{"id":1444,"date":"2025-04-10T13:02:01","date_gmt":"2025-04-10T05:02:01","guid":{"rendered":"https:\/\/www.buygoogle.cc\/blog\/?p=1444"},"modified":"2025-04-10T13:51:08","modified_gmt":"2025-04-10T05:51:08","slug":"%e4%b8%ba%e4%bb%80%e4%b9%88%e7%8e%b0%e5%9c%a8%e6%98%af%e9%9d%9e%e8%90%a5%e5%88%a9%e5%b9%bf%e5%91%8a%e6%9c%80%e9%87%8d%e8%a6%81%e7%9a%84%e6%97%b6%e6%9c%ba","status":"publish","type":"post","link":"https:\/\/www.buygoogle.cc\/blog\/?p=1444","title":{"rendered":"\u4e3a\u4ec0\u4e48\u73b0\u5728\u662f\u975e\u8425\u5229\u5e7f\u544a\u6700\u91cd\u8981\u7684\u65f6\u673a"},"content":{"rendered":"<div class=\"bialty-container\">\n<p><span>\u8bb8\u591a\u975e\u8425\u5229\u7ec4\u7ec7\u5728\u5e74\u5e95\u90fd\u4f1a\u8fce\u6765\u6350\u6b3e\u6fc0\u589e\u3002<\/span><\/p>\n<p><span>\u56e0\u6b64\uff0c\u4ed6\u4eec\u7684\u6570\u5b57\u8425\u9500\u8ba1\u5212\u91cd\u70b9\u653e\u572811\u6708\u548c12\u6708\u3002\u00a0<\/span><\/p>\n<p><span>\u4f46\u8fd9\u91cc\u6709\u4e00\u4e2a\u79d8\u5bc6\uff1a\u5982\u679c\u4f60\u60f3\u5728\u5e74\u5e95\u83b7\u5f97\u6350\u6b3e\uff0c\u4f60\u9700\u8981\u73b0\u5728\u6253\u597d\u57fa\u7840 &#8211; \u5e76\u5728\u6574\u4e2a\u6625\u5b63\u53ca\u4ee5\u540e\u7ee7\u7eed\u575a\u6301\u4e0b\u53bb\u3002\u00a0<\/span><\/p>\n<p><span>\u4ee5\u4e0b\u662f\u6211\u5bf9\u5982\u4f55\u5229\u7528<\/span><a href=\"https:\/\/searchengineland.com\/guide\/what-is-paid-search\"><span>PPC<\/span><\/a><span>\u5e7f\u544a\u5b9e\u73b0\u8fd9\u4e00\u76ee\u6807\u7684\u5efa\u8bae\u3002<\/span><\/p>\n<h2 id=\"h-keep-budgets-consistent\" class=\"wp-block-heading\"><span>\u4fdd\u6301\u9884\u7b97\u4e00\u81f4<\/span><\/h2>\n<p><span>\u7531\u4e8e\u91cd\u89c6\u5e74\u5e95\u6350\u8d60\uff0c\u8bb8\u591a\u975e\u8425\u5229\u7ec4\u7ec7\u5c06\u6682\u505c\u6240\u6709\u5e7f\u544a\u76f4\u81f3 11 \u6708\u3002\u8fd9\u4e0d\u662f\u4e00\u4e2a\u597d\u7684\u957f\u671f\u6218\u7565\u3002\u00a0<\/span><\/p>\n<p><span>\u4e0e\u6240\u6709 Google \u5e7f\u544a\u4e00\u6837\uff0c\u4e00\u81f4\u6027\u662f\u5173\u952e\u2014\u2014\u5373\u4f7f\u5bf9\u4e8e\u975e\u8425\u5229\u7ec4\u7ec7\u800c\u8a00\u4e5f\u662f\u5982\u6b64\u3002<\/span><\/p>\n<p><span>\u8fd9\u662f\u6211\u4eec\u4e0e\u975e\u8425\u5229\u5ba2\u6237\u5171\u540c\u52aa\u529b\u5b9e\u73b0\u7684\u76ee\u6807\u3002\u4f8b\u5982\uff0c\u4e00\u4f4d\u5ba2\u6237\u7ed9\u4e86\u6211\u4eec\u4e00\u4e2a\u7075\u6d3b\u7684\u9884\u7b97\uff1a\u53ea\u8981\u6211\u4eec\u7684\u5e7f\u544a\u80fd\u5e26\u6765\u6b63\u56de\u62a5\uff0c\u4e00\u5207\u7686\u6709\u53ef\u80fd\u3002\u00a0<\/span><\/p>\n<p><span>\u4ece 2020 \u5e74\u5230 2021 \u5e74\uff0c\u8fd9\u4e00\u4e3e\u63aa\u53d1\u6325\u4e86\u5de8\u5927\u4f5c\u7528\uff0c\u5f53\u65f6\u65b0\u51a0\u80ba\u708e\u548c\u5176\u4ed6\u56e0\u7d20\u5e2e\u52a9\u63a8\u52a8\u4e86\u4eba\u4eec\u5bf9\u6211\u4eec\u975e\u8425\u5229\u7ec4\u7ec7\u7684\u6148\u5584\u4e8b\u4e1a\u7684\u5174\u8da3\u548c\u8f6c\u53d8\u3002<\/span><\/p>\n<p><span>\u4f46\u662f\uff0c\u5f53 2023 \u5e74\u5174\u8da3\u548c\u8f6c\u5316\u901f\u5ea6\u653e\u7f13\u65f6\uff0c\u6211\u4eec\u57fa\u4e8e\u56de\u62a5\u7684\u7075\u6d3b\u5e7f\u544a\u9884\u7b97\u5c06\u4e0b\u964d\u5230\u5e7f\u544a\u5f71\u54cd\u53ef\u4ee5\u5ffd\u7565\u4e0d\u8ba1\u7684\u6c34\u5e73\u3002\u00a0<\/span><\/p>\n<p><span>\u6211\u4eec\u6ca1\u6709\u8fd9\u6837\u505a\uff0c\u800c\u662f\u4e0e\u5ba2\u6237\u8fdb\u884c\u4e86\u4ea4\u8c08\uff0c\u4ed6\u4eec\u540c\u610f\u6bcf\u6708\u8bbe\u5b9a 3,000 \u7f8e\u5143\u7684\u57fa\u672c\u9884\u7b97\uff0c\u8fd9\u6837\u6211\u4eec\u5c31\u53ef\u4ee5\u4e13\u6ce8\u4e8e\u5f00\u5c55\u6350\u6b3e\u6d3b\u52a8\u4ee5\u53ca\u63d0\u9ad8\u53c2\u4e0e\u5ea6\u548c\u77e5\u540d\u5ea6\u3002\u00a0<\/span><\/p>\n<p><span>\u8fd9\u79cd\u65b9\u6cd5\u786e\u5b9e\u53d6\u5f97\u4e86\u56de\u62a5\u3002\u4ece\u4e0b\u56fe\u53ef\u4ee5\u770b\u51fa\uff0c\u6211\u4eec\u5728\u5168\u5e74\u4fdd\u6301\u4e86 Google Ads \u6295\u8d44\u7a33\u5b9a\uff0c\u5e76\u4e14\u6bcf\u4e2a\u6708\u90fd\u7ee7\u7eed\u83b7\u5f97\u6b63\u56de\u62a5\u3002\u6211\u4eec\u5728\u67d0\u4e9b\u6708\u4efd\u6536\u652f\u5e73\u8861\uff0c\u800c\u5728\u5176\u4ed6\u6708\u4efd\u5219\u53d6\u5f97\u4e86\u76c8\u5229\u3002\u00a0<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-438189 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Google-Ads-investment-vs-revenue-nonprofit-example.png.webp\" alt=\"Google Ads \u6295\u8d44\u4e0e\u6536\u5165 - \u975e\u8425\u5229\u7ec4\u7ec7\u793a\u4f8b\" width=\"1600\" height=\"759\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Google-Ads-investment-vs-revenue-nonprofit-example.png.webp 1600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Google-Ads-investment-vs-revenue-nonprofit-example-600x285.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Google-Ads-investment-vs-revenue-nonprofit-example-800x380.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Google-Ads-investment-vs-revenue-nonprofit-example-200x95.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Google-Ads-investment-vs-revenue-nonprofit-example-768x364.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Google-Ads-investment-vs-revenue-nonprofit-example-1536x729.png 1536w\" data-lazy-sizes=\"(max-width: 1600px) 100vw, 1600px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/03\/Google-Ads-investment-vs-revenue-nonprofit-example.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<p><span>\u5230\u4e86 11 \u6708\u548c 12 \u6708\uff0c\u6536\u5165\u6570\u5b57\u5c31\u5f00\u59cb\u589e\u52a0\u3002\u00a0<\/span><\/p>\n<p><span>\u6211\u5f3a\u70c8\u6000\u7591\uff0c\u5982\u679c\u8fd9\u4f4d\u5ba2\u6237\u5168\u5e74\u6ca1\u6709\u7ee7\u7eed\u6295\u8d44\u4e8e\u5e7f\u544a\uff0c\u6211\u4eec\u4eca\u5e74\u7684\u4e1a\u7ee9\u4f1a\u6bd4\u53bb\u5e74\u597d\u5f97\u591a\u3002\u00a0<\/span><\/p>\n<p><strong><em><span>\u6df1\u5165\u4e86\u89e3\uff1a<\/span><a href=\"https:\/\/searchengineland.com\/google-ads-donations-nonprofit-429533\"><span>\u5982\u4f55\u4f7f\u7528 Google Ads \u4e3a\u60a8\u7684\u975e\u8425\u5229\u7ec4\u7ec7\u83b7\u5f97\u66f4\u591a\u6350\u6b3e<\/span><\/a><\/em><\/strong><\/p>\n<h2 id=\"h-monitor-the-competition\" class=\"wp-block-heading\"><span>\u76d1\u63a7\u7ade\u4e89<\/span><\/h2>\n<p><span>\u5982\u679c\u60a8\u9700\u8981\u8fdb\u4e00\u6b65\u7684\u52a8\u529b\u6765\u5728\u5168\u5e74\u4fdd\u6301\u57fa\u672c\u7684\u6bcf\u6708\u5e7f\u544a\u9884\u7b97\uff0c\u8bf7\u76d1\u63a7\u60a8\u7684\u7ade\u4e89\u5bf9\u624b\u3002\u00a0<\/span><\/p>\n<p><span>\u901a\u8fc7\u4f7f\u7528\u4e0d\u540c\u7684\u5de5\u5177\uff0c\u60a8\u53ef\u4ee5\u67e5\u770b\u7ade\u4e89\u7684\u975e\u8425\u5229\u7ec4\u7ec7\u662f\u5426\u5728\u5927\u578b\u6350\u8d60\u6708\u4efd\u4e4b\u5916\u6682\u505c\u6216\u64a4\u56de\u4ed6\u4eec\u7684\u6d3b\u52a8 &#8211; \u8fd9\u53ef\u4ee5\u4e3a\u60a8\u4f20\u64ad\u4fe1\u606f\u6253\u5f00\u5927\u95e8\u3002\u00a0<\/span><\/p>\n<h2 id=\"h-don-t-obsess-about-competitors-nbsp\" class=\"wp-block-heading\"><span>\u4e0d\u8981\u8fc7\u5206\u5173\u6ce8\u7ade\u4e89\u5bf9\u624b\u00a0<\/span><\/h2>\n<p><span>\u867d\u7136\u4f60\u8981\u5173\u6ce8\u975e\u8425\u5229\u6027\u7ade\u4e89\u5bf9\u624b\uff0c\u4f46\u4f60\u4e0d\u5e94\u8be5\u8fc7\u5206\u5173\u6ce8\u4ed6\u4eec\u5728\u505a\u4ec0\u4e48\u3002\uff08\u8fd9\u4e5f\u9002\u7528\u4e8e\u8425\u5229\u6027\u5e7f\u544a\u5546\u3002\uff09<\/span><\/p>\n<p><span>\u51e0\u5e74\u524d\uff0c\u6211\u4eec\u4e00\u5bb6\u975e\u8425\u5229\u6027\u5ba2\u6237\u7684\u7ade\u4e89\u5bf9\u624b\u8058\u8bf7\u4e86\u4e00\u4f4d\u77e5\u540d\u660e\u661f\u4ee3\u8a00\u4eba\u3002\u8fd9\u4f4d\u660e\u661f\u7684\u5bb6\u4eba\u6df1\u53d7\u8be5\u4e8b\u4e1a\u7684\u5f71\u54cd\uff0c\u5e76\u79ef\u6781\u63a8\u5e7f\u53e6\u4e00\u5bb6\u975e\u8425\u5229\u6027\u673a\u6784\u3002\u00a0<\/span><\/p>\n<p><span>\u63d0\u9ad8\u4eba\u4eec\u5bf9\u91cd\u8981\u4e8b\u4e1a\u7684\u8ba4\u8bc6\u5bf9\u6bcf\u4e2a\u4eba\u6765\u8bf4\u90fd\u662f\u4e00\u4ef6\u597d\u4e8b\u2014\u2014\u4f46\u4e0e\u6b64\u540c\u65f6\uff0c\u6211\u7684\u975e\u8425\u5229\u5ba2\u6237\u5728\u652f\u6301\u8fd9\u4e00\u4e8b\u4e1a\u65b9\u9762\u4e5f\u53d1\u6325\u7740\u91cd\u8981\u4f5c\u7528\u3002\u6211\u62c5\u5fc3\u6211\u4eec\u65e0\u6cd5\u4e0e\u540d\u4eba\u4ee3\u8a00\u4eba\u201c\u7ade\u4e89\u201d\uff0c\u65e0\u6cd5\u4f20\u8fbe\u6211\u4eec\u7684\u4fe1\u606f\u3002\u00a0<\/span><\/p>\n<p><span>\u4f46\u4f60\u731c\u600e\u4e48\u7740\uff1f\u6211\u4eec\u505a\u5230\u4e86\uff0c\u800c\u4e14\u73b0\u5728\u8fd8\u5728\u505a\u5230\u3002\u00a0<\/span><\/p>\n<p><span>\u4e0d\u5e78\u7684\u662f\uff0c\u5728\u8fd9\u79cd\u60c5\u51b5\u4e0b\uff0c\u7ade\u4e89\u5bf9\u624b\u7684\u975e\u8425\u5229\u7ec4\u7ec7\u6ca1\u6709\u5145\u5206\u5229\u7528\u540d\u4eba\u4ee3\u8a00\u4eba\u6765\u63a8\u5e7f\u4ed6\u4eec\u7684\u7f51\u7ad9\u548c\u8425\u9500\u6d3b\u52a8\u3002\u8fd9\u7ed9\u6211\u4eec\u7559\u4e0b\u4e86\u4e00\u4e2a\u673a\u4f1a\uff0c\u8ba9\u6211\u4eec\u53ef\u4ee5\u5ba3\u4f20\u6211\u4eec\u7684\u5ba2\u6237\u5728\u8fd9\u4e2a\u9886\u57df\u6240\u505a\u7684\u91cd\u8981\u5de5\u4f5c\uff0c\u5e76\u5411\u6211\u4eec\u63d0\u4f9b\u66f4\u591a\u6350\u6b3e\u3002\u00a0<\/span><\/p>\n<div class=\"nl-inline-form border py-2 px-1 my-2\">\n<div class=\"row\">\n<div class=\"col-12\"><\/div>\n<\/div>\n<div class=\"row align-items-center nl-inline-container\">\n<div class=\"col-12 col-lg-3 col-xl-4 pe-md-0 pb-2 pb-lg-0\">\n<p class=\"inline-form-text text-center mb-0\"><span>\u83b7\u53d6\u641c\u7d22\u8425\u9500\u4eba\u5458\u6240\u4f9d\u8d56\u7684\u65b0\u95fb\u901a\u8baf\u3002<\/span><\/p>\n<\/div>\n<div class=\"col-12 col-lg-7 col-xl-6  pe-lg-0\">\n<div class=\"form-nl-inline\">\n<div class=\"row g-0\">\n<div class=\"form-group col-12 col-lg-8 mb-0\"><label class=\"visually-hidden\" for=\"nl-inlineEmail\"><span>\u4f01\u4e1a\u7535\u5b50\u90ae\u4ef6\u5730\u5740<\/span><\/label><\/div>\n<div class=\"col-12 col-lg-4 col-xl-4 mb-0\">\n<div id=\"article_inline_captcha\">\n<div><\/div>\n<\/div>\n<p><button id=\"inline-button\" class=\"btn btn-sel inlineButton w-100 rounded-0\" name=\"submit_button\" type=\"submit\"><span>\u4e3a\u6211\u62a5\u540d\uff01<\/span><\/button><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"col-12 col-lg-2 col-xl-2 ps-1\">\n<p class=\"text-center mb-0\"><a class=\"nl-terms\" href=\"https:\/\/searchengineland.com\/termsofuse\" target=\"_blank\" rel=\"noopener\" aria-label=\"\u5728\u65b0\u6807\u7b7e\u9875\u4e2d\u6253\u5f00\"><span>\u67e5\u770b\u6761\u6b3e\u3002<\/span><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\" \/>\n<h2 id=\"h-leverage-high-and-low-value-video-assets\" class=\"wp-block-heading\"><span>\u5229\u7528\u9ad8\u4ef7\u503c\uff08\u548c\u4f4e\u4ef7\u503c\uff09\u89c6\u9891\u8d44\u4ea7<\/span><\/h2>\n<p><span>\u6211\u4eec\u5f88\u5e78\u8fd0\uff0c\u4e0a\u9762\u63d0\u5230\u7684\u975e\u8425\u5229\u5ba2\u6237\u62e5\u6709\u4e00\u4e9b\u5f88\u68d2\u7684\u3001\u9ad8\u4ea7\u503c\u7684\u89c6\u9891\u8d44\u4ea7\uff0c\u6211\u4eec\u53ef\u4ee5\u5728\u4ed6\u4eec\u7684\u5e7f\u544a\u4e2d\u4f7f\u7528\u3002\u00a0<\/span><\/p>\n<p><span>\u4f46\u8fd9\u5e76\u4e0d\u610f\u5473\u7740\u4f60\u4e0d\u80fd\u4f7f\u7528\u4e0d\u90a3\u4e48\u5149\u9c9c\u7684\u8d44\u4ea7\u3002\u6211\u4eec\u5df2\u7ecf\u770b\u5230\uff0c\u5373\u4f7f\u662f\u5236\u4f5c\u4ef7\u503c\u8f83\u4f4e\u7684\u8d44\u4ea7\uff08\u5c24\u5176\u662f\u89c6\u9891\uff09\u4e5f\u80fd\u8868\u73b0\u5f97\u975e\u5e38\u597d\u3002\u00a0<\/span><\/p>\n<p><span>\u56e0\u6b64\uff0c\u5982\u679c\u60a8\u6709\u4e00\u4e2a\u53ef\u9760\u7684\u89c6\u9891\u63a8\u8350\uff0c\u800c\u4e14\u5236\u4f5c\u6210\u672c\u53c8\u4e0d\u9ad8\uff0c\u90a3\u5c31\u522b\u8d39\u5fc3\u4e86\u3002\u8d76\u7d27\u5229\u7528\u5b83\u5427\uff01<\/span><\/p>\n<p><span>\u4e13\u6ce8\u4e8e\u5411\u5408\u9002\u7684\u4eba\u4f20\u8fbe\u80fd\u5f15\u8d77\u4ed6\u4eec\u5171\u9e23\u7684\u4fe1\u606f\u3002\u5982\u679c\u4f60\u7684\u8d44\u4ea7\u6709\u70b9\u7c97\u7cd9\uff0c\u90a3\u53ef\u80fd\u5e76\u4e0d\u91cd\u8981\u3002<\/span><\/p>\n<p><span>\u6211\u4eec\u8fd8\u53ef\u4ee5\u6d88\u9664\u4eba\u4eec\u5bf9\u89c6\u9891\u5e7f\u544a\u8d39\u7528\u9ad8\u6602\u7684\u770b\u6cd5\u3002\u4e8b\u5b9e\u5e76\u975e\u603b\u662f\u5982\u6b64\u3002\u8fd9\u53d6\u51b3\u4e8e\u4e0d\u540c\u7684\u56e0\u7d20\uff0c\u60a8\u901a\u5e38\u53ef\u4ee5\u8fdb\u884c\u8c03\u6574\u4ee5\u4fdd\u6301\u5728\u9884\u7b97\u8303\u56f4\u5185\u3002\u00a0<\/span><\/p>\n<p><span>\u6211\u4eec\u4e3a\u5ba2\u6237\u5236\u4f5c\u4e86\u89c6\u9891\u5e7f\u544a\u6d3b\u52a8\uff0c\u6bcf\u6708\u5e7f\u544a\u6d3b\u52a8\u9884\u7b97\u4f4e\u81f3 500 \u7f8e\u5143\uff0c\u4f46\u8fd9\u4e9b\u89c6\u9891\u5e7f\u544a\u5728\u5c55\u793a\u6b21\u6570\u548c\u89c2\u770b\u6b21\u6570\u65b9\u9762\u4ecd\u7136\u5177\u6709\u5f3a\u5927\u7684\u5f71\u54cd\u529b\u3002\u00a0<\/span><\/p>\n<p><span>\u5f53\u89c6\u9891\u5e7f\u544a\u7cfb\u5217\u7cbe\u5fc3\u5b9a\u4f4d\u65f6\uff0c\u4ee4\u4eba\u60ca\u8bb6\u7684\u662f\uff0c\u6709\u5f88\u591a\u4eba\u4f1a\u89c2\u770b\u4e00\u4e24\u5206\u949f\u7684\u89c6\u9891\u5e7f\u544a\u76f4\u5230\u6700\u540e &#8211; \u5e76\u70b9\u51fb\u8fdb\u5165\u767b\u5f55\u9875\u9762\u3002\u00a0<\/span><\/p>\n<h2 id=\"h-get-out-of-your-comfort-zone\" class=\"wp-block-heading\"><span>\u8d70\u51fa\u4f60\u7684\u8212\u9002\u533a<\/span><\/h2>\n<p><span>\u6211\u5df2\u8c08\u5230\u5168\u5e74\u4fdd\u6301\u7a33\u5b9a\u57fa\u7840\u9884\u7b97\u7684\u5fc5\u8981\u6027\u3002\u00a0<\/span><\/p>\n<p><span>\u4f46\u8fd9\u5e76\u4e0d\u610f\u5473\u7740\u60a8\u4e0d\u5e94\u8be5\u5728\u6350\u8d60\u5b63\u8282\u5927\u5e45\u589e\u52a0\u9884\u7b97\u3002\u00a0<\/span><\/p>\n<p><span>\u5f53\u7136\uff0c\u8fd9\u5305\u62ec 12 \u6708\u3002\u4f46\u4e5f\u5e94\u8be5\u5305\u62ec 11 \u6708\u548c 1 \u6708\u7684\u90e8\u5206\u65f6\u95f4\u3002\u00a0<\/span><\/p>\n<p><span>\u4ee5\u4e0b\u662f\u6211\u4eec\u601d\u8003\u7f8e\u56fd\u8282\u65e5\u6d3b\u52a8\u7684\u4e00\u4e9b\u6307\u5bfc\u539f\u5219\uff1a\u00a0<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><strong><span>11 \u6708\u4e2d\u65ec\u5230\u611f\u6069\u8282\u5468\u672b\u548c\u611f\u6069\u8282\u661f\u671f\u4e8c<\/span><\/strong><span>\uff1a\u5c06\u5e7f\u544a\u6d3b\u52a8\u9884\u7b97\u589e\u52a0 2 \u81f3 3 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href=\"https:\/\/searchengineland.com\/a-b-testing-mistakes-ppc-436695\"><span>PPC \u8425\u9500\u4eba\u5458\u5728 A\/B \u6d4b\u8bd5\u4e2d\u72af\u7684\u9519\u8bef\u4ee5\u53ca\u5982\u4f55\u89e3\u51b3\u8fd9\u4e9b\u9519\u8bef<\/span><\/a><\/em><\/strong><\/p>\n<h2 id=\"h-the-giving-season-starts-now\" class=\"wp-block-heading\"><span>\u6350\u8d60\u5b63\u8282\u73b0\u5728\u5f00\u59cb<\/span><\/h2>\n<p><span>\u867d\u7136\u60a8\u53ef\u80fd\u4e60\u60ef\u5c06\u5341\u4e8c\u6708\u89c6\u4e3a\u8d60\u9001\u793c\u7269\u7684\u5b63\u8282\uff0c\u4f46\u4e0d\u8981\u7b49\u5230\u90a3\u65f6\u624d\u5f00\u59cb\u505a\u5e7f\u544a\u3002\u00a0<\/span><\/p>\n<p><span>\u73b0\u5728\u5c31\u5f00\u59cb\u6253\u4e0b\u575a\u5b9e\u7684\u57fa\u7840 \u2013 \u5e76\u5f00\u59cb\u5c06\u6bcf\u4e2a\u5b63\u8282\u53d8\u6210\u4e00\u4e2a\u5949\u732e\u7684\u5b63\u8282\u3002\u00a0<\/span><\/p>\n<\/div>\n<hr \/>\n<p><em><span>\u6211\u4eec\u9080\u8bf7\u6295\u7a3f\u4f5c\u8005\u4e3a Search Engine Land \u64b0\u5199\u5185\u5bb9\uff0c\u5e76\u6839\u636e\u4ed6\u4eec\u7684\u4e13\u4e1a\u77e5\u8bc6\u548c\u5bf9\u641c\u7d22\u793e\u533a\u7684\u8d21\u732e\u8fdb\u884c\u9009\u62e9\u3002\u6211\u4eec\u7684\u6295\u7a3f\u8005\u5728\u7f16\u8f91\u4eba\u5458\u7684\u76d1\u7763\u4e0b\u5de5\u4f5c<\/span><a href=\"https:\/\/searchengineland.com\/staff\/\"><span>\uff0c<\/span><\/a><span>\u5e76\u68c0\u67e5\u6295\u7a3f\u7684\u8d28\u91cf\u548c\u4e0e\u8bfb\u8005\u7684\u76f8\u5173\u6027\u3002\u4ed6\u4eec\u8868\u8fbe\u7684\u89c2\u70b9\u662f\u4ed6\u4eec\u81ea\u5df1\u7684\u3002<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u8bb8\u591a\u975e\u8425\u5229\u7ec4\u7ec7\u5728\u5e74\u5e95\u90fd\u4f1a\u8fce\u6765\u6350\u6b3e\u6fc0\u589e\u3002 \u56e0\u6b64\uff0c\u4ed6\u4eec\u7684\u6570\u5b57\u8425\u9500\u8ba1\u5212\u91cd\u70b9\u653e\u572811\u6708\u548c12\u6708\u3002\u00a0 \u4f46\u8fd9\u91cc\u6709\u4e00\u4e2a\u79d8\u5bc6\uff1a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1444","post","type-post","status-publish","format-standard","hentry","category-ppc"],"_links":{"self":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1444","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1444"}],"version-history":[{"count":2,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1444\/revisions"}],"predecessor-version":[{"id":3011,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1444\/revisions\/3011"}],"wp:attachment":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1444"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1444"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1444"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}