{"id":1216,"date":"2025-02-12T09:13:57","date_gmt":"2025-02-12T01:13:57","guid":{"rendered":"https:\/\/www.buygoogle.cc\/blog\/?p=1216"},"modified":"2025-02-12T12:04:53","modified_gmt":"2025-02-12T04:04:53","slug":"google-%e5%9c%a8%e6%ac%a7%e6%b4%b2%e7%bb%8f%e6%b5%8e%e5%8c%ba%e7%9a%84%e5%85%a8%e6%96%b0%e6%90%9c%e7%b4%a2%e4%bd%93%e9%aa%8c","status":"publish","type":"post","link":"https:\/\/www.buygoogle.cc\/blog\/?p=1216","title":{"rendered":"Google \u5728\u6b27\u6d32\u7ecf\u6d4e\u533a\u7684\u5168\u65b0\u641c\u7d22\u4f53\u9a8c"},"content":{"rendered":"<p><span>\u8c37\u6b4c\u8868\u793a\uff0c\u8be5\u516c\u53f8\u4eca\u5929\u63a8\u51fa\u4e86\u4e00\u7cfb\u5217\u65b0\u7684\u641c\u7d22\u4f53\u9a8c\uff0c\u4ee5\u201c\u4e3a\u6570\u5b57\u5e02\u573a\u6cd5\u6848 (DMA) \u505a\u51c6\u5907\u201d\u3002\u5176\u4e2d\u5305\u62ec\u65b0\u7684\u4e30\u5bcc\u641c\u7d22\u7ed3\u679c\u3001\u805a\u5408\u5668\u5355\u5143\u548c\u7ec6\u5316\u82af\u7247\uff0c\u4ee5\u53ca\u65b0\u7684\u822a\u73ed\u641c\u7d22\u7ed3\u679c\u3002<\/span><\/p>\n<p><span>\u201c\u6709\u4e86\u8fd9\u4e9b\u65b0\u4f53\u9a8c\uff0cEEA \u56fd\u5bb6\/\u5730\u533a\u7684\u7528\u6237\u5728\u641c\u7d22\u201c\u6211\u9644\u8fd1\u7684\u9152\u5e97\u201d\u7b49\u67e5\u8be2\u65f6\u53ef\u80fd\u4f1a\u6ce8\u610f\u5230\u66f4\u591a\u89c6\u89c9\u548c\u5b9e\u4f53\u91cd\u70b9\u7ed3\u679c\u3002\u8fd9\u4e9b\u4f53\u9a8c\u65e8\u5728 (1) \u4e3a\u7528\u6237\u63d0\u4f9b\u4e30\u5bcc\u4e14\u76f8\u5173\u7684\u641c\u7d22\u4fe1\u606f\uff0c\u4ee5\u53ca (2) \u63d0\u9ad8\u751f\u6001\u7cfb\u7edf\u53c2\u4e0e\u8005\uff08\u805a\u5408\u5668\u3001\u4f9b\u5e94\u5546\u548c\u4f01\u4e1a\uff09\u5728\u641c\u7d22\u7ed3\u679c\u9875\u9762\u4e0a\u7684\u53ef\u89c1\u6027\uff0c\u201d\u8c37\u6b4c<\/span><a href=\"https:\/\/developers.google.com\/search\/blog\/2024\/02\/search-experiences-in-eea\"><span>\u5199\u9053<\/span><\/a><span>\u3002<\/span><\/p>\n<p><strong><span>\u4e3a\u805a\u5408\u5668\u548c\u4f9b\u5e94\u5546\u63d0\u4f9b\u8f6e\u64ad\u5f0f\u5bcc\u5a92\u4f53\u641c\u7d22\u7ed3\u679c<\/span><\/strong><span>\u3002Google \u5df2\u4e3a\u805a\u5408\u5668\u548c\u4f9b\u5e94\u5546\u63a8\u51fa\u4e86\u9488\u5bf9\u65c5\u884c\u3001\u672c\u5730\u548c\u8d2d\u7269\u67e5\u8be2\u7684\u5168\u65b0\u8f6e\u64ad\u5f0f\u5bcc\u5a92\u4f53\u641c\u7d22\u7ed3\u679c\u3002\u8fd9\u4e9b\u5bcc\u5a92\u4f53\u641c\u7d22\u7ed3\u679c\u56fe\u5757\u53ef\u80fd\u5305\u542b\u9875\u9762\u4e0a\u5b9e\u4f53\u7684\u4ef7\u683c\u3001\u8bc4\u5206\u548c\u56fe\u7247\u3002<\/span><\/p>\n<p><span>\u5b83\u770b\u8d77\u6765\u662f\u8fd9\u6837\u7684\uff1a<\/span><\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-437556\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/new-carousel-rich-result-622x600.png\" alt=\"\u65b0\u7684\u8f6e\u64ad\u4e30\u5bcc\u641c\u7d22\u7ed3\u679c\" width=\"622\" height=\"600\" \/><\/figure>\n<p><span>\u8c37\u6b4c\u8868\u793a\uff0c\u201c\u5982\u679c\u7f51\u9875\u4e0a\u6ca1\u6709\u7ed3\u6784\u5316\u6570\u636e\u6807\u8bb0\uff0c\u5219\u4f1a\u663e\u793a\u6807\u51c6\u6587\u672c\u7ed3\u679c\u3002\u201d<\/span><\/p>\n<p><span>\u5728\u53ef\u7528\u6027\u65b9\u9762\uff0c\u8c37\u6b4c\u8868\u793a\uff0c\u5b83\u4eec\u53ef\u4ee5\u9488\u5bf9\u65c5\u6e38\u3001\u672c\u5730\u548c\u8d2d\u7269\u67e5\u8be2\u8fdb\u884c\u663e\u793a\u3002\u5bf9\u4e8e\u8d2d\u7269\u67e5\u8be2\uff0c\u8f6e\u64ad\u5f0f\u4e30\u5bcc\u641c\u7d22\u7ed3\u679c\u5c06\u9996\u5148\u5728\u5fb7\u56fd\u3001\u6cd5\u56fd\u3001\u6377\u514b\u548c\u82f1\u56fd\u8fdb\u884c\u6d4b\u8bd5\u3002<\/span><\/p>\n<p><strong><span>\u805a\u5408\u5355\u5143\u548c\u7ec6\u5316\u82af\u7247<\/span><\/strong><span>\u3002\u8c37\u6b4c\u8fd8\u63a8\u51fa\u4e86\u65b0\u7684\u805a\u5408\u5355\u5143\u548c\u7ec6\u5316\u82af\u7247\uff0c\u8ba9\u7528\u6237\u53ef\u4ee5\u8f7b\u677e\u67e5\u770b\u5404\u81ea\u67e5\u8be2\u7684\u9876\u7ea7\u805a\u5408\u5668\u7ed3\u679c\uff0c\u8c37\u6b4c\u89e3\u91ca\u9053\u3002\u7528\u6237\u8fd8\u53ef\u4ee5\u70b9\u51fb\u201c\u66f4\u591a\u7f51\u7ad9\u201d\u67e5\u770b\u4e0e\u5176\u67e5\u8be2\u76f8\u5173\u7684\u5176\u4ed6\u805a\u5408\u5668\u7f51\u7ad9\u3002\u8c37\u6b4c\u4e3a\u6b64\u63d0\u4f9b\u4e86\u591a\u4e2a\u5355\u5143\uff0c\u5305\u62ec\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u5730\u70b9\u7f51\u7ad9<\/span><\/li>\n<li><span>\u62db\u8058\u7f51\u7ad9<\/span><\/li>\n<li><span>\u98de\u884c\u5730\u70b9<\/span><\/li>\n<li><span>\u4ea7\u54c1\u7f51\u7ad9\uff08\u9996\u5148\u5728\u5fb7\u56fd\u3001\u6cd5\u56fd\u3001\u6377\u514b\u548c\u82f1\u56fd\u8fdb\u884c\u6d4b\u8bd5\uff09<\/span><\/li>\n<\/ul>\n<p><strong><span>\u7ec6\u5316\u82af\u7247<\/span><\/strong><span>\u3002\u8c37\u6b4c\u5199\u9053\uff0c\u7ec6\u5316\u82af\u7247\uff0c\u4f8b\u5982\u201c\u5730\u70b9\u7f51\u7ad9\u201d\uff0c\u53ef\u4ee5\u5e2e\u52a9\u7528\u6237\u5c06\u641c\u7d22\u9875\u9762\u7684\u7126\u70b9\u96c6\u4e2d\u5728\u805a\u5408\u5668\u6587\u672c\u7ed3\u679c\u4e0a\u3002\u60a8\u53ef\u4ee5\u901a\u8fc7\u67e5\u770b\u641c\u7d22\u7ed3\u679c\u9876\u90e8\u6216\u70b9\u51fb\u65b0\u805a\u5408\u5668\u5355\u5143\u4e0a\u7684\u201c\u66f4\u591a\u7f51\u7ad9\u201d\u6765\u67e5\u770b\u8fd9\u4e9b\u5185\u5bb9\u3002<\/span><\/p>\n<p><span>\u8c37\u6b4c\u8868\u793a\uff0c\u201c\u51fa\u7248\u5546\u65e0\u9700\u589e\u52a0\u4efb\u4f55\u52a0\u4ef7\u5373\u53ef\u83b7\u5f97\u805a\u5408\u5355\u5143\u6216\u7cbe\u70bc\u82af\u7247\u7684\u8d44\u683c\u3002\u201d<\/span><\/p>\n<figure class=\"wp-block-image size-large\">&lt;img class=&quot;wp-image-437558 entered exited&quot; src=&quot;data:;base64,&#8221; alt=&#8221;\u5c06\u7f51\u7ad9\u653e\u5165\u641c\u7d22\u4e2d&#8221; width=&#8221;687&#8243; height=&#8221;600&#8243; data-lazy-srcset=&#8221;https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/place-sites-in-search-687&#215;600.png.webp 687w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/place-sites-in-search-387&#215;338.png.webp 387w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/place-sites-in-search-129&#215;113.png.webp 129w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/place-sites-in-search-768&#215;670.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/place-sites-in-search.png 850w&#8221; data-lazy-sizes=&#8221;(max-width: 687px) 100vw, 687px&#8221; data-lazy-src=&#8221;https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/place-sites-in-search-687&#215;600.png.webp&#8221; \/&gt;<\/figure>\n<p><span>\u6211\u4eec\u51e0\u5468\u524d\u5728\u8fd9\u91cc\u4ecb\u7ecd\u8fc7\u4e00\u4e9b\u73b0\u5b9e\u751f\u6d3b\u4e2d\u7684<\/span><a href=\"https:\/\/searchengineland.com\/google-to-change-european-search-results-to-show-comparison-sites-436600\"><span>\u4f8b\u5b50<\/span><\/a><span>\u3002<\/span><\/p>\n<p><strong><span>\u822a\u73ed\u7ed3\u679c\u3002<\/span><\/strong><span>\u8c37\u6b4c\u8fd8\u5bf9\u822a\u73ed\u7ed3\u679c\u8fdb\u884c\u4e86\u66f4\u6539\uff0c\u6b63\u5982\u5176<\/span><a href=\"https:\/\/support.google.com\/travel\/answer\/14595885\"><span>\u8bb0\u5f55\u7684\u90a3\u6837<\/span><\/a><span>\uff0c\u79f0\uff1a\u201c\u5f53\u60a8\u641c\u7d22\u8bf8\u5982\u2018\u98de\u5f80\u5df4\u9ece\u7684\u822a\u73ed\u2019\u6216\u2018\u4ece\u67cf\u6797\u98de\u5f80\u5df4\u9ece\u7684\u822a\u73ed\u2019\u7b49\u67e5\u8be2\u65f6\uff0c\u60a8\u53ef\u80fd\u4f1a\u6ce8\u610f\u5230\u66f4\u591a\u4ee5\u89c6\u89c9\u548c\u5b9e\u4f53\u4e3a\u4e2d\u5fc3\u7684\u7ed3\u679c\u3002\u8fd9\u79cd\u4f53\u9a8c\u65e8\u5728\u4e3a\u7528\u6237\u63d0\u4f9b\u4e30\u5bcc\u4e14\u76f8\u5173\u7684\u4fe1\u606f\uff0c\u5e2e\u52a9\u60a8\u5728\u641c\u7d22\u8fc7\u7a0b\u4e2d\u627e\u5230\u6700\u4f73\u7684\u4e0b\u4e00\u6b65\u3002\u201d<\/span><\/p>\n<p><span>\u5176\u4e2d\u5305\u62ec\u8fd9\u4e9b\u5730\u533a\u7684\u822a\u7a7a\u516c\u53f8\u9009\u9879\u3001\u822a\u73ed\u7f51\u7ad9\u548c\u65b0\u7684\u4e30\u5bcc\u641c\u7d22\u7ed3\u679c\u3002\u4ee5\u4e0b\u662f\u5c4f\u5e55\u622a\u56fe\uff1a<\/span><\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-437560 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-airline-options-1707995486-518x600.png.webp\" alt=\"Google \u641c\u7d22\u822a\u7a7a\u516c\u53f8\u9009\u9879 1707995486\" width=\"518\" height=\"600\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-airline-options-1707995486-518x600.png.webp 518w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-airline-options-1707995486-292x338.png.webp 292w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-airline-options-1707995486-98x113.png.webp 98w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-airline-options-1707995486-768x890.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-airline-options-1707995486.png.webp 800w\" data-lazy-sizes=\"(max-width: 518px) 100vw, 518px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-airline-options-1707995486-518x600.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-437561 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-flight-sites-1707995541-741x600.png.webp\" alt=\"Google \u641c\u7d22\u822a\u73ed\u7f51\u7ad9 1707995541\" width=\"741\" height=\"600\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-flight-sites-1707995541-741x600.png.webp 741w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-flight-sites-1707995541-417x338.png.webp 417w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-flight-sites-1707995541-140x113.png.webp 140w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-flight-sites-1707995541-768x622.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-flight-sites-1707995541.png.webp 800w\" data-lazy-sizes=\"(max-width: 741px) 100vw, 741px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-flight-sites-1707995541-741x600.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-437562 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-rich-results-flights-1707995575.png.webp\" alt=\"Google \u641c\u7d22\u4e30\u5bcc\u641c\u7d22\u7ed3\u679c \u822a\u73ed 1707995575\" width=\"800\" height=\"542\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-rich-results-flights-1707995575.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-rich-results-flights-1707995575-499x338.png.webp 499w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-rich-results-flights-1707995575-167x113.png.webp 167w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-rich-results-flights-1707995575-768x520.png.webp 768w\" data-lazy-sizes=\"(max-width: 800px) 100vw, 800px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/02\/google-search-rich-results-flights-1707995575.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<p><strong><span>\u6211\u4eec\u4e3a\u4ec0\u4e48\u5173\u5fc3\u3002<\/span><\/strong><span>\u5982\u679c\u60a8\u7684\u7f51\u7ad9\u76ee\u524d\u5728\u6b27\u6d32\u5730\u533a\u9488\u5bf9\u8fd9\u4e9b\u7c7b\u578b\u7684\u67e5\u8be2\u6392\u540d\u4e0d\u9519\uff0c\u90a3\u4e48\u60a8\u53ef\u80fd\u5e94\u8be5\u4ed4\u7ec6\u7814\u7a76\u641c\u7d22\u7ed3\u679c\u4f1a\u5982\u4f55\u968f\u7740\u65b0\u7684 DMA \u66f4\u6539\u800c\u53d1\u751f\u53d8\u5316\u3002\u867d\u7136\u6539\u53d8\u53ef\u80fd\u5f88\u96be\uff0c\u4f46\u5b83\u4e5f\u4e3a\u60a8\u63d0\u4f9b\u4e86\u4e00\u4e2a\u673a\u4f1a\uff0c\u8ba9\u60a8\u5229\u7528\u8fd9\u4e9b\u65b0\u7684\u641c\u7d22\u4f53\u9a8c\u8fdb\u884c\u6392\u540d\u5e76\u83b7\u5f97\u66f4\u591a\u6d41\u91cf\u3002<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u8c37\u6b4c\u8868\u793a\uff0c\u8be5\u516c\u53f8\u4eca\u5929\u63a8\u51fa\u4e86\u4e00\u7cfb\u5217\u65b0\u7684\u641c\u7d22\u4f53\u9a8c\uff0c\u4ee5\u201c\u4e3a\u6570\u5b57\u5e02\u573a\u6cd5\u6848 (DMA) \u505a\u51c6\u5907\u201d\u3002\u5176\u4e2d\u5305\u62ec\u65b0\u7684\u4e30\u5bcc\u641c\u7d22\u7ed3 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1216","post","type-post","status-publish","format-standard","hentry","category-ppc"],"_links":{"self":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1216","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1216"}],"version-history":[{"count":2,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1216\/revisions"}],"predecessor-version":[{"id":2908,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1216\/revisions\/2908"}],"wp:attachment":[{"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1216"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1216"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.buygoogle.cc\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1216"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}