\" target=\"_blank\" rel=\"noopener\"><span>TextRazor<\/span><\/a><span>\u6ce8\u518c\u514d\u8d39\u8bd5\u7528\u6216\u4ed8\u8d39\u8ba1\u5212\u4ee5\u83b7\u53d6 API \u5bc6\u94a5\u3002\u514d\u8d39 API \u5bc6\u94a5\u6bcf\u5929\u9650\u5236\u4e3a 500 \u6b21 API \u8c03\u7528\u3002\u00a0<\/span><\/li>\n<li><strong><span>\u4efb\u4f55\u722c\u53d6\u5de5\u5177\uff1a<\/span><\/strong>\n<ul class=\"wp-block-list\">\n<li><strong><span>Ahrefs\u3001Screaming Frog \u6216\u7c7b\u4f3c\u7684 SEO \u722c\u866b\uff1a<\/span><\/strong><span>\u786e\u4fdd\u5b83\u53ef\u4ee5\u5c06\u6570\u636e\u5bfc\u51fa\u4e3a CSV \u6587\u4ef6\u3002<\/span><\/li>\n<li><strong><span>\u81ea\u5b9a\u4e49\u7f51\u7edc\u6293\u53d6\u5de5\u5177\uff08\u5982\u679c\u719f\u6089\u7f16\u7801\uff09\uff1a<\/span><\/strong><span>\u53ef\u4ee5\u4f7f\u7528 BeautifulSoup \u6216 Scrapy \u7b49 Python \u5e93\u3002<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h3 id=\"h-process\" class=\"wp-block-heading\"><span>\u8fc7\u7a0b<\/span><\/h3>\n<p><strong><span>\u6b65\u9aa4 1\uff1a\u6293\u53d6\u4f60\u7684\u7f51\u7ad9<\/span><\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u4f7f\u7528\u60a8\u9009\u62e9\u7684\u6293\u53d6\u5de5\u5177\u4e3a\u6bcf\u4e2a URL \u63d0\u53d6\u4ee5\u4e0b\u6570\u636e\uff1a<\/span>\n<ul class=\"wp-block-list\">\n<li><strong><span>URL\uff1a<\/span><\/strong><span>\u9875\u9762\u7684\u5b8c\u6574\u7f51\u5740\u3002<\/span><\/li>\n<li><strong><span>\u6807\u9898\u6807\u7b7e\uff1a<\/span><\/strong><span>\u00a0HTML\u6807\u7b7e\u7684\u5185\u5bb9<\/span><code>&lt;title&gt;<\/code><span>\u3002<\/span><\/li>\n<li><strong><span>\u5143\u63cf\u8ff0\uff1a<\/span><\/strong><span>\u6807\u7b7e\u7684\u5185\u5bb9<\/span><code>&lt;meta name=\"description\" content=\"...\"&gt;\u00a0<\/code><span>\u3002<\/span><\/li>\n<\/ul>\n<\/li>\n<li><strong><span>\u5bfc\u51fa\u4e3a CSV\uff1a<\/span><\/strong><span>\u5c06\u6293\u53d6\u7684\u6570\u636e\u4fdd\u5b58\u4e3a CSV \u6587\u4ef6\u3002<\/span><\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\">&lt;img class=&quot;wp-image-438263 entered exited&quot; src=&quot;data:;base64,&#8221; alt=&#8221;\u6b65\u9aa4 1\uff1a\u6293\u53d6\u4f60\u7684\u7f51\u7ad9&#8221; width=&#8221;1063&#8243; height=&#8221;267&#8243; data-lazy-srcset=&#8221;https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Step-1-Crawl-your-websites.png.webp 1063w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Step-1-Crawl-your-websites-600&#215;151.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Step-1-Crawl-your-websites-800&#215;201.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Step-1-Crawl-your-websites-200&#215;50.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Step-1-Crawl-your-websites-768&#215;193.png.webp 768w&#8221; data-lazy-sizes=&#8221;(max-width: 1063px) 100vw, 1063px&#8221; data-lazy-src=&#8221;https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Step-1-Crawl-your-websites.png.webp&#8221; \/&gt;<\/figure>\n<\/div>\n<p><strong><span>\u7b2c 2 \u6b65\uff1a\u786e\u4fdd\u5217\u6807\u9898\u6b63\u786e<\/span><\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u6253\u5f00\u60a8\u7684 CSV \u6587\u4ef6\uff08\u4f7f\u7528\u7535\u5b50\u8868\u683c\u7a0b\u5e8f\u6216\u6587\u672c\u7f16\u8f91\u5668\uff09\u3002<\/span><\/li>\n<li><span>\u9a8c\u8bc1\u60a8\u7684 CSV \u6587\u4ef6\u662f\u5426\u5177\u6709\u4ee5\u4e0b\u5217\u6807\u9898\uff08\u6216\u76f8\u5e94\u5730\u8c03\u6574\u4ee3\u7801\uff09\u3002\u66f4\u65b0\u9876\u90e8\u7684\u503c\u4ee5\u6620\u5c04\u5230\u60a8\u6b63\u5728\u4f7f\u7528\u7684\u5217\u6807\u9898\uff1a<\/span>\n<ul class=\"wp-block-list\">\n<li><code>url_col\u00a0<\/code><span>\uff08\u4f8b\u5982\u201c\u5730\u5740\u201d\uff09\uff1a\u8fd9\u662f URL \u5217\u7684\u6807\u9898\u3002\u00a0<\/span><\/li>\n<li><code>title_col<\/code><span>\uff08\u4f8b\u5982\u201c\u6807\u9898 1\u201d\uff09\uff1a\u8fd9\u662f\u9875\u9762\u6807\u9898\u6807\u7b7e\u7684\u5217\u6807\u9898\u3002<\/span><\/li>\n<li><code>desc_col<\/code><span>\uff08\u4f8b\u5982\uff0c\u201c\u5143\u63cf\u8ff0 1\u201d\uff09\uff1a\u8fd9\u662f\u60a8\u7f51\u9875\u5143\u63cf\u8ff0\u7684\u5217\u6807\u9898\u3002<\/span><\/li>\n<li><code>url_limit = \"200\"<\/code><span>\uff1a\u60a8\u5728 Text Razor \u5e10\u6237\u4e2d\u53ef\u4ee5\u8fdb\u884c\u7684 API \u8c03\u7528\u6b21\u6570\u5c06\u53d7\u5230\u9650\u5236\uff0c\u6bcf\u5929\u4e0d\u5f97\u8d85\u8fc7 500 \u6b21\u3002\u00a0<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><strong><span>\u6b65\u9aa4 3\uff1a\u8bbf\u95ee\u200b\u200b\u5171\u4eab\u7684 Colab \u7b14\u8bb0\u672c<\/span><\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li><span>Colab \u7b14\u8bb0\u672c\uff1a<\/span><a href=\"https:\/\/colab.research.google.com\/drive\/1i2_l5H-SSJJ24Rg38MmAx3ux5ZVnEnBm#scrollTo=ubVZ1SAgYbO1\" target=\"_blank\" rel=\"noopener\"><span>Entity_competitor_analyzer.ipynb<\/span><\/a><\/li>\n<li><span>\u5355\u51fb\u94fe\u63a5\u5373\u53ef\u5728 Google Colab \u4e2d\u6253\u5f00\u7b14\u8bb0\u672c\u3002<\/span><\/li>\n<\/ul>\n<p><strong><span>\u6b65\u9aa4 4\uff1a\u590d\u5370<\/span><\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u5728\u9876\u90e8\u83dc\u5355\u4e2d\uff0c\u8f6c\u5230<\/span><em><span>\u6587\u4ef6 &gt; \u5728\u4e91\u7aef\u786c\u76d8\u4e2d\u4fdd\u5b58\u526f\u672c\u3002<\/span><\/em><\/li>\n<li><span>\u8fd9\u5c06\u5728\u60a8\u81ea\u5df1\u7684 Google Drive \u4e2d\u521b\u5efa\u7b14\u8bb0\u672c\u7684\u526f\u672c\u3002<\/span><\/li>\n<\/ul>\n<p><strong><span>\u6b65\u9aa4 5\uff1a\u5c06<\/span><\/strong><strong><em><span>api_key<\/span><\/em><\/strong><strong><span>\u66ff\u6362\u4e3a\u60a8\u7684 TextRazor API \u5bc6\u94a5<\/span><\/strong><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\">&lt;img class=&quot;wp-image-438266 entered exited&quot; src=&quot;data:;base64,&#8221; alt=&#8221;\u6b65\u9aa4 5\uff1a\u5c06 api_key \u66ff\u6362\u4e3a\u60a8\u7684 TextRazor API \u5bc6\u94a5&#8221; width=&#8221;486&#8243; height=&#8221;149&#8243; data-lazy-srcset=&#8221;https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Step-5-Replace-api_key-with-your-TextRazor-API-key.png.webp 486w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Step-5-Replace-api_key-with-your-TextRazor-API-key-200&#215;61.png.webp 200w&#8221; data-lazy-sizes=&#8221;(max-width: 486px) 100vw, 486px&#8221; data-lazy-src=&#8221;https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Step-5-Replace-api_key-with-your-TextRazor-API-key.png.webp&#8221; \/&gt;<\/figure>\n<\/div>\n<ul class=\"wp-block-list\">\n<li><span>\u5728\u7b14\u8bb0\u672c\u7684\u526f\u672c\u4e2d\uff0c\u627e\u5230\u884c textrazor.api_key = \u201capi_key\u201d\u3002<\/span><\/li>\n<li><em><span>\u5c06api_key<\/span><\/em><span>\u66ff\u6362\u4e3a\u60a8\u5b9e\u9645\u7684 TextRazor API \u5bc6\u94a5\u3002<\/span><\/li>\n<\/ul>\n<p><strong><span>\u7b2c 6 \u6b65\uff1a\u4e0a\u4f20\u60a8\u7684\u6570\u636e\u6587\u4ef6<\/span><\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u70b9\u51fbColab \u7b14\u8bb0\u672c\u5de6\u4fa7\u8fb9\u680f\u4e0a\u7684\u00a0<\/span><em><span>\u6587\u4ef6\u56fe\u6807\u3002\u7b2c\u4e00\u4e2a\u4e0a\u4f20\u7684\u6587\u4ef6\u5c06\u88ab\u89c6\u4e3a\u60a8\u7684\u7f51\u7ad9\uff0c\u800c\u5176\u4ed6\u6587\u4ef6\u5c06\u88ab\u89c6\u4e3a\u7ade\u4e89\u5bf9\u624b\u3002\u60a8\u603b\u5171\u53ef\u4ee5\u4e0a\u4f20\u4e09\u4e2a\u7f51\u7ad9\u7684\u6570\u636e\u3002<\/span><\/em><\/li>\n<li><span>\u5355\u51fb<\/span><em><span>\u201c\u4e0a\u4f20\u201d<\/span><\/em><span>\u5e76\u9009\u62e9\u60a8\u7684 CSV \u6587\u4ef6\u3002<\/span><\/li>\n<\/ul>\n<p><strong><span>\u6b65\u9aa4 7\uff1a\u8fd0\u884c\u4ee3\u7801<\/span><\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u5355\u51fb<\/span><em><span>\u5168\u90e8\u8fd0\u884c<\/span><\/em><span>\u6309\u94ae\u53ef\u6267\u884c\u7b14\u8bb0\u672c\u4e2d\u7684\u6240\u6709\u4ee3\u7801\u5355\u5143\u3002<\/span><\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\">&lt;img class=&quot;wp-image-438267 entered exited&quot; src=&quot;data:;base64,&#8221; alt=&#8221;\u6b65\u9aa4 7\uff1a\u8fd0\u884c\u4ee3\u7801&#8221; width=&#8221;415&#8243; height=&#8221;178&#8243; data-lazy-srcset=&#8221;https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Step-7-Run-the-code.png.webp 415w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Step-7-Run-the-code-200&#215;86.png.webp 200w&#8221; data-lazy-sizes=&#8221;(max-width: 415px) 100vw, 415px&#8221; data-lazy-src=&#8221;https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Step-7-Run-the-code.png.webp&#8221; \/&gt;<\/figure>\n<\/div>\n<p><strong><span>\u8f93\u51fa<\/span><\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li><span>Excel \u6587\u4ef6\uff08\u201centities_analysis.xlsx\u201d\uff09\u5c06\u81ea\u52a8\u4e0b\u8f7d\u3002<\/span><\/li>\n<\/ul>\n<h2 id=\"h-turning-entity-insights-into-action-your-competitive-advantage\" class=\"wp-block-heading\"><span>\u5c06\u5b9e\u4f53\u6d1e\u5bdf\u8f6c\u5316\u4e3a\u884c\u52a8\uff1a\u60a8\u7684\u7ade\u4e89\u4f18\u52bf<\/span><\/h2>\n<p><span>\u60a8\u7684\u5206\u6790\u63d0\u4f9b\u4e86\u6709\u529b\u7684\u6570\u636e\uff1a\u5171\u4eab\u548c\u552f\u4e00\u5b9e\u4f53\u7684\u76f4\u89c2\u7ec6\u5206\uff0c\u4ee5\u53ca\u8be6\u7ec6\u7684\u7535\u5b50\u8868\u683c\u3002\u73b0\u5728\uff0c\u8ba9\u6211\u4eec\u5c06\u5176\u8f6c\u53d8\u4e3a\u60a8\u7f51\u7ad9\u7684\u6218\u7565\u8def\u7ebf\u56fe\u3002<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-438268 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Visualization-Venn-Diagram-of-the-Entities-Unique-and-Shared-between-two-Domains.png.webp\" alt=\"\u53ef\u89c6\u5316\uff1a\u4e24\u4e2a\u57df\u4e4b\u95f4\u552f\u4e00\u548c\u5171\u4eab\u5b9e\u4f53\u7684\u7ef4\u6069\u56fe\u3002\u8bf7\u6ce8\u610f\uff0c\u8fd9\u662f\u4e24\u4e2a\u7f51\u7ad9\u7684\u4e00\u4e2a\u5c0f\u6837\u672c\u3002\u8fdb\u884c\u5b9e\u4f53\u5206\u6790\u65f6\uff0c\u60a8\u5e94\u8be5\u6db5\u76d6\u7f51\u7ad9\u4e0a\u7684\u6240\u6709\u9875\u9762\u3002\u00a0\" width=\"590\" height=\"384\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Visualization-Venn-Diagram-of-the-Entities-Unique-and-Shared-between-two-Domains.png.webp 590w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Visualization-Venn-Diagram-of-the-Entities-Unique-and-Shared-between-two-Domains-519x338.png.webp 519w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Visualization-Venn-Diagram-of-the-Entities-Unique-and-Shared-between-two-Domains-174x113.png.webp 174w\" data-lazy-sizes=\"(max-width: 590px) 100vw, 590px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Visualization-Venn-Diagram-of-the-Entities-Unique-and-Shared-between-two-Domains.png.webp\" data-ll-status=\"loaded\" \/><figcaption class=\"wp-element-caption\"><em><span>\u4e24\u4e2a\u57df\u4e4b\u95f4\u7684\u5b9e\u4f53\uff08\u552f\u4e00\u5b9e\u4f53\u548c\u5171\u4eab\u5b9e\u4f53\uff09\u7684\u7ef4\u6069\u56fe\u3002\u8bf7\u6ce8\u610f\uff0c\u8fd9\u662f\u4e24\u4e2a\u7f51\u7ad9\u7684\u4e00\u4e2a\u5c0f\u6837\u672c\u3002\u8fdb\u884c\u5b9e\u4f53\u5206\u6790\u65f6\uff0c\u60a8\u5e94\u8be5\u6db5\u76d6\u7f51\u7ad9\u4e0a\u7684\u6240\u6709\u9875\u9762\u3002\u00a0<\/span><\/em><\/figcaption><\/figure>\n<\/div>\n<h3 id=\"h-1-target-competitor-gaps\" class=\"wp-block-heading\"><span>1. \u7784\u51c6\u7ade\u4e89\u5bf9\u624b\u7684\u5dee\u8ddd<\/span><\/h3>\n<ul class=\"wp-block-list\">\n<li><strong><span>\u5b9e\u4f53\u9a71\u52a8\u7684\u673a\u4f1a<\/span><\/strong>\n<ul class=\"wp-block-list\">\n<li><span>\u60a8\u6709\u4e00\u4e2a\u7ade\u4e89\u5bf9\u624b\u6392\u540d\u7684\u9875\u9762\u5217\u8868\uff0c\u6db5\u76d6\u4e86\u60a8\u7684\u7f51\u7ad9\u6240\u7f3a\u5c11\u7684\u5b9e\u4f53\u3002<\/span><\/li>\n<li><span>\u8fc7\u6ee4\u5217\u8868\u4ec5\u5305\u542b\u9002\u5408\u60a8\u884c\u4e1a\u7684 URL\uff08\u4f8b\u5982\uff0c\u8003\u8651\u5220\u9664\u7279\u5b9a\u4e8e\u5ba2\u6237\u7684\u6848\u4f8b\u7814\u7a76\uff09\u3002<\/span><\/li>\n<li><span>\u4f7f\u7528 Ahrefs \u7b49\u5de5\u5177\u6765\u51c6\u786e\u4e86\u89e3\u5b83\u4eec\u6392\u540d\u7684\u6761\u4ef6\u3002\u8fd9\u662f\u60a8\u5c1a\u672a\u5f00\u53d1\u7684\u5185\u5bb9\u6f5c\u529b\u3002<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-438269 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Entity-driven-opportunities.png\" alt=\"\u5b9e\u4f53\u9a71\u52a8\u7684\u673a\u4f1a\" width=\"1171\" height=\"519\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Entity-driven-opportunities.png 1171w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Entity-driven-opportunities-600x266.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Entity-driven-opportunities-800x355.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Entity-driven-opportunities-200x89.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Entity-driven-opportunities-768x340.png.webp 768w\" data-lazy-sizes=\"(max-width: 1171px) 100vw, 1171px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Entity-driven-opportunities.png\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<ul class=\"wp-block-list\">\n<li><strong><span>\u6269\u5927\u5185\u5bb9\u8303\u56f4<\/span><\/strong>\n<ul class=\"wp-block-list\">\n<li><span>\u8bc6\u522b\u72ec\u7279\u5b9e\u4f53\u5185\u7684\u6a21\u5f0f\u3002\u8fd9\u4e9b\u4ee3\u8868\u4e86\u60a8\u53ef\u4ee5\u64c5\u957f\u7684\u66f4\u5e7f\u6cdb\u7684\u4e3b\u9898\u9886\u57df\u3002<\/span><\/li>\n<li><span>\u4f7f\u7528<\/span><a href=\"https:\/\/searchengineland.com\/keyword-research-for-seo-6-questions-you-must-ask-yourself-393823\"><span>\u5173\u952e\u5b57\u7814\u7a76<\/span><\/a><span>\u6765\u6269\u5c55\u60a8\u7684\u5185\u5bb9\u7b56\u7565\uff0c\u91cd\u70b9\u5173\u6ce8\u8fd9\u4e9b\u201c\u5927\u5c40\u201d\u9886\u57df\u3002<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-438361 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Simplified-example-from-Wikidata-Knowledge-Graph.png\" alt=\"\u6765\u81ea Wikidata \u77e5\u8bc6\u56fe\u8c31\u7684\u7b80\u5316\u793a\u4f8b\" width=\"900\" height=\"954\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Simplified-example-from-Wikidata-Knowledge-Graph.png 900w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Simplified-example-from-Wikidata-Knowledge-Graph-319x338.png.webp 319w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Simplified-example-from-Wikidata-Knowledge-Graph-566x600.png.webp 566w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Simplified-example-from-Wikidata-Knowledge-Graph-107x113.png.webp 107w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Simplified-example-from-Wikidata-Knowledge-Graph-768x814.png.webp 768w\" data-lazy-sizes=\"(max-width: 900px) 100vw, 900px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Simplified-example-from-Wikidata-Knowledge-Graph.png\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<p><span>\u6b64\u5916\uff0c\u5982\u679c\u5176\u4ed6\u5b9e\u4f53\u6307\u5411\u7279\u5b9a\u884c\u4e1a\uff0c\u8bf7\u8003\u8651\u5236\u4f5c\u5c55\u793a\u60a8\u4e13\u4e1a\u77e5\u8bc6\u7684\u5185\u5bb9\u3002<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u4f7f\u7528\u5173\u952e\u5b57\u7814\u7a76\u6765\u786e\u5b9a\u4eba\u4eec\u5728\u8fd9\u4e9b\u7c7b\u522b\u4e2d\u641c\u7d22\u7684\u5185\u5bb9\uff0c\u5e76\u4f7f\u7528\u6709\u4ef7\u503c\u7684\u5185\u5bb9\u6765\u89e3\u51b3\u8fd9\u4e9b\u95ee\u9898\u3002<\/span><\/li>\n<li><span>\u8fd9\u6837\uff0c\u60a8\u7684\u5b9e\u4f53\u5206\u6790\u53ef\u4ee5\u5e2e\u52a9\u60a8\u6269\u5c55\u7f51\u7ad9\u7684\u7126\u70b9\uff0c\u4ee5\u6db5\u76d6\u76ee\u6807\u53d7\u4f17\u6240\u5bfb\u627e\u7684\u5b8f\u89c2\u4e3b\u9898\u3002<\/span><\/li>\n<\/ul>\n<p><strong><em><span>\u6df1\u5165\u6316\u6398\uff1a<\/span><a href=\"https:\/\/searchengineland.com\/google-e-e-a-t-guide-seo-394191\"><span>\u4e86\u89e3 EEAT \u7684 SEO \u6307\u5357<\/span><\/a><\/em><\/strong><\/p>\n<h3 id=\"h-2-speak-google-s-language\" class=\"wp-block-heading\"><span>2. \u4f7f\u7528 Google \u7684\u8bed\u8a00<\/span><\/h3>\n<ul class=\"wp-block-list\">\n<li><strong><span>\u8bed\u4e49\u63d0\u5347\uff1a<\/span><\/strong><span>\u00a0Google \u4e3a\u60a8\u7684\u5229\u57fa\u5e02\u573a\u4f7f\u7528\u7684\u5b9e\u4f53\u5217\u8868\u662f\u7eaf\u91d1\uff01\u4f7f\u7528\u8fd9\u4e9b\u5b9e\u4f53\u4f5c\u4e3a\u5185\u90e8\u94fe\u63a5\u951a\u70b9\uff0c\u5728\u60a8\u7684\u5185\u5bb9\u4e4b\u95f4\u5efa\u7acb\u4e30\u5bcc\u7684\u8054\u7cfb\u3002<\/span><\/li>\n<li><strong><span>\u6e05\u6670\u5ea6\u662f\u5173\u952e\uff1a<\/span><\/strong><span>\u5c06\u8fd9\u4e9b\u5b9e\u4f53\u89c6\u4e3a\u540c\u4e49\u8bcd\u3002\u7528\u5b83\u4eec\u66ff\u6362\u73b0\u6709\u5185\u5bb9\u4e2d\u4e0d\u592a\u5177\u4f53\u7684\u672f\u8bed\uff0c\u4ee5\u5411 Google \u53d1\u51fa\u76f8\u5173\u6027\u4fe1\u53f7\u3002<\/span><\/li>\n<\/ul>\n<p><span>\u4ee5\u4e0b\u662f\u4e00\u4e2a\u4f8b\u5b50\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u5047\u8bbe\u60a8\u73b0\u6709\u7684\u6807\u9898\u6807\u7b7e\u662f\uff1a\u201c\u63d0\u5347\u60a8\u7684\u5728\u7ebf\u5f71\u54cd\u529b\u201d\u3002\u00a0<\/span><\/li>\n<li><span>\u8fd0\u884c\u5b9e\u4f53\u5206\u6790\u540e\uff0c\u60a8\u53ef\u80fd\u4f1a\u53d1\u73b0\u8fd9\u4e9b\u76f8\u5173\u5b9e\u4f53\uff1a\u201c\u7f51\u9875\u8bbe\u8ba1\u201d\u548c\u201c\u672c\u5730 SEO\u201d\u3002\u00a0<\/span><\/li>\n<li><span>\u4f7f\u7528\u5b9e\u4f53\u7684\u4fee\u6539\u540e\u7684\u6807\u9898\u6807\u7b7e\u53ef\u4ee5\u662f\uff1a\u201c\u7f51\u9875\u8bbe\u8ba1\uff1a\u63d0\u5347\u60a8\u7684\u672c\u5730 SEO\u201d<\/span><\/li>\n<\/ul>\n<p><strong><span>\u6ce8\u610f\uff1a<\/span><\/strong><span>\u59cb\u7ec8\u786e\u4fdd\u60a8\u7684\u6807\u9898\u6807\u7b7e\u4ecd\u7136\u81ea\u7136\u9605\u8bfb\u5e76\u5438\u5f15\u7528\u6237\u70b9\u51fb\u3002<\/span><\/p>\n<h2 id=\"h-beyond-competitor-entity-analysis-how-to-make-this-even-more-advanced\" class=\"wp-block-heading\"><span>\u8d85\u8d8a\u7ade\u4e89\u5bf9\u624b\u5b9e\u4f53\u5206\u6790\uff1a\u5982\u4f55\u4f7f\u5176\u66f4\u52a0\u5148\u8fdb<\/span><\/h2>\n<p><span>\u8fd9\u6b21\u7ade\u4e89\u5bf9\u624b\u5ba1\u8ba1\u63ed\u793a\u4e86\u9ad8\u5c42\u6b21\u7684\u4e3b\u9898\u5dee\u8ddd\uff0c\u4f46\u771f\u6b63\u7684\u5b9e\u4f53\u5206\u6790\u80fd\u529b\u5728\u4e8e\u5176\u7c92\u5ea6\u3002<\/span><\/p>\n<p><span>\u5b83\u6709\u5c40\u9650\u6027\uff0c\u7279\u522b\u662f\u56e0\u4e3a\u6700\u663e\u8457\u7684\u5b9e\u4f53\u5e76\u4e0d\u603b\u662f\u51fa\u73b0\u5728\u6807\u9898\u6807\u7b7e\u3001URL \u548c\u5143\u63cf\u8ff0\u4e2d\u3002<\/span><\/p>\n<p><span>\u901a\u8fc7\u5206\u6790\u5355\u4e2a\u9875\u9762\u7ea7\u522b\u7684\u5b9e\u4f53\uff0c\u60a8\u53ef\u4ee5\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><strong><span>\u9006\u5411\u5de5\u7a0b\u7ade\u4e89\u5bf9\u624b\u7684\u6210\u529f\uff1a<\/span><\/strong><span>\u5256\u6790\u6392\u540d\u9ad8\u4e8e\u60a8\u7684\u9875\u9762\uff0c\u4ee5\u67e5\u660e\u786e\u5207\u7684\u5b9e\u4f53\u53ca\u5176\u5bf9\u5176\u4e3b\u9898\u6743\u5a01\u7684\u663e\u8457\u6027\u8d21\u732e\u3002<\/span><\/li>\n<li><strong><span>\u8d85\u8d8a\u5173\u952e\u8bcd\u8fdb\u884c\u4f18\u5316\uff1a<\/span><\/strong><span>\u786e\u5b9a\u5728\u5185\u5bb9\u7ed3\u6784\u4e2d\u4f55\u5904\u6218\u7565\u6027\u5730\u5408\u5e76\u5b9e\u4f53\uff08\u8d85\u8d8a\u6807\u9898\u548c\u5143\u6570\u636e\uff09\uff0c\u4ee5\u83b7\u5f97\u6700\u5927\u7684\u76f8\u5173\u4fe1\u53f7\u3002<\/span><\/li>\n<li><strong><span>\u8bed\u4e49\u5185\u90e8\u94fe\u63a5\uff1a<\/span><\/strong><span>\u901a\u8fc7\u4f7f\u7528\u5b9e\u4f53\u5173\u7cfb\u6765\u6307\u5bfc\u60a8\u7684\u5185\u90e8\u94fe\u63a5\u7b56\u7565\uff0c\u52a0\u5f3a\u60a8\u7f51\u7ad9\u7684\u4e3b\u9898\u67b6\u6784\u3002<\/span><\/li>\n<\/ul>\n<p><span>\u60a8\u53ef\u4ee5\u4f7f\u7528 TextRazor \u5206\u6790\u7ade\u4e89\u5bf9\u624b\u7684\u6bcf\u4e2a\u7f51\u9875\u5e76\u5c06\u7ed3\u679c\u5b58\u50a8\u5728\u5d4c\u5165\u4e2d\uff0c\u4ece\u800c\u66f4\u6df1\u5165\u5730\u8fdb\u884c\u7ade\u4e89\u5bf9\u624b\u5206\u6790\u3002\u8fd9\u6837\u60a8\u5c31\u53ef\u4ee5\u627e\u5230\u4ed6\u4eec\u72ec\u6709\u7684\u5b9e\u4f53\u548c\u9875\u9762\u7684\u5b8c\u6574\u5217\u8868\u3002\u00a0<\/span><\/p>\n<p><span>\u867d\u7136\u8fd9\u662f\u4e00\u79cd\u5f7b\u5e95\u7684\u65b9\u6cd5\uff0c\u4f46\u50cf\u4e0a\u8ff0\u66f4\u7b80\u5355\u7684\u65b9\u6cd5\u901a\u5e38\u53ef\u4ee5\u63d0\u4f9b\u8db3\u591f\u7684\u89c1\u89e3\u3002\u8be6\u5c3d\u7684\u8def\u7ebf\u53ef\u80fd\u66f4\u6602\u8d35\uff0c\u6709\u65f6\u53ef\u80fd\u4f1a\u5bfc\u81f4\u6e05\u6670\u5ea6\u964d\u4f4e\u800c\u4e0d\u662f\u63d0\u9ad8\u3002<\/span><\/p>\n<\/div>\n<hr \/>\n<p><em><span>\u6211\u4eec\u9080\u8bf7\u6295\u7a3f\u4f5c\u8005\u4e3a Search Engine Land \u64b0\u5199\u5185\u5bb9\uff0c\u5e76\u6839\u636e\u4ed6\u4eec\u7684\u4e13\u4e1a\u77e5\u8bc6\u548c\u5bf9\u641c\u7d22\u793e\u533a\u7684\u8d21\u732e\u8fdb\u884c\u9009\u62e9\u3002\u6211\u4eec\u7684\u6295\u7a3f\u8005\u5728\u7f16\u8f91\u4eba\u5458\u7684\u76d1\u7763\u4e0b\u5de5\u4f5c<\/span><a href=\"https:\/\/searchengineland.com\/staff\/\"><span>\uff0c<\/span><\/a><span>\u5e76\u68c0\u67e5\u6295\u7a3f\u7684\u8d28\u91cf\u548c\u4e0e\u8bfb\u8005\u7684\u76f8\u5173\u6027\u3002\u4ed6\u4eec\u8868\u8fbe\u7684\u89c2\u70b9\u662f\u4ed6\u4eec\u81ea\u5df1\u7684\u3002<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5b9e\u4f53\u7ade\u4e89\u5bf9\u624b\u5206\u6790\u662f\u89e3\u9501\u66f4\u9ad8\u6392\u540d\u5e76\u9886\u5148\u4e8e\u7ade\u4e89\u5bf9\u624b\u7684\u5173\u952e\u3002\u901a\u8fc7\u4e86\u89e3 Google \u7684\u77e5\u8bc6\u56fe\u8c31\u548c\u5b9e\u4f53\u5173\u7cfb\uff0c\u60a8\u53ef\u4ee5\u6218\u7565 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1474","post","type-post","status-publish","format-standard","hentry","category-ppc"],"_links":{"self":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1474","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1474"}],"version-history":[{"count":2,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1474\/revisions"}],"predecessor-version":[{"id":3021,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1474\/revisions\/3021"}],"wp:attachment":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1474"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1474"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1474"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}